Range of brands in literature and art is still relatively extensive. I don't know which brand you mean. For example: flowers, women's dresses of literary models, bookstores, etc. How to write a copy about a literary brand? Here is a good way to introduce you, which is also a technique often used in copywriting, that is, emotional creation.

What is affection? Emotion is a noble state of mind, interest and mind. For example, you often hear that "life is not just the present, but also poetry and distance." "Poetry and distance" is a feeling, a state of mind that wants freedom.

How to write the copy? Today, I will share with you a brand copy of a women's brand with literary style. After reading it, you will probably know how feelings are written. Details are as follows:

"When you wrote ppt, Alaska cod was jumping out of the water; When you studied the report, the golden monkey on Baima Snow Mountain had just climbed to the top of the tree; When you squeeze into the subway, the shadow of Tibet has been hovering in the clouds; When you quarreled in the meeting, Nepalese backpackers raised their glasses together by the fire. There are some roads you can't walk in Gauguin shoes, some air you can't smell with perfume, and some people you will never meet in an office building. Go out for a walk, you will find that there is a different world outside, and you are different. "

With feelings, telling poems and distant stories. Do you like this kind of copy?

Of course, when we use feelings, we still have to conform to the tonality of our own brand. For example, the copy we just quoted is actually in line with the tonality of this women's clothing brand. There are many good examples of writing a copy with emotion. You can pay more attention to the collection in your daily life. I'm sure you can write a good copy with your feelings.