poster design for grand tourist attractions
The winter travel season is coming, and these five kinds of poster templates can give you design inspiration
Most people find it difficult to get value from their work, but pulling up their suitcases and going to new scenery, even a two-day trip can become a diversion of life and make people gain new possibilities.
Since the outbreak of COVID-19, many people have to cancel their travel plans. However, after a long period of 11 months, during the National Day Mid-Autumn Festival, domestic tourism has ushered in a prosperous peak season. Now, autumn and winter are coming quietly, New Year's Day is approaching, and a new round of winter outing is beginning to recover. Here are five kinds of travel poster templates for you. Choose your favorite style and start creating ~
1
Retrostyle
Travel posters began in the early 21th century. At that time, railway companies would entrust artists to design posters promoting tourist cities, resorts and weekend places with the same format.
The posters are very colorful, and they are very eye-catching when posted at the station. Hand-painted illustrations are full of retro flavor and strong narrative, giving people an adventurous, fresh and charming impression.
from p>1911 to 1941, tourist posters were also influenced by different artistic movements, such as Art Deco and Art Nouveau.
Recommend the retro tourist poster of the Republic of China for you
2
Noise Illustration Flat Illustration
Alexafour is a graphic designer and illustrator from Miami who runs his own studio IdeaStormStudios in sunny South Florida.
In his spare time, AlexAsfour likes to draw illustrations on tourism and scenery, and has published a collection of world travel posters.
These flat-style illustrations are mostly composed of color blocks, which are simple and fresh, and the perspective composition makes the picture look very open and attractive.
in addition, AlexAsfour also adds noise to the sky, mountains, cars and other scenes, and the soft gradient color fills the texture with strong graininess, which not only gives the illustration a rich three-dimensional sense, but also makes the whole page look very delicate.
The colors of illustrations are mostly warm, full of retro flavor, and the flat wind with low saturation is soft, light and full of vitality. Posters are mainly based on graphic visual presentation of illustrations, with few words, including main subtitles and auxiliary information.
Alexafour takes into account the composition and color of illustrations when typesetting, and the text style and arrangement are in harmony with the whole.
Recommend flat wind illustration poster for you
3
Geometrical shapes
In the 21th century, many travel agencies stopped entrusting artists and invited commercial designers instead, and the poster style became more modern and simple.
Nowadays, Memphis style is very popular in graphic design, which is characterized by a large number of geometric elements such as points, lines and planes, lively and bold typography, bright colors and strong contrast.
ToralBheda, a designer from Mumbai, India, used this style to create a series of minimalist tourist posters, which presented the representative elements of various countries or regions, such as landmark buildings, national flags and cultures, with abstract visual language. The pictures were simple but full of interest.
4
quality photography GreatPhotos
The promotion of tourist attractions is inseparable from photographers, and good pictures can often make people think at a glance that they must go to xx in this life.
A lot of Japanese-style tourist posters are composed of large-scale photography and simple typesetting.
Every award-winning poster can be printed as a decorative painting. Photographs show beautiful natural scenery everywhere from composition and color to light and theme.
5
graphic creativity
The idea of expressing creativity in posters is also a common advertising routine, and people have a low sense of rejection of interesting and novel things. The content of tourist posters is to attract tourists, and how to express the beauty of scenic spots is a creative idea worth exploring.
For example, the print advertisement designed by ALMAPBBDO in Brazil for the travel magazine "TOPDestinos" is very novel, presenting the waterfall scenery vividly in the form of cakes. In the gradient gray background, a large area of green and a small area of clear blue make people shine.
For another example, in this ski-themed travel advertisement, there are no scenic spots in the poster, and only a few pieces of paper and a paper clip on the desk are used to build a simple skiing scene. At first glance, it is a travel advertisement aimed at office workers, and the copy and picture cause strong * * * sound.
how to make a travel poster?
First of all, consider the content of the poster. If it is a scenic spot or multiple scenic spots, highlight the high-pixel pictures of the most beautiful and best scenic spots as the background, and then write the corresponding text. The content should not be too much, and the scenery should not be blocked too much. Take this as the basis.
Description
(1) Pictures: The special and representative scenery, culture, legends, history, architecture, etc. of the tourist destination to be publicized (the pixels should be high and the pictures should be exquisite and representative).
a large page can hold 2-3 photos, and the most visually striking and representative one can be put on the whole page. Try not to arrange the explanatory text in the picture, which will affect the strong visual effect of the photo. This can attract readers' attention to the maximum extent.
(2) The copy can be an introduction to the scenic spots, a route of the scenic spots, prices and the like. The main function of words is to explain, and sometimes it can also achieve the finishing touch.
(3) The size of the tourist poster design. The specifications of the tourist poster depend on the poster display method. Generally, if it is displayed on the network, the specifications suitable for the network can be used, such as: friends circle (1181px×1921px or 1441px×2561px) and webpage banner (width 1921px, height set according to actual needs).
there are three commonly used specifications for real drawing display: large (61cmx81cm or 61cm×91cm), medium (31cmx42cm) and small (21cmx31cm). The size of the inkjet poster is relatively uncertain, no matter what the size, it is mainly based on the purpose.
(4) Patterns of tourist poster design There are direct and indirect patterns of posters, and the simple and easy-to-understand direct pattern is generally selected. Direct expression is to express the theme directly, and it also makes it easier for readers to understand what they want to express.
The main function of the posters of tourist attractions is to attract tourists, which is equivalent to advertising the scenic spots, so the direct type can attract tourists more quickly. The indirect mode mainly guides users to think and achieve the purpose of publicity through posters. This mode should be used with caution!
what elements should be paid attention to when designing posters for tourist attractions with photos? (Illustrate the resolution, mode, specification, etc. of the picture)
First, as far as resolution is concerned, it is best if you can find the vector picture. If you want to make posters with photos of collecting wind, you should choose high-definition photos, because high-resolution pictures have better inkjet effect.
Second, there are direct and indirect poster modes, and the simple and easy-to-understand direct poster mode is generally selected. The direct expression can directly show the author's theme and ideas, and also make it easier for readers to understand what the author wants to respond to. The main purpose of the posters of tourist attractions is to attract tourists, which is equivalent to advertising the scenic spots, so the direct style can attract more quickly.
thirdly, the specifications of tourist posters depend on the place where the posters are displayed. Generally, if you show it on the network, you can use the specifications suitable for the network. There are three specifications: large (61cmx81cm), medium (31cmx42cm) and small (21cmx31cm
).
what elements should be paid attention to when designing tourist attractions posters with photos?
the choice of photos should be representative and have visual impact, such as photos with wide angle and large field of vision. A large page can hold 2-3 pages, and the one with the most visual impact and representativeness can hold the whole page. As far as possible, the explanatory text should not be arranged in the picture, and the words should not be too conspicuous to affect the strong visual effect of the photo. This can attract readers' attention to the maximum extent. Where to find a poster design template
Where to find a poster design template. A good poster can attract people's attention. The following is a beautiful poster design, which can help us design our own posters better. 1. Use color blocks to attract people's attention. Different colors can guide the audience's eyes to the important people in the poster, so that the audience will not be bored because of the color of the text on the poster. Colors can create different emotions and guide the audience to react differently. 2. Use bold pictures to highlight key messages. In the poster design, there are some appropriate outstanding pictures, which can increase the visual effect of the poster. 3. Boldly leave blank design elements. Boldly leaving large films and blank spaces is the embodiment of modern book layout design consciousness. Appropriate and reasonable blank space can convey the designer's excellent aesthetic taste, break the rigid and dull layout, make the layout psychic, vivid and jumping, and bring readers a light and pleasant vision. First prize poster design handwritten newspaper picture material
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