November 2020 the National Health and Health Commission issued the Notice on Further Improving the Management of Cold Chain Food Traceability, proposing the establishment and improvement of a cold chain food traceability management system consisting of a national platform, provincial platforms and enterprise-level platforms.

By the end of 2020, China has built and online operation of the national imported cold chain food traceability management platform, access to the national platform trial operation of the nine provinces (municipalities) (including Beijing, Tianjin, Shanghai, Chongqing, etc.), the first station of the first imports of cold-chained food accounted for more than 90% of the country, and basically realize the whole chain of informatization of the whole chain of information traceability from the Customs entry to production and processing, wholesale and retailing, and catering services.

Rapid growth of cold chain logistics market scale

China's urbanization process is still accelerating, the middle class is still expanding, consumers' awareness of food safety is also rising, the pace of regional cooperation in Beijing-Tianjin-Hebei region and Guangdong-Hong Kong-Macao Greater Bay Area is accelerating, and the reshaping of the domestic agricultural products, cold chain food's place of origin, processing and consumer market driven by the fresh produce e-commerce, the demand for cold chain is rapidly increasing. increasing.

According to the information published by the Cold Chain Committee of the China Federation of Materials, the market scale of China's cold chain logistics continues to expand with a compound annual growth rate of 17% from 2015 to 2019, and the market scale of the cold chain logistics industry reaches 339.1 billion yuan in 2019, with a year-on-year growth of 17.5%.

Cold Chain Traceability under Epidemic Attention

In order to do a good job of preventing and controlling the normalized epidemic by preventing importation from the outside and rebounding from the inside, highlighting the strengthening of the key links and key areas of preventive and control measures, and preventing the risk of importation, the National Health and Health Commission issued the Circular on Further Improving the Management of Cold Chain Food Traceability in November 2020, which proposes the establishment and improvement of a cold chain logistics system consisting of a national platform, a provincial-level platform and enterprise-level platform composed of cold chain food traceability management system, with livestock and poultry meat, aquatic products, etc. as the focus, to achieve the key cold chain food from the customs import inspection to storage and distribution, production and processing, wholesale and retail, catering services of the whole chain of information technology traceability, to improve the character of the same check, the character of the **** preventive measures, the establishment of the problem of the product of the rapid and accurate response mechanism, strict control of the risk of epidemics, to safeguard the public's health.

Provincial cold chain logistics traceability platform construction

Under the guidance of the national policy, provinces and cities began to accelerate the construction of imported cold chain traceability platform.

Beijing's cold chain food traceability platform was officially launched on November 1, 2020, kicking off the launch of the imported cold chain traceability platform in all provinces and cities.

Supervise and guide the imported cold chain food production and management units to strictly implement the main responsibility of food traceability, comprehensively carry out the management of imported refrigerated frozen meat, aquatic products traceability, to achieve the imported refrigerated frozen meat, aquatic products can be traced from the source, the destination can be found.

According to the State Administration of Market Supervision information, as of December 2020, China has built and online operation of the national imported cold-chained food traceability management platform, access to the national platform for trial operation of the nine provinces (municipalities) (including Beijing, Tianjin, Shanghai, Chongqing, etc.), the first station of the first station of the cold chain of food imports accounted for more than 90% of the nation's basic realization of the customs clearance from the customs to the production and processing, wholesale and retail, food and beverage Service of the whole chain of informationization traceability; the other 10% mainly through paper ledgers, purchase vouchers and other ways to record traceability information, also under control.

The development trend of cold chain logistics traceability platform

At this stage, the cold chain traceability pains are still there, the coding specification is not unified, the complexity of information collection and management of the traceability object, the packaging two-dimensional code is easy to be damaged, the compatibility of traceability system is poor, the standard system is not sound, and the information security and other problems are restricting the development of the cold chain food traceability industry.

Meanwhile, consumption upgrading has stimulated consumers' urgent demand for cold chain traceability, the impact of the epidemic has pushed the government's progress in cold chain traceability, and technological innovation has made up for the shortcomings in the construction of cold chain traceability system.

Overall, the cold chain food traceability industry has a good development prospect.

In the future, under the guidance of the government and policy support, we will further improve the work of the standard system, relying on a new generation of information technology means, solve the technical difficulties in the process of cold chain traceability, build a cold chain traceability network that is synergistic in various regions, and promote the healthy and orderly development of the cold chain traceability industry.