With the improvement of personal ability, most young people now choose to start a business. Opening a shop is one of their ways of starting a business, and some people start from running a small shop. Before opening, the decoration design of the shop is inevitable. So, what do you need to pay attention to in store decoration?

1. Create theme artistic conception

Set up a theme according to the characteristics of goods in store decoration design, form a set of techniques for interior decoration around it, and create an artistic conception, which is easy to give consumers deep feelings and memories. For example, in the children's animal toy store, the theme created by the designer is a paradise in the forest, and the velvet animals are crawling, lying and leaning on the trees, which is very lively and lovely. Although the decoration design of this shop is simple, it is not weak for small customers.

2. Repetitive theme

Some shops specializing in a certain brand-name product often use the product logo as decoration, and it appears repeatedly on the door head, wall decoration, display device and packaging bag to enhance the customer's impression. Shops with more varieties can also use a certain pattern as a motif in decoration to deepen customers' memory.

3. Pay attention to the door head

For the storefront, the door head is a person's face. No matter how you don't pay attention to it, the importance of the door head is well known. It is the first time to attract the attention of outsiders in the store and tell others what kind of product sales company it is and what kind of company image it is. The door head is probably divided into two parts. One is the design part, which pays attention to color, product design concept and storefront design requirements. The other part is the part of materials. Simple inkjet printing is the work of small companies, while photo-taking sometimes used to be fancy. Now the most popular is the production of acrylic changes, which can increase the trust of customers, but we should also pay attention to the on-site effect; Lighting is indispensable. If the internal lighting of the light box is too dark or the internal lighting effect is not good, you can consider using external spotlights.

4. Flexible changes

Consumer trends are constantly changing, so stores should be able to adjust their layout at any time. Some foreign shops have to make some adjustments every week to give customers a new impression. For this reason, some flexible designs have also appeared in large numbers. For example, the ceiling of a bookstore is a grid track, and the display rack is an R-shaped steel wire rack hanging upside down from the track. It can change its position at will, which is very convenient for the shopkeeper to adjust. The display of goods, the color and texture of goods require the interior design tone of the store to play a foil role, and try to highlight the color of goods. ?