can unmanned retail replace manned retail?

there are two things about retailing: extremely high efficiency and extremely high experience. The extremely high efficiency is an unmanned convenience store, and the extremely high experience may be the form of walking, eating and watching that I used to do (Yi Shi Jia Supermarket). I think the two can't replace each other, and there is no intermediate form in the future. I am optimistic about both ends.

the scene of unmanned convenience stores will be a very good supplement under certain people and products. The proportion of unmanned stores will increase, but it will be suspended to a certain extent, because in the end, if unmanned scenes become a general trend, then many more advanced consumers are willing to go to someone's store to experience the service.

but what is the specific ratio? I don't know yet, but we need to see if there are any new changes in the whole format and technology in the process of development in the future.

unmanned stores can also be cool, and interactive elements can be implanted in many places, such as shelves. Customers in traditional shops are people-to-people interactions, which are very emotional and accessible. The design of customer contact points in unmanned stores may be the interaction of life attitudes through technology.

Therefore, when the efficiency of unmanned retail stores reaches a certain level in the future, it will become standard and the penetration rate will be improved. With the economic growth of China, the labor cost will be higher and higher. The more developed the area, the more widely the unmanned scene is used.

Those people who have been liberated do not mean that they are unemployed, but they will engage in more meaningful jobs. Therefore, the emergence of unmanned convenience stores is the improvement of the whole retail industry, and unmanned is a trend, but unmanned stores are only a transition, not a final form.

first, after the department store, many stores became counters, and the counters later became shelves. When the efficiency of supermarket shelf opening is so high, all walks of life are using the model of decades and hundreds of years ago? Like the catering industry, it is still the front shop and the back factory; Jewelry and electronics industries still use the counter model.

In fact, different industries have different characteristics, and the characteristic of supermarkets is to deliver goods in large quantities. Selling mobile phones may be enough for 1,111 orders a day, but supermarkets need to have 1,111 transactions. Unmanned means pushing the efficiency of front-end flow to the extreme, which will be limited by the characteristics of its industry.

second, the way to realize unmanned at this stage is ID. On this basis, not much meaningful data can be extracted, but if face recognition or other sensors are used, the data inside will be very rich.

for example, with Amazon go's ID solution, only the settlement data can be obtained. The user's natural attributes, trajectory, pre-purchase interaction behavior, who the user is, where the user is, these data are not available in the existing scheme and the existing unmanned convenience store.