The ways to improve the store's passenger flow are: store layout, atmosphere building, product control and service attitude.
1. In-store layout
Some people say that today's economy is an "eyeball economy", but this is not unreasonable! However, sales of anything that can attract people's attention are often not low. If you want to increase the flow of people, the layout and product display in the store are very important. What consumers see at first sight is not the product itself, but the layout in the store. The storefront is unattractive and can't lead consumers into the store.
2. Atmosphere creation
Many consumers have the habit of impulse shopping. After the atmosphere is in place, it is easy to arouse consumers' desire to buy. No matter whether the products sell well or not, we should create a hot atmosphere, infect consumers with the atmosphere, and let consumers participate in the activities. For example, discounts are made on festivals and full reductions are made on new products. All in all, let consumers move!
3, product control
No matter how well said and played, it is the product itself that can really attract consumers, and the others are only auxiliary. Only high-quality, cost-effective products are what consumers need and can stand the test of consumers.
4, service attitude
With the improvement of consumption level, people's demand for products is no longer limited to the products themselves, but more is to enjoy the services brought by products. For the same product, if A's service attitude is not good and B's service attitude is good, even if B's price is more expensive, I believe there will be many candidates. Want to win the favor of customers, not only have excellent products, but also have a good service attitude.
Precautions for opening a store
1. Choosing an address is the first step. Only when the address is chosen, will we occupy a favorable position in business.
2. To open a shop and do business, we should not be blind. We should first have a thorough analysis and understanding of the consumers, such as how people consume in this area, the proportion of the population, and people's income, occupation and preferences.
3. When choosing the name of the store, you must pay attention to conciseness so that people can know what you do at a glance, and pay attention to making it easy for people to remember. Don't find some words that are not common with biased words as the name of the store.
4. Opening a shop to do business, the decoration design is directly related to consumers' impression of your store, and also related to the business performance of your store. Therefore, when designing, we must design according to the characteristics of our products and consumers.
5. When opening a shop, you should make good use of the advantages of advertising to make a good publicity for your store. For example, handing out leaflets on the street, and if it's big, you can make some advertisements on buses.