Current location - Recipe Complete Network - Catering franchise - Why Jiangsu Cake Shop Trademark Needs to be Changed?
Why Jiangsu Cake Shop Trademark Needs to be Changed?

We used to be able to have cake for every birthday, but it's different now. Everyone's quality of life has improved and the quality of life has improved. They eat richly. At present, if you want to eat cake, you can go to a cake store. Nowadays there are many cake stores in the market that specialize in bakeries. All kinds of beautiful cakes are mouth-watering. How to choose the type of cake store logo?

By searching the trademark encyclopedia, we can learn that the type of cake store trademark belongs to Class 30 - 3004 - sugar cubes, southern sugar, sugar; 3006 - bread, snacks; 3008 - rice, flour (including whole grains), etc. However, to be on the safer and stricter side, when choosing class 30, you can also choose the all-purpose trademark class 35 and class 43 - 4301 - Provision of catering and lodging services.

Successful trademark registration in Jiangsu is only the first step in using a trademark. The detailed management of the trademark can determine whether the trademark can be used for a long time. Nowadays, many enterprises ignore the need to change their trademarks, which ultimately causes irreparable losses. Trademarks are renewed every ten years. With such a long period of time, it is easy for the trademark owner to change the name or address. If you don't change it in time at the trademark office, it can cause some irreparable damage to your company. So do we know why a trademark needs to be changed?

In fact, not only is it required by law to change a trademark, but in practice, not changing a trademark can have many negative effects.

Impact on trademark transfer and authorization. When a trademark is transferred or authorized, the Trademark Office should also verify whether the trademark registration information is consistent with the business license information. If it does not match, the application will be required to apply for a trademark change first, and then continue with the trademark transfer and licensing procedures.

The trademark may be revoked by others. The Trademark Law provides that if a trademark registration is not used for three consecutive years, any person or organization may apply to revoke the trademark registration. If the address of the enterprise is changed and the trademark is not changed in time, the company cannot receive the notice from the Trademark Office, cannot prepare the defense materials within the specified time, and cannot provide the evidence of trademark use, which leads to the revocation of the trademark.

Impact on access to shopping centers or e-commerce platforms. Assuming that the trademark information and the name on the business license. ... If the address and other information is different, it will not be able to enter shopping centers and e-commerce platforms, thus affecting business promotion or product sales channels and causing significant losses.

Trademark pledge and other business will affect the audit. Trademarks not changed in a timely manner are being processed for bidding and tendering . Bank . Trademark pledge and other business will also affect the normal process of audit.

Impact on trademark renewal. Trademark is valid for ten years, trademark renewal must be carried out within twelve months before the expiration date. An application to change the trademark before renewal may result in the expiration of the trademark. If the trademark expires due to the change, the loss will be great, and if someone applies for the trademark early, then your registered trademark will not come back.

Generally, trademark owners must protect their trademark rights so that they don't let someone else take your trademark. Think about registering and operating a brand that must be well protected.

Trademark Supermarket Direct: Cake Trademark Assignment, Restaurant and Accommodation Trademark Assignment