Women's Day promotional planning program (5)

March, spring days, March 8 is Women's Day, a very important holiday, for Women's Day promotional programs, how to write it? Here is my women's day promotion planning program (5), for your reference!

Women's Day promotion planning program article 1

Background:

After the Spring Festival into the off-season, for this situation we should be passive to active, use as many festivals as possible to reduce the decline in performance during the off-season in the stores,

Purpose:

"Women's Day on March 8th "is a women's holiday, and female consumption is the mainstream of shopping mall consumption. With the help of this promotion to pull the sales at the beginning of the year, shaping the external image of the enterprise.

Activity theme:

Healthy women are the most beautiful

Activity time:

March 1-8

Activity content:

A healthy women's street organization shopping malls and women's health-related goods (such as: ___ oral liquid, blood oral solution and other medicinal drinks, skin care beauty Tea, daily health care products, body shaping underwear, home cleaning supplies ......) to build piles, the formation of a street of women's products and layout.

Second, the beautiful special women's merchandise special offers (winter clothing clearance specials, spring clothing discounts, women's shoes, cosmetics, jewelry, etc.) can be launched during this period of preferential activities (exhibitors can be based on the specific circumstances of each store to set).

Third, the selection of health, good "cooking" intention to participate by female customers, according to the food sold in the mall or blessing, the development of a beneficial body recipes, requirements: novel, easy to operate, high health index, all ingredients can be purchased in the mall. All participants to provide a detailed text content to the service desk of each store to register to participate, and can receive a beautiful gift. And then by the artisan writing number published in the store outside, and accept the customer rating vote to half a month for the limit (March 1, March 15) the most votes of the healthy recipes to become a healthy and good "cooking" intention to winners, awards 200 yuan.

Women's Day promotional planning program 2

First, the purpose of the event:

March 8 Women's Day is the world's traditional holidays, but also the majority of women's festivals, in order to reflect the community's special care for our compatriots, while enriching the spare time and cultural life of all of us, specially organized the event, and at the same time the celebration of the activities and to strengthen the women's ideological education, to create a close combination of activities to stimulate the vast majority of women with enthusiasm to devote themselves to the work, to promote the work of women, and to promote the development of the women's day. The event is also closely linked to the celebration of the strengthening of women's ideological education and the creation of activities to inspire the majority of women to work with enthusiasm and promote the harmonious development of the community.

Second, the theme of the event:

Celebrate March 8 Women's Day

Third, the gifts:

Considering women's habits and preferences, the event rewards can be selected for women compatriots applicable to affordable items, is expected to per capita of ten dollars, such as beauty supplements, cleaning supplies, hygiene products and other female-oriented use of the supplies.

Fourth, the content of the activities:

1, riddles (*** thirty no riddles, fifteen on Women's Day knowledge of the holiday, can be selected for the question, to raise awareness of Women's Day. 20 on the brain teasers, and the other two on the day of the day, to raise awareness of Women's Day. Twenty simple riddles about brain teasers.

2. Turn the stool.

3. Top balloon.

4. Ping pong balls. (Each time by 2 to 4 people, with a ping-pong paddle ball back and forth in a circle, in the middle of the ball can not be dropped, whoever finishes first who wins)

5, do the action, guessing things. (2 people for a group, each time 2 to 3 groups to participate in the preparation of a box, the box inside the put some notes, notes written on some simple things, such as slippers, steamed bread, vegetables and so on, and then A and B two people face to face, the first to let the A draw the box inside a note, after reading can not be said, can only be described through the language or body language to let the B guess what the note written on the note, 2 minutes which group guessed the most for the win)

5, do action, guessing things. Which group guesses the most within 2 minutes wins)

6. (2 people, each time 3 to 4 groups to participate in a rope tied to the feet of two people, back and forth in a circle, which group first completed which group will win)

7, step on you without negotiation. (Each time by 4 people to participate, each person's wrists are tied to 8 balloons, and then step on each other's balloons, and finally who has balloons left on his ankles who will win)

8, throw chopsticks. (Each time by 3 to 4 people to participate, the contestants sit on a stool, feet put a beer bottle, chopsticks in the mouth at half a meter away from the mouth of the bottle aimed at the beer bottle and then let go of the mouth, to see if the chopsticks can not be thrown inside the bottle, 1 minute, who threw the most who won)

9, gripping the ribbons. (4 to 6 people in a group, each person inside the gripping a chopstick, chopsticks are hooked with a leather band, so that the mouth holding the chopsticks by the first person to the last person, and then by the last person to the first person, the middle of the leather band can not be dropped to see which group took the least time)

Women's Day promotional program 3

A. Activity Theme:

1.Beautiful with you

2.Dress up as a woman, and you will be able to go with you.

2. Dress up women, shopping and good luck

3. Only he knows you best

4. Members more "gift"

Second, the activity time:

20__ March 5 - 8

Third, the purpose of the event:

March 8 Day Beauty salon promotion, naturally need to focus on women. In the determination of the theme, you can use some of the more heartwarming and warm words, to capture the psychology of women's love of beauty, to attract their attention. Women in society have a variety of roles, mothers, wives, daughters-in-law, etc., with the help of festive cultural characteristics, further rendering to consumers to be a little better for women this promotional theme, the use of emotional **** Ming to complete the promotion.

Fourth, the promotional content:

Promotional forms and promotional content of the various beauty salons are similar: discounts, free gifts, free experience, etc., the salon to use these promotional forms to reflect the new flavor.

1, beautiful with you

Where in the event of shopping during the female, with a small shopping ticket (unlimited amount) can be obtained ___ beauty salon beauty card (face value of 50 yuan)

2, dress up women, shopping for good luck

Where the Women's Day on the day of the March 8, with a single 138 yuan of shopping tickets for female customers to participate in the carousel (no carousel) to change to a lottery, and will be the first time that you have the opportunity to participate in the carousel. Changed to a lottery), will be presented with the appropriate March 8 gifts, prizes, lucky, a ticket is limited to turn once, the amount is not cumulative.

3, only he knows you best

Men to the "38" related counter shopping or purchase of designated goods can enjoy special discounts or special gifts.

4, members of the more "gift"

March 8, Women's Day shopping members, to enjoy the membership double points.

V. Activity publicity

1, the salon entrance and other obvious place to set up POP activity instructions.

2, send store staff to the neighborhood traffic places to send leaflets.

3, hanging banners in front of the store.

4, draw up a good attractive advertising slogan, such as the following:

March 8 Women's Day, the beauty salon and you **** dance women's love!

Body shaping slender and moving, women's intellectual elegance and new!

The "spot" before it's too late, don't "acne" stay!

For you to create a beautiful myth, ignite your beautiful abundance!

On March 8, the weight loss experience card waiting for you to get!

Women "good" to treat themselves, there will be a beautiful "face"!

Women's Day promotion planning program 4

First, the theme of the event:

March 8 Women's Shopping Festival (modified according to the actual situation of the store)

Second, the event time:

March 1 to start, the specific time according to the local situation and location to be determined

Third, the purpose of the event:

A. Increase the amount of micro-powder, enhance the shop

WeChat public platform, the store

The purpose of the event is to increase the number of micro-powder, to increase the number of micro-powder. The amount of micro-powder, enhance the store

public attention, brand awareness.

B, through the roadshow to increase the powder to increase customer flow, enhance store sales performance, to achieve double the performance

Fourth, the activities:

Program 1: the whole new 3.8% off the second

Purpose: to enhance the rate of even, increase the share of new sales. Can be digested last spring products.

Description: full purchase of new products across the board, the first full price, the second product 3.8% off, equivalent to 6.9% off, please pay attention to accounting for profits in accordance with the purchase price of goods. If the purchase price is higher, you can set up part of the mall to participate in the activities, it is recommended that 13, 12, 11 years old models.

Program 2: the entire new stored value of 138 yuan, that is, 200 yuan (deposited into the membership card 138 yuan to send 200 yuan)

Purpose:

1 to increase the store's new members, expanding the number of members

2 to improve the membership benefits, sticking with the old customers

Description: buy the entire field of 200 yuan of new products costing 138 yuan, equivalent to 70% off or so. . (General customers will not happen to buy 200 yuan of products, purchase beyond the more, the higher the discount.) Stored-value card can be used cumulatively, that is, recharge 138 on the return of 200, cumulative use.

Program 3: the whole new 138 full of new 38 reduction

Purpose:

1, to stimulate the low-priced even single product;

2, high-priced single product volume enhancement;

Description: 138 reduction of 38, equivalent to 7.2% off, depending on the market and the commodity situation to set up the share of the full reduction. _ commodity price design should pay attention to the need to digest the goods, can be set to 138, 148, 158, etc., higher than 138 yuan is not a lot, and set up a number of accompanying styles, will be the style price is set to 135, 130, etc., to facilitate comparison of the sales staff to stimulate the pre-designed styles for sales.

Program 4: full consumption of 238 yuan, you can 38 yuan for purchase

Purpose: to enhance sales and reduce inventory.

Description: set up 38 yuan for purchase area, goods set up in stock, accounting can be shipped at 38 yuan of products, the whole field as long as the consumption of 238 yuan, and then add 38 yuan can be purchased in the region at any time. And to mark out if not consumed full 238 yuan, 38 yuan area within the product price, such as the original price of 88, now consume full 238, plus 38 yuan can be obtained. (can be cumulative)

2, sweep half the sky colorful butterflies fly all over the sky (with the previous activities, held at the same time) pay attention to accounting for profits

Sweeping attention to the Baofang can be to the store or counter to get a beautiful butterfly, reply to get 38 yuan electronic cash coupons a

(38 yuan electronic cash coupons can be used in the store any consumption of 338 yuan)

Purpose: to increase the number of Baofang fans, pull the shop to the shop, and to increase the number of fans.

Description: Design this activity must be with the customer to explain the content of the activity, so that the customer to take advantage of the psychology, so that the store consumption.

Six, the form of activities:

1, the store fully launched 38 promotional activities.

2, store atmosphere marketing, creating morale.

3, the store innovation to real models as window display, and with the host shouting propaganda, to attract traffic.

4, roadshow powder activities, sweeping code attention to customers to send colorful butterflies.

Women's Day promotion planning program article 5

Activity time: March 1-15

Activity object: women

Activity structure: looking for beautiful-beautiful women-my salon

Activity mode: under a unified theme, in stages

Phase I: No. 1-7, looking for beauty, enroll in the selection of beautiful women.

The second stage: No. 8, "Makeup beautiful life" large-scale cultural performances.

Third stage: No. 9-14, the beautiful woman interview.

Fourth stage: No. 15, ___ integrity of beauty selection.

Specific operation:

Activity 1: Beauty needs action, beauty needs witness.

Enroll in the beautiful women selection.

1. Requirements: a good image of good temperament, at the same time, family life, academic or career success of women.

2, the way: through the newspaper issued by the registration form to fill out sent to the newspaper activities team, accompanied by their own photos and related information (such as career development achievements).

3, prizes: divided into first, second and third prizes, anti-participation have a beautiful souvenir. Prizes are set up separately. At the same time, the beauty knowledge publicity.

Activity 2: No. 8, the beautiful women selection and "makeup beautiful life" large-scale cultural performances.

Type of program: on-site make-up display, color walk, expert selection, song and dance and other cultural performances, knowledge contests and product promotion, men and women dialogue, audience quiz, interactive games.

Activity 3: No. 9-14, the beautiful woman interviews, column "my beauty salon" integrity of the beauty salon questionnaire. Newspaper was selected by the evaluation of the beautiful woman interviews, and one by one as the focus of the women's column to report, so that women really know what is beautiful, beautiful women have a unique temperament.

Activity 4: 15th, ___ beauty selection results unveiled and gifts, members to join the program.

Type of program: show beauty practitioners, beauty skills show, gift giveaways, the scene launched membership, image publicity, service measures publicly light, is a real direct consumer publicity way to enhance brand affinity.

Other promotional forms of beauty salons on March 8 Women's Day:

1) Dress up the woman, the holiday much to send

March 8 birthday or March 8 wedding customers with ID cards or marriage certificates can be presented with an experience card. Provincial and municipal level "38" red flag lady, with certificate and ID card can get a free beauty program. ID card number is 38 female friends, with ID card can be provided by the beauty salon worth ___ yuan a prize.

All customers who consumed ___ yuan during the event can get a gift worth ___ yuan from the salon; customers who consumed ___ yuan will get a gift worth ___ yuan and ___ free beauty opportunities.

Note: The specific rules of the activity can be set up according to the specific products and projects of the salon.

2) Love yourself, from the beginning of skin care

Looking for skin "exclusive" angel, where in March 8 in the salon to buy any one product, you can enjoy the buy 2 get 1 free, after this "spring" there is no this "benefit", the "spring", the "benefits", the "benefits", the "benefits", the "benefits", the "benefits", the "benefits", the "benefits", the "benefits", the "benefits", the "benefits". "Huizhou", the whole field _ discount, full of how much to send how much, buy more to send.

Publicity: the front door and the store pull colorful flags, balloons, and will be advertised and the store's WeChat QR code on the door in an obvious position. Before the event, you can send microblogging, microblogging, and flyers to create momentum for publicity.

Beauty salon March 8 Women's Day promotional preparations

1, the wishing wall

The wishing wall is the entity that carries the wishes, it is a kind of building, people painted on it or pasted on a small piece of paper, write their own wishes, expectations, blessings, etc.; now also used in the network, is generally a website independent of a space page for people to display wishes, prayers, blessings and so on.

The beauty salon can leave or simply decorate a wall (paste a small piece of paper on the wall is blank), and then prepare a variety of colors of small pieces of paper, the customer came, you can write on the piece of paper 20___ years of wishes, such as "I hope that this year to become more beautiful", "I want to Keep fit", "I hope the skin can become more and more white", "every day will have a good mood" and other wishes.

2, flowers

Beauty salon customers are mostly women, March 8 Women's Day is a women's holiday, every woman loves flowers, and regardless of age, so the beauty salon in the reception area, the beauty area with a bouquet of flowers, will certainly make the customers in a good mood. As March 8 Women's Day falls in spring, I suggest that beauty salons purchase flowers consisting of a few sprigs of multi-headed pink perfumed lilies, a few pink carnations, and an appropriate amount of Manzanita + green leaves. Above the flowers with a pink piece of paper to write the flower language: warm wind, warm sunshine, spring blossom days, take my warm blessings!