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What is the difference between the service number, subscription number and enterprise number of WeChat public platform?
Wechat service number

The service number of WeChat, as its name implies, provides services. It is an official WeChat account provided by Tencent to enterprise users and fans. It has more functions than the subscription number. Of course, there are two kinds of service numbers, certified service numbers and uncertified service numbers, but the authentication method can only be company authentication, and only companies can apply.

One more thing, as long as it is a service number, there will be a custom menu, and after authentication, you will get advanced interface functions. It is worth integrating that in addition to these advanced interfaces, there is also a WeChat payment function, and micro-stores are a great weapon for service numbers. In the new version of WeChat public platform, functions have been added in the new version of function plug-ins. Of course, another humanized function is multi-customer service. You can add multiple customer service to manage the platform, which can serve more fans at the same time. In the new system, it is in the same place as WeChat Pay.

Note: the service number is different from the subscription number, but there are many interfaces. The service number can only push 4 messages to users a month.

Wechat subscription

Subscription number is a function launched by Tencent on WeChat platform. Ordinary users can get the news of subscribing to the official WeChat account every day just like subscribing to newspapers. Users who have applied for a subscription number can push some messages to concerned users every day. There are two kinds of subscription numbers, one is WeChat authenticated and has all the functions of subscription numbers, and the other is unauthenticated. All subscription numbers have free custom menus; Moreover, it has a fuzzy query, and its ranking is higher than those that have not passed the authentication, which is convenient for users to search, so it is necessary to authenticate the subscription number.

Note: WeChat certification needs annual review, and the certification fee is 300/ year.

Wechat corporation

WeChat Enterprise Number is the third official WeChat account launched by WeChat public platform after subscription number and service number. Enterprise number is suitable for communication between enterprises and employees or between upstream and downstream supply chains. It aims to connect enterprise applications through WeChat and provide a mobile office entrance for enterprises. Different from the subscription number and service number, the WeChat enterprise number can only be followed by members of the enterprise address book. A WeChat enterprise number can be configured with multiple applications with similar service numbers at the same time, and the number of messages sent is unlimited. You can also set the security of the message to ensure the security and privacy of the message. Moreover, the enterprise number can also use the native interface functions of WeChat, such as taking photos, scanning codes, uploading geographical location, voice recognition on the open platform, interface and service of image recognition, WeChat payment, corporate red envelopes, etc.

Wechat Enterprise has four main features:

1. Be safe. The enterprise administrator will import members into the address book in advance, and the other party needs to verify their identity to pay attention to the enterprise number;

2. Applications can be configured, and each enterprise number can be freely configured with multiple "sub-numbers" to connect many different applications of the enterprise. The function of each sub-number is equivalent to a service number;

3. The message is not limited, you can freely push the message, and use the native ability of WeChat to meet various application scenarios of the enterprise;

4. It is more convenient to use. The enterprise number appears on the first floor of the WeChat conversation list and has a separate classification in the address book.