Strengthening personnel training, improve the quality of personnel is the best way to promote the growth of the chain stores, and therefore the establishment of a perfect chain management training system, is the first task of the chain stores, chain management enterprises have an extremely important strategic significance.1. Clearly defined objectives of personnel training in general, the training of personnel is to improve the quality of people. Chain management enterprise personnel training goal is "training for the development of chain stores, training and chain store management combined". Specifically include five aspects: to play the potential of individuals; for the unit's various positions to provide suitable talent; to promote the chain of companies within the coordination of interrelationships between various types of personnel; to improve the self-development of all employees awareness; for the chain of companies operating in the development of the provision of talent reserves. 2. Clarify the contents of personnel training personnel training content due to the different functions of the personnel in different departments and at different levels there will be a great deal of difference, but generally speaking, the content of personnel training. But generally speaking, the content of personnel training includes the following four aspects: ideological and moral education. Staff training in addition to the necessary education on the theory of socialist market economy, legal education, should be to establish the corporate image, the spirit of enterprise, the purpose of the enterprise, professional ethics, service standards, service discipline as an important part of the training. Let the trainees fully understand the enterprise's business philosophy and work code. Mastery of work skills, including chain management knowledge, corporate operating standards, commodity storage and transfer of business knowledge, work skills, such as stores, such as the purchase and receipt of goods, commodity pricing, shelves, display and operation of cash registers and other operations, should be learned in a short period of time. Because the chain management enterprise staff training is different from academic education, the school system should not be too long, with a short and fast short courses in order not to affect the chain's business, but also to continuously improve the quality of staff. Management knowledge and concepts of training in the trainees to master the work skills at the same time, need to emphasize so that employees really understand "why the price", "why to greet customers", "and customer relations should be how to ", "the chain of companies to provide customers with what kind of services and purchasing convenience" and so on the correct business concepts and entrepreneurial spirit, so that all employees to establish a unified concept of values, to strengthen the cooperation between people and interpersonal skills, so as to lay a solid foundation for the chain's sustained development, to correct All bad habits. Internship is an extremely important part of talent training, which is a combination of theory and practice. Internship mainly includes pre-service internship, on-the-job internship. Whether it is pre-service internship or on-the-job internship must undergo a rigorous examination, qualified before they can be formally on the job. 3. Clearly the way personnel training personnel training can be divided according to different standards: according to the training of the time to be divided, can be divided into: pre-service training, that is, before the staff training; on-the-job training, that is, on-the-job training of employees. According to the length of the training time to divide, can be divided into full-time training, that is, trainees to participate in the training of the whole day; inter-day training, that is, non-consecutive days of training; part-time training, that is, only a few hours of training each day, the rest of the time to return to work to continue to work. According to the location of the training to divide, can be divided into: the company training, that is, the company held training courses, by the company's internal staff or external lecturers; outside the company training, that is, entrusted to the professional training institutions for staff training, that is, not to leave the workplace, to receive training based on the current work, such as accepting the supervisor or colleague's guidance, attending the relevant meetings, traineeships or agents, job rotation, etc.; sent out of the training, the purpose is usually hoped to open up the chain of companies, and the training of employees. The purpose is usually to develop the vision of the chain company managers, improve their management skills, and then improve their overall quality. Modern society, closed doors, closed doors is absolutely no way out, but constantly in contact with the outside world, learning from others to make up for their own shortcomings, employees can make progress, the chain of enterprises can develop. The object of short-term foreign training is generally for the enterprise senior management personnel, the effect of training should have a far-reaching impact on the future development of the enterprise. According to the means of training to be divided into: the verbal method, that is, the language revelation, speech, lectures, talks, lectures and other forms of training, which is characterized by the training information will not be interrupted, can be carried out by an expert in a particular field or professional educators, the disadvantage is that the trainees can not actively participate in the method of teaching, that is, the demonstration, experience, and other ways of training, training, training, display equipment or sales demonstration, can make the trainees actively participate in the method of teaching, that is, demonstration, experience, and other ways of training, training, display equipment or sales demonstration. Can make the trainee actively participate; situation teaching method, that is, the power of the situation to influence people, such as observation, visits, surveys, group activities, or the use of film, video and other training, the advantage is that it is easy to show, explain, can be repeated many times, can also be used in the project guide to a certain structure to provide information to the trainee to respond to the effects of the feedback can be provided, to adjust the tempo of trainees to improve the staff's working ability, but the investment is relatively high; but the investment. It is a relatively high investment, but it can also be used as a conference method, which is useful for high-level employee training, where leadership meetings can encourage participation and reinforce the training. In addition, sensitivity training can be used to gain extensive interaction and is an effective tool for senior managers to understand their employees. In addition, case studies, role simulation, task force and other methods can also be used for chain management enterprise training. 4. Establish a complete training system for chain management enterprises, standardization requires high-quality training. Leaving the training, business manuals stipulated in the operating standards for employees to understand, accept and implement. Therefore, the establishment of a complete training system, the chain of enterprises at all levels of effective selection, appointment, education, development is a chain of enterprises steady development, the key to sustained progress. At present, the domestic education system is still rarely able to directly train the chain of business professionals, but also can not be obtained directly from the community, which is even more important after the chain of systems within the practice and exercise training to cultivate talents.