Abstract: Now is the era of national entrepreneurship, and everyone wants to start a business. The hot pot joining industry is undoubtedly a good entrepreneurial project, which not only has a broad audience, but also is very popular all year round, attracting countless entrepreneurs to join it. Popular also means fierce competition. So, in such fierce market competition, how can a hot pot franchise store operate to better attract customers and generate a large number of repeat customers? Below, let's take a look at the management skills of hot pot restaurants. How does a hot pot restaurant attract customers? What does a hot pot franchise store rely on to retain customers

First, the decoration of a hot pot restaurant

If you want your own hot pot franchise store to attract more consumers, the external image is very important. The external image of hot pot restaurant is realized through the decoration design of the store. Through the statistical analysis of survey data, the preferences of consumer groups are determined, and the decoration styles, such as fashionable industrial style and European and American pastoral style, are very popular among young people.

a good decoration style will make consumers shine and attract more passers-by to spend money in the store. The image of a store that has been decorated with great efforts and funds before opening should be maintained regularly, updated and decorated from time to time after opening.

second, delicious dishes

hot pot restaurants attract customers, and the external decoration is only the beginning, and rich and delicious dishes play a key role. Stores should make more efforts in dishes to ensure the richness of dishes. The dishes should be cleaned and set well, and a variety of delicious pot bottoms can better retain consumers. Remember, no matter how good the appearance of the catering industry is, if there is no delicious food, it can't keep consumers.

third, the service of the store

in the operation of hot pot franchise stores, the management of the clerk is very important. The service level of shop assistants has a great influence on the business of a store, especially in the initial stage of business. Only when the shop assistants can stay at ease can they have the initiative to work, give full play to their enthusiasm and better serve the consumers. The improved service level is of great help to retain repeat customers.

Fourth, the quality of the clerk

The appearance of the clerk who runs a special hot pot franchise store includes his appearance, clothing, posture and manners. The appearance of the clerk determines his first impression on customers, and this impression in turn determines customers' buying behavior.

1. Neat appearance: Shop assistants should comb their hair, cut their nails and wash their hands frequently, shave their faces in time, keep their faces clean and get rid of body odor.

2. Simple and elegant dress: When customers enter the store, the first thing they notice is the clothes of the clerk. It is not advisable to dress up too beautifully to avoid arousing customers' resentment.

3. Good mentality: The clerk must adjust his mood before taking up his post and always keep an optimistic, positive and happy attitude. During working hours, you must be full of enthusiasm and energy, and you must not be listless and depressed, let alone be angry and gnash your teeth, as if someone owes you money.

the needs of customers are the needs of shop assistants, and the satisfaction of customers is the wealth of the store. The shop assistants are clear in speech, generous and decent in manners, enthusiastic and conscientious in attitude, and crisp and neat in actions, so that they can create a good image for the store and are more favored by everyone.

At present, the competitive pressure in the hot pot franchise industry is great, but if you master these methods and skills, you can gain a foothold in the market, attract and retain customers, generate a large number of repeat customers, and bring a steady stream of income to the store.