The advantages of franchise chain are as follows:
1. Brand use. The brands, trademarks and management technologies owned by the headquarters can be directly used. Compared with taking charge of this matter by yourself, it reduces a lot of burden in time, money and spirit. For people who have no business experience at all, they can enter the business in a short time, which directly reduces the expenses of advertising and product research and development in the early stage.
2. With successful experience, brand-name direct stores will only be allowed to join on the basis of success. It will have the standardization system of all aspects of brand stores and the successful experience accumulated for many years, providing more favorable reference for store address selection, which will make franchisees take fewer detours and reduce time and capital costs.
3. Advertising advantage. Brand catering has a mature brand market, and both products and visual hammers have been deeply rooted in people's hearts. Joining brands need not consider playing brand market, but directly enter the marketing link.
4. research and development of new products. the headquarters will research and develop new products regularly, so that it may not be eliminated by the fast market of catering. if it is necessary to develop new products, it will consume a lot of manpower and material resources.
Tips: The above contents are for reference only.
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