Take a closer look at the scenery in front of the work of tourism management majors.
Tourism, as a rising sunrise industry recently, has also solved the problem of the participation of professionals. Tourism management major, as a newly emerging discipline, has also attracted many selected people to study. Then, what is the momentum of tourism management major's participation? Is the direction of taking part in the work clear? Jiangxi Delin Talent Network compiled and collected information about the scenery in front of the work of tourism management majors for reference only.
China's tourism participation has formed six standard styles
The newly announced "Study on the Overall System and Strategic Handling Methods of Tourism Participation in China" analyzes the regional characteristics of China's tourism industry and puts forward that China's tourism participation can be divided into six different regional standard styles.
1. Taking large-scale scenic spots as the leader, Haobo has formed an overall system and forms of participation in work, covering accommodation, catering, entertainment, tourism, shopping and labor services.
second, in tourist cities, transportation centers and distribution bases, accommodation and entertainment are the core, forming a comprehensive overall system of tourism services, forming a high-density working area such as hotel concentration areas.
third, mainly to satisfy citizens' leisure holidays, the holiday belt around the city has become a key point for tourists to participate in the work, which has established a corresponding overall system for citizens' leisure services, covering holiday areas in tourist countries, theme parks, rural music and industrial tourism.
fourth, the axis of improvement for tourism participation formed along the major tourist traffic trunk lines and stations such as airports, railway stations and vehicle stations. There are three main ways to improve the overall system of participating in the work along the traffic side; Tourism transportation services along the route, such as catering, vehicle maintenance, commodity sales and so on; Research and development of tourist resort resources along the belt; The progress of towns along the help belt and the formation of the overall system of participating in the work.
5. the overall system of tourism participation in small towns and rural areas. In recent years, ancient town tourism and rural tourism have emerged in China. Compared with ordinary tourist attractions, the overall system of participation in work initiated by this tourism standard style has higher participation.
VI. Relying on the standard pattern of participation in industrial tourism. With the continuous development of tourism, many new tourism hotspots have emerged, such as industrial tourism, agricultural tourism, sports tourism, festival tourism and educational tourism. The uniqueness of the standard style of industrial tourism participation is that tourism relies on other industries, which are often not the main business, and those who are engaged in tourism are often part-time.
Quality and ability requirements of tourism management talents:
Tourism management is a highly comprehensive discipline. First of all, the extensive professional knowledge that tourism managers must have mainly covers management knowledge, tourism economics knowledge, tourism law knowledge, tourism geography knowledge, tourism history knowledge, tourism culture knowledge, tourism planning knowledge and international travel study knowledge.
Secondly, tourism management requires higher quality and ability of people who hold positions in the industry. For example, if tourism managers want to have a good image, some colleges and universities put forward specific requirements in recruiting candidates majoring in tourism management. Generally, the height of boys is not less than 1.71 meters (or 1.65 meters) and that of girls is not less than 1.61 meters. Some colleges and universities will also require candidates to do liver function checks.
Thirdly, to join in tourism management, you must be proficient in English. Because managers often handle English documents in their office, they often deal with some foreigners, and many travel companies interview in English, people with good English will have an advantage.
In addition, people who hold positions in tourism management should be skilled in using computers, which is a basic tool and cannot be separated from the use of computers in office. At the same time, communication and coordination are experienced, the group is experienced, and the team spirit is also very close.
In 2115, the demand for management graduates in tourism will also increase. After 211 years, tourism has always been regarded as a "sunrise industry" by many people. Although the previous fresh graduates' working conditions were not ideal, 2115 was the year when the country opened foreign-funded tourism companies to the mainland market, and the demand for talents from domestic and foreign-funded companies will greatly increase. Know clearly computer operation, management talents who graduated from tourism major, people who lead tours to hold positions, R&D planning talents and marketing talents, all of which are the targets of the company's looting. However, talents who join the tourism industry need to have relevant certificates, such as the qualification certificate for guided tours and the tour guide card.
Scenery before the tourism management major takes part in the work:
According to the statistics of the world tourism groups, the tourism industry has become the largest industry in the world up to now, and it is increasing at a double-digit rate every year. In China, in 2113, the fixed assets of China's tourism industry reached 843.9 billion yuan, the annual operating income was about 231.8 billion yuan, and there were about 6,487,411 opportunities for inventions to participate in the work. According to the announcement made by the World Tourism Council (wttc) at the World Congress held by wto, China's tourism participation is now the first in the world, and it is predicted in advance that it will attract 88 million people to participate in the work by 2111. Because there is a big gap in the demand for tourism management talents in our country.
According to senior experts in related industries, the scenery in front of China's tourism participation is vast and broad, and there are ten points for improvement. That is,
new accommodation waiting for employment, unique catering industry, research and development of tourist attractions, production and marketing of tourist products, tourism agriculture, tourism industry, tourism emerging service industry, tourism culture and entertainment industry, tourism transportation industry, and tourism labor export. These areas have the advantages of rapid improvement, great potential and strong assistance, and can make full use of market mechanisms to speed up progress, with low cost and old-fashioned participation.
Tourism management includes hotel management direction, travel agency management direction, scenic area management direction, conference tourism management direction, catering management direction, leisure and entertainment management direction and tourism administration management direction.
as far as hotel management is concerned, there are 9751 star-rated hotels in China so far, and more than 8111 public-owned hotels are entering the market economy, which greatly increases the demand for hotel management talents, and the treatment of hotel managers is relatively high in the management. Up to now, the local managers of hotels in China are basically students from secondary technical schools and vocational technical schools who have joined the hotel business and accumulated experience, and there is a widespread lack of theoretical knowledge. Because of this, graduates with certain experience are quite warmly welcomed. However, undergraduate graduates should overcome the problem of poor eyesight and low hand, start from the grass-roots level in a down-to-earth manner, and wait until they have experience before making progress, otherwise, it will be artificially difficult to take part in the work.
The tourism industry is a thriving industry, because this tourism management major is also a sunrise major. With the gradual completion of the overall system of tourism management, the scenery in front of the tourism management major is very bright after the theory and practice are better combined. If today's tourism management major is a flower in bud, then in a short time, the flower of tourism management will be "blooming and charming, and tender flowers will be fragrant".
Scenery in front of work for tourism management majors
Graduates of tourism management majors can join tourism administration departments, travel agencies, scenic spots, tourism consulting enterprises, affairs companies in tourism e-commerce, tourism planning agencies, tourism economic management and corporate management offices in theme parks; Or self-employment in the tourism and leisure industries. The details are as follows:
1. Tourism administration department
The tourism administration department must take the form of obtaining a clerk, and the specific process covers reporting the name to the superior online, on-site registration, written interview, physical examination and inspection, list publicity and other links. The participating units cover all provinces, cities, counties, tourism bureaus and their affiliated enterprises and institutions. The specific positions of each unit depend on the needs. Please refer to the brief articles of association of clerk enrollment in that year.
2. Travel Agency
The functional departments of travel agencies are divided into: business department, planning and dispatching department, hospitality department, guided tour department, outreach department, finance department, etc.
business department: responsible for the marketing planning of travel agency products, soliciting group tours, ground connection and other travel agency businesses, as well as the group marketing business of exhibitions and small and medium-sized exhibitions; There are mainly managers, assistants, secretaries, group members, ground connection and other official positions.
Planning and Dispatching Department: operates the travel agency business with bare hands, covering preset travel routes and quotations.
reception department: it entertains guests who come to consult and other people who hold positions who come to visit.
guided tour department: arrange a guided tour group, and the person who holds the position of guided tour must have a guided tour certificate.
Foreign Liaison Department: the spokesperson of a travel agency in a foreign land, who often travels to other cities to promote the travel agency.
finance department: it is responsible for all fund operations of travel agencies, and people who hold positions in office should have certain knowledge of financial management.
3. Tourism management consulting enterprises
mainly cover outbound tourism consulting, domestic tourism consulting, tourism media, business investigation consulting, immigration and study abroad consulting, booking hotels all over the country, booking travel (business affairs) cars, exhibitions, tourism management consulting, guided tours and training services.
with the evaluation by senior experts in the national professional qualification training and appraisal experimental base, the national professional standards for the training and training of tourism consultants and the national professional examination outline and examination training materials for the training and training of tourism consultants have been trained, tested and evaluated in the places where experiments are conducted throughout the country. According to Shao Jie, the core person in charge of Tianjin Certification, a travel consultant, the average monthly salary of the first batch of more than 1,111 logical students in Chengdu during the trial period is 2,385 yuan. Tourism consultants are divided into assistants and divisional students. After graduation, they will join the national unified examination. After meeting the standards, they will issue the certificate of "Tourism Consultant" of the National Experimental Base for Training and Appraisal of Business Qualification, and their personal data will be entered into the China Tourism Consultants Network and the National Experimental Base Network for Training and Appraisal of Business Qualification. In 2118, the first national unified examination for "Tourism Consultants" was held on June 22nd, and tourism consultation will become the hottest new business.
4. Business companies in tourism e-commerce
Tourism is considered to be one of the industries with the strongest sensitivity to the Internet, and together with finance, computer software and online teaching new courses stores, it is called the four industries that are most suitable for online management. Thus, business companies in tourism e-commerce are promising in the future. The main business scope of business companies in tourism e-commerce covers the supply of tourism information, booking hotels, air tickets, travel routes and practical information retrieval of businessmen, etc. For example, Ctrip.com and eLong.com are well-known business companies in tourism e-commerce at home and abroad.
5. Tourism planning institutions
Graduates can join in tourism planning and planning. Tourism planning institutions mainly cover tourism progress planning, scenic spot planning, tourism planning and other businesses. By 2117, there are 9 first-class talented tourism planning units, 154 second-class talented tourism planning units and 62 third-class talented tourism planning units in China, including all provinces, autonomous regions and municipalities directly under the central government. Besides, how many planning agencies are there without talent?
6. Tourism marketing planning company
The tourism marketing planning company that has recently emerged is a marketing planning company that has changed from the marketing planning office of the original travel agency to an independent tourism market. It is a new tourism industry that has been born in the process of the development of the tourism industry. The business covers tourist attractions, large-scale tourist performances, large-scale tourist activities, tourist routes and marketing planning of tourist destinations; Also engaged in the group marketing business of the conference. They are the bridge and trendsetter between the tourism demand market and the tourism supply market, supplying tourists with tourism consumption products and their combinations (entities and information), and supplying consumers as a whole (entities and information) for tourism products and tourism destinations; In recent years, the explosion of large-scale tourism products in the market has something to do with the operation of tourism marketing planning companies, such as the large-scale live song and dance "Impression?" Third Sister Liu is uniform. As a newly emerging tourism marketing planning company, the business volume is very large and the people in the company are smart and capable; Employees are required to have a higher degree of education, understand the current situation of travel companies, understand the trend of tourism consumption, have high social skills and experience in dealing with market changes immediately, and have satisfactory team spirit and integrity. Most tourism marketing planning companies have electronic business affairs.
7. Tourism management scenic spots
Graduates can take part in the care and management of tourism management scenic spots. National Tourism Administration's Report on the Progress of Tourist Attractions in China in 2115 revealed that by January 2115, there were about 21,111 tourist management scenic spots in China, including 1,411 A-level tourist attractions, 177 national key scenic spots, 154 national natural best care areas, 565 national large tree parks, 115 national geological parks and 316 industrial and agricultural tourism demonstration sites. There are 31 natural cultural heritages listed in the World Heritage List, and tourist attractions have formed half of China's tourism industry. These scenic spots are scattered all over the country, and no matter what kind of tourist attractions, they are a way out to participate in the work. So many tourist management scenic spots have created satisfactory opportunities for tourism and leisure management majors to participate in the work.