Hangzhou is a city with a long history, rich in culture and traditional cuisine. However, with the city's rapid development and increasing population, the problem of culinary deserts is getting worse. To solve this problem, the Hangzhou municipal government has offered a reward of 1 million dollars for new ideas to improve Hangzhou's culinary environment.

I. Promote local specialties

Hangzhou's local dishes are very distinctive, such as West Lake Vinegar Fish, Longjing Shrimp, Dongpo Pork and so on. You can attract more tourists and residents to taste the local cuisine by promoting the local specialties, and at the same time increase the popularity and brand value of the local restaurants.

Two, the introduction of international culinary culture

Hangzhou can be enriched through the introduction of international culinary culture. Culinary culture from Japan, South Korea, Thailand and other countries can be introduced, but also to attract more foreign tourists to come to Hangzhou to taste the local cuisine.

Three, the development of food safety industry

Hangzhou can develop food safety industry, the construction of food testing centers and technology research and development centers, to improve the safety and quality level of food, to ensure the health and safety of citizens and tourists.

Fourth, create food districts

Food districts can be built in the center of Hangzhou, focusing on local and international cuisines and attracting more tourists and residents to come and taste the food. The food street area can be set up with a variety of specialty restaurants, snack bars, and food festivals to give citizens and tourists a different culinary experience.

V. Carrying out food culture festivals

Different food culture festivals can be carried out in different seasons and festivals, such as Hangzhou Longjing Culture Festival, West Lake Food Festival, Mid-Autumn Food Culture Festival and so on. By carrying out different food and cultural festivals, more tourists and residents can be attracted to taste local and international cuisine, and at the same time, Hangzhou's food culture and tourism resources can also be promoted.

Sixth, create food culture brand

You can increase the popularity and cultural value of Hangzhou by creating food culture brand. Various culinary cultural activities can be carried out, such as food exhibitions, food competitions, food tasting, etc., to promote Hangzhou's culinary culture and tourism resources, and create a unique culinary culture brand.

In short, Hangzhou can improve its culinary environment and create a unique culinary culture brand through a variety of ways to attract more tourists and residents to come and taste local and international cuisine. This will not only promote the development of the local economy, but also promote Hangzhou's culinary culture and tourism resources, and improve the city's image and cultural value.