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What is the value of the 2019 China Digital Enterprise Middle Office Application Summit?

Background and value of the conference

Explosive middle office boom

The rapid development of the new era has put forward new requirements for the organizational change of enterprises, and only an organization that is both stable and flexible can adapt to the business environment of the current era. The essence of this organizational construction is "agility" transformation, and the construction of a strong middle office organization is the "propellant" for leading enterprises to move towards agility, which is one of the main reasons for the explosive development of the middle office.

This is why, in the current capital winter, startups in the middle-office space are still favored, with Wakedata securing RMB 10 million in Series A funding in just the past four months, and Numerical Technologies securing RMB 100 million in

Series A+ funding, among other investment and financing events.

China Software Network, Habibi Research believes that 2019 will be the year of the great explosion of the middle office. The establishment of a middle-office-enabled architecture empowers organizations with lightweight and rapid iteration capabilities, which can service the business and thus support rapid business change and innovation. The explosive development of the middle office will bring immeasurable change and impact to the digital transformation process of Chinese enterprises.

Participants full of confusion

China Software Network has found through its research that this middle-office boom, which has continued until now, has both potential opportunities and considerable challenges. Responsible vendors have expressed their confusion in the research process of China Software Network, Habibi Research, who now say they do the market is the center of the platform, yesterday or another name today becomes the center of the platform, the center of the platform in the end what is it? Even some vendors do not advocate the concept of publicity in the middle of the platform, because there are too many fish eyes on the market today, do not want to wade into the muck. And according to incomplete statistics from China Software Network, 2019

In 2019, there are about a hundred large domestic head enterprises are trying to build a data center. Through research, we found that enterprises basically have a half-understanding of the concept, application and value of the middle office. Some enterprise CIOs even said bluntly that because everyone has it so we must have it too.

Six Confusions Straight from the Heart

1. What is the middle office and what is its position in the digital enterprise?

2. What kind of organization needs a middle office, why, and what is the value?

3. How can an enterprise build a middle office that works for it?

4. What are the pitfalls in building a middle office, and how can you avoid stepping on them?

5. What vendors now provide middle office construction services, what types of middle office, suitable for what kind of enterprises, and what are the successful cases?

6. How to choose your best partner among many vendors?

An authoritative event for answering questions and solving puzzles

China Software Network, as an authoritative media and research organization in the field of domestic enterprise ICT, has the responsibility to lead the industry in a scientific and orderly, standardized and healthy development. Therefore, China Software Network decided to hold the "2019 China Digital Enterprise Middle Office Application Summit" in Beijing on June 11, 2019 with the theme of "Positioning and Value of Middle Office", aiming to provide the industry with an authoritative definition of the middle office and a clear structure of the middle office with an eye on the actual situation, and to bring to you the successful practical experience of the middle office in the digital enterprise. Bringing it to everyone.

This conference will provide in-depth discussions and innovative perspectives on the definition, positioning, technical architecture, innovative practical applications, and value to enterprise digital transformation of the middle office. Regardless of whether you have confusion and questions or insights, whether you want to build the center of the enterprise CIO or vendors to provide the center of the service, we sincerely welcome you to come to this conference, with us *** with the sharing *** with the growth.

At the same time, in this conference will also set up the China Software Industry Association "digital enterprises in the application of expert advisory group", and with the Peking University Guanghua School of Management senior management experts, architectural experts, joint research on "2019 China's digital enterprises in the application of the current situation and trends in the study report".

Attendees

This conference adopts a targeted and fee-based system to invite audiences, ****300 people. The main components are as follows:

Industry Users - mainly from CIOs, Chief Data Officers, senior IT staff, marketing executives, membership executives, and VPs, Presidents, and other leaders of enterprises in the industries of new retailing, FMCG, 3C products, food and beverage, banking, insurance, Internet finance, training and education, Internet, and services. and other leaders. These people want to establish a middle office in their own enterprises, and they account for about 30% of the attendees;

ISVs, SaaS application developers - mainly from digital marketing, CRM, collaborative office, HR, ERP, BPM, SCM, big data, as well as SaaS, applets, and various industry CTOs, VPs and Presidents of solution providers. These people want to develop data enterprise middle office products and solutions in their own enterprises, and they account for about 30% of the attendees;

System integrators, channel agents, and implementation service providers - mainly from system integrators in the field of enterprise services, as well as a variety of enterprise application software, SaaS service agents, channelers and implementation service providers. These people want to sell various digital enterprise middleware products and solutions to their own customers, and they account for about 20% of the attendees;

Middleware and Platform Providers - mainly from the existing middleware product providers in the current enterprise services market, as well as a variety of platform providers, enterprise services ecosystem masters' CTOs, marketing and channel executives, and CEOs. These people have developed their own middle-office products and solutions, and they account for about 10% of the attendees;

Others - mainly from the media, universities, research institutes, associations, governments, and other people who are interested in the digital enterprise and the middle-office, and they account for about 10% of the attendees.

Five Highlights

Basic Conference Information

Time : June 11, 2019 13:30-20:30

Venue : Block A, International Conference Center, Zhongguancun Software Park, Beijing

Size : 300 people

Conference Format

Main Venue + Closed-Door Dinner + Media Interviews

Main Conference - Invite industry leaders to give keynote speeches and peak dialogues;

Closed Door Dinner - Set up a special dinner for key guests to provide in-depth exchanges and resource docking;

Media Interviews

Meeting Agenda

Time Agenda

13:00-13:20 Sign-in

13:20-13:25 Moderator's Opening

13:25-14:05 Expert Keynote Speech: Middle-office Architecture in the Digital Era and Ali's Practical Experiences

14:05-14:20 Organizers' Speech and Releasing the "2019 Research Report on the Status and Development Trend of Middle Office Application in Chinese Digital Enterprises"

14:20-14:30 Establishment of the "Expert Advisory Group on Middle Office Application in China's Digital Enterprises" of the China Software Industry Association and Certificate Issuance Ceremony

14:30-14:50 Sponsor Keynotes Digital Marketing - The Best Entry Point for Middle Office Application

14:50-15:10 Expert Keynote: Organizational Change and Organizational Middle Office in the Digital Era

15:10-15:20 Interactive Session + Tea Break

15:20-15:40 Sponsored Keynote: The Soul of the Digital Enterprise - The Soul of the Digital Enterprise - The Soul of the Digital Enterprise - The Soul of the Digital Enterprise - The Soul of the Digital Enterprise - The Soul of the Digital Enterprise - The Soul of the Digital Enterprise - The Soul of the Digital Enterprise - The Soul of the Digital Enterprise Presentation: The Soul of the Digital Enterprise - The Data Center

15:40-16:00 Sponsored Keynote: Will there be no ERP in the future? There must be a global middle office

16:00-16:40 Middle Office Case Presentation: The Practice and Value of Middle Office on the Ground (2, 20 minutes each)

16:40-16:50 Interactive Session + Tea Break

16:50-17:30 Roundtable Dialogue: Ali's Middle Office, or the World's Middle Office (5 Vendors)

17:30-17:50 Sponsor Keynote: Industrialization is the Inevitable Path of Middle Office Application

17:50-18:10 Expert Keynote: Data Driven - Methodology of Middle Office Application and Practice

18:10-18:30 Expert Keynote: Go to Yan'an! Finding the New Species of Enterprise Services

18:30-20:30 Closed Dinner

Invited Guests

The main guests to be invited to this conference are as follows:

Eminent Experts Zeng Ming, Former Chief of Staff of Alibaba

Alibaba Xiao Lihua, Group Vice President

Alibaba Cloud Xie Chunliang, Senior Architect of Alibaba Middleware

Tencent Cloud Wang Junliang, Senior Architect of AliMiddleware

Tencent Cloud Wang Shuai, Vice President

Baidu Cloud Zhang Zhiqi, Vice President

Beijing East Cloud Wang Zhen, Director of Eco-Partners

ByteDance Zhang Lidong, Senior Vice President

UserFriends Cheng Caohong, CTO

Kindy Tian Rongju, Senior Vice President

Shangyue Miaofeng, CEO

Cloud Migration Technology Chen Xinyu, Chief Architect

Alibaba's former Chief of Staff, Xiao Lihua. Architect

Enterprise Plus Cloud Sicheng Yu, CEO

CountryLand Yunfeng Gan, CEO

Qidian Cloud Jinyin Zhang, CEO

Yumsun Software Fei Huang, Founder

LanLing Xia Xu, CEO

Neusoft Yong Ji, Senior Vice President

Lexin Xiao, CEO

Non-Code Technology Bao-Ping Chen, Founder and CEO

Runya Information Shen Xiao, Founder and CEO

Bojun Software Sun Yihui, President

Diptech Zhao Jiehui, CEO

Red Hot Desk Tu Hui, President

DataPipeline Chen Su, CTO

ThoughtWorks Shi Kai, General Manager of Data and AI, China

Peking University Huang Tao, General Manager of Data and AI, Guanghuo, China

Peking University

Huang Tao, Peking University, Professor, Guanghua School of Management

Zhu Yan, Tsinghua University, Professor, School of Economics and Management

Zheng Yulin, Partner, Ginkgo Valley Capital

Zhou Weidong, Investment Specialist, Ginkgo Valley Capital

More speakers are continuously updating ......

Why us

Why us? p>

The conference organizer, China Software Network, is the leading professional marketing information service organization in the domestic software and information service industry, the secretary-general unit of the Management Software Branch of China Software Industry Association, the permanent organization of the secretariat, and the service support unit of the Department of Informatization and Software Service Industry of the Ministry of Industry and Information Technology and China Software Industry Association. HabiTech owns three business sectors, namely China Software Network, Habi Research, and Habi Marketing, and is a leading professional service organization of science and technology content in China.

We have 70,000 software and information service enterprise members, we have China CIO Self-Media Alliance, nearly 10 CCTV media resources such as China News Network, Xinhua News Network, and 50 professional IT network media partners such as CSDN, IT Manager World.