The most popular and eye-catching fashion illustration is here!

The works of HelenDownie, a popular fashion illustrator

As a veteran visual communication medium, fashion illustration has not stopped developing in the new era, but also derived many new expressions with different styles. How many of the most popular and eye-catching fashion illustrators and their works do you know?

the golden age of fashion illustration

In the early days, the cooperation between fashion illustration and fashion magazines helped it enter a heyday. At that time, magazines from the cover to the inside page almost without exception needed to use illustrations to make pictures. At that time, readers received fashion, art, taste and other information from exquisite illustrations. It can be said that fashion magazines and fashion illustrations at that time were mutually successful.

Harper'sBazaar magazine cover

Collision between fashion illustrations and fashion brands

In the digital age, photography has become the main source of visual communication for magazine publications. Although the magazine era with fashion illustration as the main propaganda media has ended, the fashion illustration industry has not fallen asleep, but has been developing and evolving in a new direction.

The cooperation between fashion illustration and fashion brand is the most successful new road discovered at present. As the most topical brand nowadays, Gucci often searches for some popular illustrators in social media for cooperation.

The following colorful and poetic works are all created by illustrator HelenDownie. It is worth mentioning that this highly professional illustrator is actually a housewife with a non-professional background. Her legendary experience and her paintings became popular on the Internet at the same time. In addition, her painting style is surprisingly similar to the new aesthetic concept advocated by Gucci, which makes the brand creative director take a fancy to her works at a glance and launch a series of in-depth cooperation.

HelenDownie's works

Although she is already a mother, her unconstrained style works always reveal a little girlish innocence. Especially the pair of innocent big eyes in the painting characters are strange and full of childlike interest.

HelenDownie's works

However, this is not the first time Gucci has cooperated with a fashion illustrator. Earlier, the brand also invited another illustrator, AlexMerry, to have a more "artistic" collaboration.

From new york to London, Milan to Shanghai, all cities with art walls were occupied by Alex's creative fashion illustrations almost overnight. It is rare for such a giant fashion illustration to be presented in this way, so when the picture of the artistic wall was released, it immediately caused a stir on the Internet.

AlexMerry's works

In addition, Gucci also makes and sells products in illustration works, so that all consumers who are excited about it can find and own these products. They turned these fantastic ideal products into reality. On the other hand, viewers can see from these romantic fashion illustrations that the style of fashion illustrations is no longer single.

AlexMerry's works

When it comes to cross-border cooperation between fashion illustrations and brands, Prada has to be mentioned. In the 2118 men's spring and summer series show, the brand invited illustrator JamesJean to cooperate for the second time, which shows the degree of attention of his works.

works by JamesJean and Oliver Schrauuwen

This time, James Jean and Belgian graffiti artist Oliver Schrauuwen jointly created illustrations of the show space. The viewer looks at these pictures, just like watching a page of funny comic books on the spot.

At the same time, the author specially produced an illustrated publicity video with the same style for Prada. James's cool illustration style, combined with Prada's futuristic fashion style, complements each other.

JamesJean works

In the same year, in Prada's women's show, the brand also chose to join hands with fashion illustrators. Eight female illustrators were invited to this collaboration: StellarLeuna, TrinaRobbins, BrigidElva, JoelleJones, GiulianaMaldini, NatsumeOno, EmmaRíos and FionaStaples.

in addition to creating wall works in the show space, they also perfectly integrated illustration works into the new season's fashion collection. Their comic style works not only inject vitality into fashion, but also increase the possibility of stylization of fashion illustrations.

Today, fashion illustrations are no longer conventional. As long as you are willing to write, everyone can create their own illustrations.

GraceCoddington's works

Pioneer Fashion Illustration

In addition to cross-border cooperation with fashion brands, some professional fashion illustrators insist on independent creation. While mastering the basic techniques of illustration, they extended and explored the painting form of fashion illustration and figured out their own style.

VelwynYossy, a pioneer fashion illustrator, has painted a series of unique works. From the smooth and neat lines of the characters in his works, and the overall proportion of exaggeration but still just right, we can see that he has always pursued the aesthetic concept of modernism.

VelwynYossy's works

ErnestoArtillo, another rising star fashion illustrator, extended fashion illustration to a more abstract direction. His unique visual expression technique broke the public's traditional cognition of fashion illustration.

In his recent surreal works, the dynamic and static, the virtual and the real things are combined, and the visual impact of illustrations is infinitely magnified by hand-drawing and collage, which endows the static-oriented fashion illustrations with some momentum.

Ernesto Attillo's works

His creative works are not only published in major magazines for a long time, but also exhibited all over the world. ErnestoArtillo said: "I want to feel relaxed and excited when I see my work." The same is true in normal life. I will look for the balance and how to break the existing state. "

works by p>ErnestoArtillo

even though the golden age of fashion illustration has passed, it is undeniable that fashion illustration still occupies a place in the fashion field and is full of high artistic value.

Fashion illustration is one of the few industries that can combine business and art perfectly, and the continuous emergence of the sought-after illustration works at present increases the possibility of fashion illustration moving forward.

JamesJean's dynamic fashion illustrations

After learning about these most popular and eye-catching fashion illustrations, everyone can start to explore a new way of fashion illustration. The next popular fried chicken may be you.

Wonderful review:

[ Editor, Wen/Chen Zhuo] What are the artistic styles of common illustrations in fashion design? Can you elaborate?

1. Pop-style

Pop-style illustration art appeared and became popular in 21_ Lan51 _ Nafen, mainly through the creative techniques of commercial art, forming a brand-new artistic style integrating popular culture and commercial art. At the same time, the relatively grandiose cartoon images, newspaper prints and humorous slogans in the pop style are all unique to the pop style, and the pop style is very artistic [3]. Andy warhol is one of the most outstanding figures who have contributed to the development of Pop style in the field of fashion design. He pioneered the use of paper, plastic and artificial leather as the basic materials for clothing production for the first time, and his illustrations contain subversive design ideas, which are characterized by bright colors, avant-garde design ideas and bold color selection. To this day, the illustrations in Pop style still retain many similarities with andy warhol.

2. Abstract style

Generally, works with abstract style are generally based on geometric points, lines, planes, circles, triangles and squares for in-depth creation, which has typical abstract characteristics in creative style. Mondriaan is one of the relatively successful early figures in the works of abstract style, and his creative style of abstract style is unique, focusing on the use of various rectangular patterns as illustration content, and this kind of illustration art form has a far-reaching influence on abstract style. Take Red, Yellow and Blue, a work created by a famous French fashion designer with abstract style, as an example. Inspired by mondriaan's abstract style, this work chooses lines, triangles and rectangles with various colors, giving the audience a unique artistic appreciation experience and giving the work a strong sense of visual impact and novelty.

3. figurative style

figurative style is different from the two styles mentioned above, and its graphic features are generally realistic and lifelike. Furthermore, the figurative style works show the lines relatively directly, and can be generalized, exaggerated and deformed for decoration, thus improving the color sense of the works and highlighting the simplicity and exquisiteness of the works. Taking the famous Italian fashion designer Miusia Prada as an example, she once had the ability to directly use illustrations in fashion design creation, and she could fill illustrations in fashion design works, and her works focused on meticulously creating characters, highlighting the color and gorgeous feeling of her works [4]. In addition, the lines in the figurative style are relatively elegant, which can give the audience a dreamlike psychological experience, especially in fashion design, which can effectively improve the exquisiteness of design works and give them a smart aesthetic feeling. Are there any good illustrations?

Good-looking illustrations are as follows:

Illustrations are commonly called illustrations in China. Today's commercial illustrations popular in foreign markets include publications with pictures, cartoon mascots, film and television posters, game character setting and art scene design built into the game, advertisements, cartoons, picture books, greeting cards, calendars, decorative paintings, packaging and other forms. Virtual objects and related visual applications that extend to the current network and mobile phone platforms.

The development of illustration art has a long history.

From the world's oldest illustration cave mural to the Japanese folk print Ukiyo-e painting in the Edo period, all of them demonstrate the development of illustration. Illustration first developed with the changes of newspapers and books in the early 19th century.

Its real golden age began in the United States in the 1951s and 1961s. At that time, the illustrations just separated from art works were obviously painted, and most of the artists engaged in illustrations were professional painters. Later, influenced by the abstract expressionist school, they changed from concrete to abstract. It was not until the 1971s that illustrations returned to the realistic style.