A guide to the operation of barbecue shops

Introduction: In China, nothing can seduce childhood and adults with childhood complex more than barbecue. At night, every street shop is crowded with people who eat barbecue in full swing. Similarly, opening a barbecue shop is also a good choice for entrepreneurs. Why not? Don't be afraid, I will teach you how to open a hot barbecue restaurant!

Management strategy of barbecue shop

1. Market prospect

Barbecue is a classic snack popular all over the country, which mainly includes: roasted wing, grilled fish, kebabs, roasted fruits and vegetables, etc., so that people can never tire of eating it and have endless aftertaste. With the development of economy and the improvement of people's living standards, people's concept of food and beverage consumption has gradually changed. Consumers pay more attention to product characteristics while constantly improving their requirements for consumption quality. Therefore, the new diet fashion with barbecue as the trend will be increasingly concerned by consumers, so the market prospect of investing in barbecue shops is very broad.

2. Target group

There are many kinds of barbecue food, especially the food stalls in summer mainly target the general public in customer orientation. Although the consumption power is small, but the crowd base is large, as long as you choose the place where the traffic is concentrated, there is no business.

3. Features of BBQ

Easy operation

Investing in BBQ doesn't depend on experienced chefs. For investors who first enter the industry, they can easily master the barbecue technology and operate easily through simple training.

Simply open a shop

Because the barbecue shop has obvious characteristics and clear theme, it is different from the ordinary catering industry, so it can generate consumption without a lot of publicity before opening.

significant market

generally speaking, barbecue has a general market demand and a huge consumer group, which is what we call the mass group, and there is no difference between off-season and peak season, so the market is obvious.

Simple management

Barbecue shop has clear business theme, distinctive product features, simple product structure, easy renewal of business varieties, low personnel requirements, direct service process and convenient purchase of raw materials, so the daily management is less difficult and the business details are mastered by itself, which is very suitable for new catering entrepreneurs.

4. Shop equipment

Clips, forks and shovels, which are indispensable for barbecue? Three Musketeers? . Clamp, mainly used to clamp raw food; Forks can be used to fix and test the raw and cooked degree of food; Shovel is a very useful tool for turning food. In addition, the following equipment should be provided:

Charcoal: Charcoal is an essential fire-making material for charcoal baking. When purchasing charcoal, you should choose smokeless barbecue charcoal, and you should choose heavy and solid block charcoal.

brush: the brush is mainly used to brush oil on the iron net to prevent food from sticking to the net. In addition, it can also be used to dip the sauce and brush it on the barbecue. Prepare more sticks to avoid the taste confusion.

iron brush: it is used to clean the food residue stuck on the baking net to prevent the residue from adhering to the food.

bamboo stick: used to wear barbecue food, soak it thoroughly in cold water before use, so as to avoid the bamboo stick being too dry, catching fire or breaking during barbecue. When shopping, you can choose a slightly longer one to avoid burning your hands.

salt: salt can be used for seasoning. In addition, in the process of barbecue, many fatty foods will drop oil after heating, and these oil drops will produce a high flame when they are burned by charcoal fire. If the food on the rack is burnt with water, it will produce soot to pollute the food. At this time, just sprinkle some salt on the fire to solve the problem.

5. Operation method of barbecue shop

It is particularly important for people who operate barbecue shops for the first time to find a suitable business strategy. The following are some suggestions for entrepreneurs:

Good image is the first

In the early stage, the decoration of the storefront must conform to the characteristics of the barbecue shop, and the storefront must be maintained in time, updated and trimmed from time to time, and it cannot be left to aging. Only in this way can your store have long-term image charm and attraction.

product features should ensure that

whether your products have features should always be the first choice of business items. Special catering is the magic weapon for the success of the catering industry today, especially barbecue. We should constantly learn and improve our own barbecue methods to attract consumers with the most authentic taste. In addition, some stores just want to be big blindly, thus ignoring the grasp of details. Practice has proved that only by starting from the characteristics and grasping the details can we make our store bigger.

service quality should be improved

in the catering industry, service quality is an important factor to improve customers' return rate. Therefore, we should regularly train waiters, find existing problems at any time, pay attention to service skills, improve service quality, and let customers come here and return with satisfaction.

Promotion activities need to be followed up

Barbecue shops can decide their own promotion methods according to the store's own performance, and really give profits to customers. On this basis, they can stimulate consumers' desire and purchasing power, and give full play to this most direct and effective way of promoting goods. (There are many kinds of promotion methods, so you must choose a method that is suitable for small shops, such as: discount discount cards, returning 31 yuan after 111 yuan, etc.)

6. Capital input and output of barbecue shops

Housing rent

The area of 31 ~ 51 square meters is appropriate, and the prices vary from place to place; Decoration fee: 3111 yuan (simple decoration); Organization expenses: 1,211 yuan; Equipment cost: about 1,111 yuan (freezer, kitchen equipment, barbecue utensils, tables, chairs and tableware, etc.); Initial purchase capital: about 4111 yuan; Working capital: 2111 yuan. The total investment is about 25,111 yuan.

Monthly operating revenue and expenditure budget

Calculated by 511 yuan/day, the monthly gross income is about 5,111 yuan. After deducting the purchase cost, monthly rent, employee salaries, utilities and taxes, the general net profit is about 2,511-5,111 yuan/month, and all investment costs can be recovered in one year.

marketing suggestions

first, broaden the channels of purchasing goods, and purchase goods from large wholesale markets, farms and specialized breeding households, so as to reduce the cost and early operating risks to a certain extent.

second, the business hours of barbecue shops should be from 11 am to 24 pm, and the business hours can be appropriately extended in summer, which to some extent meets the needs of people for dinner at night and cooling off the summer heat.

thirdly, in terms of staffing, the number of employees should be flexible, and the work and rest time of employees should be arranged reasonably according to the size of their own stores. In addition, attention should be paid to the adjustment of the number of employees in light and peak seasons.

suggestions on the location of storefronts

first, storefronts should be located in commercial areas with large traffic, such as stations, docks, dance halls, theaters or residential areas. Although the rent is a little more expensive, the passenger flow is large, which is more secure in terms of tourists.

second, highlight the characteristics. The aroma of wine is not afraid of the depth of the alley, and it has made its own characteristics. With its popularity, it can be competitive in the market. In addition, in terms of shop decoration, although it is not too luxurious, it must be clean and tidy, and tableware must be disinfected and cleaned regularly.

tips for barbecue

don't think that barbecue is just a matter of simply churning the meat a few times and then smearing some sauce casually. In fact, the effort is different, and the taste is different. If you don't believe me, please try it once according to the precautions listed below to ensure a good taste.

1. If you are going to cook barbecue at home, the choice of charcoal fire is the first important thing. Don't be cheap when choosing charcoal fire, some inferior charcoal fires are not strong enough or even don't burn at all; Others will smoke a lot after burning, polluting food. Charcoal fires with good quality are generally neat and heavy, and they burn for a long time and have a good fire. Because the special flavor of grilled food comes from the aroma of grilled food when charcoal is at high temperature, choosing charcoal well is the basis of enjoying delicious food.

2. Before grilling food, brush a layer of oil on the grill to prevent food from sticking to the rack. Brush off the residue on the grill with an iron brush at any time to keep the grill clean, so as not to affect the flavor of food.

3. There are many kinds of food that can be barbecued, but the choice of materials is also very particular.

Pork: It must be cooked thoroughly before eating. Pork belly with tender ribs, waist and buttocks and a little fat should be selected, so that the roasted meat will not be too dry.

beef: you can choose beef ribs, which are tender and tough; Beef shoulder is the most tender meat for roasting. No matter American beef or Australian beef, it is not suitable to roast it until it is fully cooked, which will destroy the tenderness of the meat.

Chicken: Any part is a good barbecue material. Before barbecue, if you soak it in lemon water and sprinkle some starch, it will make the meat more tender.

seafood: everything is ok, but you must choose fresh ones. Fresh seafood is dense and elastic, and the marinating time of seafood taken out of the refrigerator before barbecue should not exceed 31 minutes. When baking squid rolls, brush a thin layer of egg yolk on it, which will make the color more beautiful and taste better.

Vegetables and fruits: Roots, mushrooms and hard fruits and vegetables with little juice, such as corn, green peppers, pineapples and bananas.

4. As soon as the food is put on the grill, people who are in a hurry are always worried that it will burn and keep turning it over. In fact, this will prolong the cooking time, and will destroy protein, causing the meat to harden. When baking food, the food must be heated to a certain degree before it is easy to turn over. If some food sticks to the net rack after turning over, it means that protein has not been completely heated, and hard pulling will only tear the protein fiber, and if it is fish, it will form peeling phenomenon.

5. The longer the food is grilled, the greater the loss of water and oil, and the drier the taste. Therefore, in the process of barbecue, you should brush some barbecue sauce on the food to keep the food moist and increase the taste, but be careful not to brush too much at a time, which will cause the food to be too salty.

6. For people who have a certain barbecue foundation, baking authentic diamond-shaped roast marks can definitely add icing on the cake to barbecue technology. In fact, it is not difficult to bake a diamond-shaped roast mark. First, the charcoal fire is required to be hot enough, and then the food is placed on the grill at a 31-degree oblique angle. When the food is fully heated, the food is turned to a 31-degree oblique angle in the opposite direction to form a diamond-shaped roast mark. Just burn the other side of the food with the same steps. ;