1. Depth of agricultural products development mode. Through cultivation creativity, color creativity, packaging creativity, use creativity, affection creativity and other means, change the traditional edible function and conventional use of agricultural products, so that ordinary agricultural products into a doubled value of souvenirs, works of art. Such as Beijing to produce watermelon famous Daxing, through the liquid filling, sealing, decorating more than ten processes made of "glass watermelon", each priced at up to 500 yuan. In addition, colorful bonsai vegetables, bonsai fruits, interesting bean plastic paintings, grains paintings, shaped fruit, sunshine word fruit, etc., are based on respect for the traditional functions of agricultural products, through the perfect combination of culture and creativity, tapping into the multiple functions and characteristics of agricultural products, significantly increasing the economic value of agricultural products.
2. Resource wise utilization mode. The by-products produced during the agricultural production process, which were previously treated as waste, are turned into treasures through the clever use of their shape, color, material materials and spiritual and cultural elements, and are made into creative practical goods or crafts. Such as using crop stalks to do paintings, handbags, pet baskets, etc.; with fruit shells, leaves, branches pasted writing paintings; with bird eggs or poultry eggshells to do egg carving, painting and other crafts; with a variety of beans made of cell phone chains, necklaces, bracelets and other trinkets or paintings, curtains, etc.; with the corn bracts, cotton shells, willow branches, etc. to do dry flowers, and so on. The venting farm, a creative agricultural project developed by Badaling Township in Beijing's Yanqing County, is another masterpiece of waste utilization. They let tourists (mainly urban white-collar workers who are overly stressed) go to the corn field where the ears of corn have been picked and smash the corn stalks recklessly to achieve the purpose of venting anger and releasing pressure, and have received very good results.
3. Creative agriculture park mode. Creative agricultural park is one of the main carriers of the development of creative agriculture. Such as Beijing Miyun County's "Purple Sea Shandy Art Manor", the core area covers an area of 300 acres, planting lavender, perilla and other precious herbs more than 200 kinds, forming a set of health, vacation, leisure, experience, wedding photography, film and television filming, art creation in one of the comprehensive agricultural tourism tourism area, scenario leisure resort and cultural and creative industry area. Industry Area. Vanilla garden to creative as an entry point, to love as the theme, through the use of vanilla culture packaging, trying to shape the romantic atmosphere of Provence style. The same family country park in Hangzhou, Zhejiang Province, through the establishment of boutique agricultural garden, boutique osmanthus garden, fruit picking garden, self-help farming area, creative new world, the world landscape garden, the Wizard of Oz, the animal park and other functional areas, the formation of a set of recreation and leisure, catering and accommodation, conference business, farming experience in one of the creative agricultural park.
4. Agricultural culture creation mode. Do agricultural production as an artistic creation, so that it carries more human emotions and cultural connotations; organic integration of the humanistic elements of social life and agricultural resources, so that they can be transformed into operating resources, maximizing the added value of products. In some areas of Beijing, according to the pre-designed program, the use of corn stalks planting "maze array", the construction of new places suitable for people's sightseeing and leisure, "urban" and "agriculture" are truly integrated, the benefits are "urban" and "agriculture". The real integration, its income is 20 to 50 times the corn production. Mentougou's "flower dew butterfly garden" and wedding company cooperation for the new butterfly release activities, this alone will bring more than 100,000 yuan of annual income. Some places in Zhejiang will gourd and other agricultural products on a variety of yin and yang molds, the production of Fan system gourd, the use of gourd and "Fulu" resonance and people seeking blessings and traditional customs, engraved with flowers, birds, fish and other patterns, made into an art collection, expanding the gourd culture.
5. Agricultural space expansion mode. Through the business philosophy and scientific and technological means and other aspects of innovation, in a wider range, wider areas to promote the optimization of the allocation of agricultural production factors. For example, balcony agriculture: Zhejiang University Agricultural Experiment Station developed a successful "balcony agriculture" planting system, an enterprise in Jiande developed a successful intelligent vegetable machine, making balcony agriculture more professional, simple and popular, in order to meet the needs of urban residents to purify the air, beautify the living room at the same time, but also to meet part of the residents of the love of agriculture complex. Rooftop agriculture: Shaoxing, Zhejiang farmer Peng Qiugen created a "green, low-carbon, environmentally friendly" rooftop rice paddies, held at Tongji University in Shanghai, the World Roof Greening Conference, the "rooftop rice grower" was awarded the world's rooftop rice the best person gold medal. Office Farm: Shaoxing, an enterprise developed suitable for civil servants, white-collar experience in the office vegetable planting miniature intelligent indoor plant planting system, to solve the problem of indoor sunlight can not plant vegetables. Relying on this system, zhejiang office farm has been developed to a greater extent. In addition, there are various forms of courtyard agriculture, terrace agriculture and so on.
6. Agricultural festival development. In agricultural production activities in the formation and development of festivals, is a combination of experiential, leisure, consumer agricultural creative products, often both eat, play, enjoy, teach and many other functions. Specifically including crop festivals, animal festivals, folk culture festivals, comprehensive activities to develop a variety of forms of festivals. Nanjing's "Agricultural Carnival", through the interaction between farmers and the public, innovative marketing concepts and methods of modern agriculture, to create a unique brand of creative agriculture in the country, each attracts about 200,000 people to participate.
7. Urban farm (also known as lattice manor) mode. Urban farm is also Europe and the United States and Japan's urbanites favorite way of entertainment and leisure, more than the development momentum of golf. Its mode of operation is to lease the land in the suburbs of the city to the public in pieces, with an area ranging from dozens to hundreds of square meters, which is used for planting fruits and vegetables or flowers, plants and trees, and through hands-on farming, the public can enjoy the fun of returning to the land and nature, and obtaining fresh and safe food. In Beijing, Liaoning, Ningxia and many other places, this "lattice manor" is attracting more and more city dwellers to become "farmers".
8. Regional brand portfolio model. Such as Chengdu Jinjiang District, agriculture and painting, photography, sculpture, music and other forms of art combined to creatively create a flower country farmhouse, happy Meilin, Jiangjia vegetable field, Dongli Chrysanthemum Garden, Lotus Pond Moonlight five in line with the local folklore and distinctive style of the new village, known as the "Five Golden Flowers" model. Fengxian District, Shanghai, also based on its own characteristics to create a "nucleus, four gardens, ten lines" of creative agriculture regional brand agglomeration development model. "A core" that is to Shanghai Fengxian modern agricultural park as the core of creative agriculture core area; "four parks" that is Zhuangxing Agricultural Park, Tuoling Green Park, Qingcun Shenlong Shenya Park, the Bay Urban Vegetable Garden four creative agricultural characteristics of the park; "Ten lines" will be a core of four parks and other creative agricultural main beads into a line, forming 10 creative agricultural tourism and leisure self-help experience route.
(Organized by Xu Sheng of Da Da Shen Technology)