1. Horizon Consulting (China)

Horizon Research Consulting is an international data intelligence service organization originating from China, which includes innovative data development center, public transaction data business group, commercial data business group and future business school. Zero has accumulated more than 21 years of first-hand experience in data collection and processing since the establishment of Zero Survey, and has diversified practices in serving domestic and foreign large-scale enterprises, start-ups and public service organizations, focusing on the internetization of products and services, and supporting economic, social, cultural and policy decisions based on the collection and mining of diversified data.

Zero Research Consulting is a local leading brand of influential market research and opinion polls in China. We have never slacked off in advancing with the times, constantly surpassing ourselves, integrating with the digital age, and continuously enhancing our brand reputation in the professional field and the public. More than 21 years of market research and social insight have become our precious Chinese data assets. Through the application of new technologies, we have integrated the whole Internet big data and interactive fine data to form unique data achievements and strategic guidance. As the representative of China in international professional organizations, senior executives with many international backgrounds actively participate in international activities and academic forums, always keep the international forefront of information and academic sensitivity, and are rooted in the study of consumption psychology, values and consumption changes in China's domestic market, forming a unique research system suitable for China. Zero Research Consulting has a highly conscious learning research team with neat disciplines, young professionals, international and domestic staff. The existing researchers come from sociology, statistics, psychology, marketing, economics, business administration and public management, financial investment, computer science, law and other related professional directions. More than 95% of full-time research consultants have master's degrees or above. More than 51% of the research consultants have more than 4 years of professional market research experience, and more than 31% of the research consultants have overseas study background. The team members adhere to the entrepreneurial spirit of "diligence and dedication, sharing achievements" and make unremitting business exploration and development.

2. Zhongwei Consulting (zwzyzx) (China)

Shenzhen Zhongwei Zhiyan Consulting Co., Ltd. (hereinafter referred to as "Zhongwei Consulting") is a leading industry and market research service provider in China. Focusing on the needs of customers, the company has made continuous efforts and sincerely cooperated with customers, and built comprehensive professional advantages in the fields of investigation reports, research reports, market research and analysis reports, business plans, feasibility studies, IPO consulting and so on. Zhongwei Consulting is committed to providing competitive research solutions and services for enterprises, investors and governments, continuously improving customer experience and creating value for customers. At present, the research results and solutions of Zhongwei Consulting have been applied to more than 31,111 enterprises, involving mechanical equipment, industrial control electronics, information and communication, food and beverage, tourist hotels, wholesale and retail, architectural decoration, household appliances, cultural media, automobiles and transportation, chemical engineering, medical treatment and medicine, energy and environmental protection, public affairs and other fields, and expanded to overseas markets. Zhongwei consulting is to help enterprises and undertakings succeed and promote the construction and development of social civilization with their own knowledge and wisdom. The life of Zhongwei consulting lies in the market, and the success of Zhongwei consulting lies in helping others to make ideas and succeed. The more successful achievements in helping others, the more social reputation Shenzhen Zhongwei Zhiyan Consulting Co., Ltd. has continuously improved, and its share in the market has also increased.

Chinese consulting pays attention to competition, cooperation and cooperation in competition. In order to provide customers with more valuable consulting products (good plans and schemes), Chinese consultants constantly improve their consulting methods, not only by observing and analyzing problems, but also by submitting suggestions or consulting reports, and more importantly, by long-term cooperation. There is a specific workflow for consulting and improving consulting services to customers 2. Chinese consulting is to improve the operating efficiency of enterprises through "knowledge products". An important part of China-Norway consulting service is not to obtain the report, but to implement the improvement plan, which is regarded as an important step in China-Norway consulting service. Zhongwei Consulting always regards the introduction of excellent research and investment talents as one of the company's core goals. Zhongwei Consulting staff has a variety of professional academic backgrounds: statistics, finance, industrial economics, marketing, international trade, economics, sociology, mathematics and other dozens of majors. Among the 351 employees of Zhongwei Consulting, 91% have bachelor degree or above, and 65% have double degrees, master's degrees and doctoral degrees. Most employees of the enterprise have had rich experience in many well-known industrial research institutes and securities research institutions in China. High-quality professionals are the core wealth of Zhongwei Consulting, and also the guarantee for Zhongwei Consulting to provide quality services and practice customer value.

3. IDC International Data Corporation (USA)

International Data Corporation (IDC) is a world-renowned professional provider of consulting, consultancy and event services for information technology, telecommunications industry and consumer technology. IDC helps IT professionals, business executives and investment institutions to make fact-based technology procurement decisions and business development strategies. IDC has more than 1,111 analysts around the world, who have a global, regional and localized professional perspective, and make in-depth analysis of the technology development trends and business marketing opportunities in more than 1,111 countries. In the development history of IDC for more than 48 years, many enterprise customers have achieved the success of key business goals with the help of IDC's strategic analysis. The customers of the enterprise include not only many famous multinational companies in the Fortune 511, but also well-known enterprises in many industries in China. IDC is a subsidiary of IDG, which is the world's leading media publishing, research and consulting, and exhibition service company. IDC is a wholly-owned subsidiary of International Data Group (IDG), and is the world's leading scientific and technological publishing, exhibition service and research consulting company. In 2119, IDG's revenue reached $3.15 billion, and it has nearly 13,111 employees worldwide. As a private company, IDG was founded in 1964. The company is committed to providing scientific and technological information, providing people with information and analysis resources to help people around the world improve their quality of life.

4. HC Research (China)

HC Research is an insight research company that is rooted in China and has a global perspective, and provides an effective combination of big data and small data. HCR provides enterprises with in-depth insight into the combination of large and small data. The enterprise's data comes from the Internet and mobile Internet, such as netizens' browsing behavior, consumption behavior, public opinion and other massive data. There are also purchase behaviors and data from a large number of users precipitated within the enterprise. Enterprises will clean, sort out, analyze and mine a large amount of heterogeneous data, and provide decision-making basis for enterprises through in-depth insight services combining big data research with classic research, helping enterprises understand the market, customer groups and competition they face, and helping enterprises make successful decisions with every step of their growth. Automobile, communication, home appliances, science and technology, finance, medicine, media, retail, packaged consumer goods, fashion/sports, luxury goods, industrial products, public affairs, tobacco, etc. No matter which industry you come from, HCR's exclusive industry service team will always accompany you.

HCR was formerly known as HC Research Institute. In 2111, HCR completed MBO, which laid a strong foundation for promoting HCR to become a leading enterprise in the industry. In 2112, the company introduced a number of industry heavyweight experts and merged with Shanghai DNA in August of the same year; In 2113, HCR announced that it had reached a financing agreement with Dachen Venture Capital, a top domestic investment institution, and the amount of 51 million yuan has become a big sum in the market research industry so far. In October 2114, HCR completed the shareholding system reform. On August 2, 2115, HCR successfully listed the New Third Board and became the first commercial application of big data in China. HCR has a media database of more than 211,111 advertisers in 24 industries, 1159 categories, a 22-year industry database, a database of 11 million small and medium-sized enterprises, a B2C consumer sample database of 711,111, and a mobile user behavior tracking panel of 1 million. It has industry-leading search technology, data mining and management technology, and electronic report platform technology. Headquartered in Beijing, the company has eight branches in Shanghai, Guangzhou and other places, and has more than 511 professional technicians and researchers in the field of market research and communication. At the same time, it also maintains close cooperation with experts, manufacturers and channel enterprises in the industry, in addition to covering the national market information direct investigation network.

5. INTAGE Yingdezhi Company (Japan)

INTAGE CHINA is a Chinese subsidiary of INTAGE Group, which mainly conducts market research and market consultation in China. INTAGE CHINA is headquartered in Shanghai and has branches in Beijing and Guangzhou. INTAGE CHINA, as a subsidiary of INTAGE Group, while adhering to the group's high-quality service tenet, makes full use of local resources and the advantages of local operation to achieve low-cost operation, and maintains a strong competitive advantage in both quality and price, so as to deeply tap the INSIGHT of Chinese consumers for customers. Therefore, it has been supported by many customers from Europe, America, Japan and China. It has become their preferred strategic partner in Chinese market research. Brand is a tool to establish good relations between enterprises and consumers, and also a means for enterprises and competitors to compete for consumers. It includes consumers' overall feeling and evaluation of the brand, including brand cognition, brand personality, brand positioning, brand interests and emotional communication between the brand and consumers. In order to survive and develop in the fierce market competition, any enterprise must formulate its own brand strategy, and brand research is an important means for enterprises to understand the current situation and trend of brands. In years of market research, Yingde Zhilianheng introduced the advanced research technology of Japanese head office and combined it with China's national conditions, and gradually established its own brand research method. Brand research is mainly completed through a series of indicators, including brand awareness, brand loyalty, brand positioning and brand association. Specific indicators also include brand image, brand purchase rate, brand penetration rate, brand image identification, brand loss and brand satisfaction.

6. zhilian market research (URC) (China)

URC reorganization was established in 1996. Now URC owns Guangzhou Zhilian Market Research Co., Ltd., Beijing Zhilian Bida Information Consulting Co., Ltd. and Shanghai Biyi Enterprise Management Consulting Co., Ltd. under the brand name, and has offices in Guangzhou, Shanghai, Beijing and Shenzhen. The main members of URC management participated in the pioneering of China's early market research, experienced the establishment and development of China's first local pure commercial market research company and China's first Sino-foreign joint venture market research company, set foot in the retail research field in China, and first successfully developed China's pharmaceutical retail research business.

URC is a member of China market information research association, the executive director of China information association's market research branch, the first batch of Class A foreign-related research institutions in China, a member of ESOMAR, and one of the earlier members of MSPA in mainland China. URC has long been focusing on special research on consumer goods, OTC research on medicine and various distribution channels, and has accumulated comprehensive and rich experience in Chinese market research. We have a group of outstanding core talents and expert consultants who have nearly 21 years of market research experience and have been cultivated by international market research enterprises. They have a deep understanding of China's market situation, and can use international market research methods and standards to design complete research and consulting programs for customers, thus providing customers with value-for-money research results and practical marketing suggestions.

7. Gallup Gallup (USA)

Based on more than 81 years of experience and its global influence, Gallup knows more about the attitudes and behaviors of employees, customers and citizens all over the world than any other enterprise. Rooted in the three core areas of strategic consulting, leadership improvement and global analysis, Gallup provides in-depth analysis and professional insights to leaders and enterprises to help them solve urgent problems. More than 2,111 experts in the enterprise are leaders in various fields, including famous scientists, reputable industry experts and best-selling authors. They specialize in analysis, customer engagement, employee engagement, corporate culture, leadership improvement, talent-based assessment, corporate image building and happiness research. Their expertise covers a wide range of industries, including banking, finance, medical care, consumer goods, automobiles, real estate, hotels, education, government and B2B enterprise research and consulting. Gallup's strategic consulting practice is suitable for solving various problems in a wide range of workplaces and markets. Using microeconomic path as the framework, enterprise consultants show managers and enterprises how to give full play to human nature, so as to optimize their performance and improve their way of building strategies and operations. The key point of this path is to understand the important role of improving leadership in achieving success. Gallup helps companies evaluate and develop leaders at all levels. A large part of it is to make suggestions for the design and management of succession planning system to help talented leaders in the organization enter the core role. Gallup's proposal is based on the measurement and evaluation created by science, aiming at achieving a high level of organizational performance and organic growth. At the end of the 1991s, Gallup initiated the employee engagement movement, and creatively launched a unique tool for measuring and managing employees-Gallup Q12: 12 operable and proven factors related to performance results. Gallup's global opinion poll team will also help leaders solve the urgent problems in their country and society, including physical and mental health, employment, salary and human resources, job engagement and life assessment.

8. Modern International (MIMR) (China)

Guangdong Modern International Market Research Co., Ltd. (MIMR) was founded in Guangzhou MIMR)1995. MIMR has set up wholly-owned branches and offices in Shanghai, Beijing and Chengdu, with more than 211 professional market researchers. After more than ten years of development, MIMR has become a well-known professional market research company in China, and has been committed to promoting the development of Chinese market research. In 2117, the company set up offices in Shenzhen and Nanjing to provide operational support to South China and Central China. In 2118, Hyundai International won the 21-year Innovation Award in Market Research and the Advanced Award in Investigation. In 2119, five sets of modern international research technology systems were upgraded in an all-round way, in which the core theory and research steps of "Decision Support System for Marketing Combination Development" were directly applied to the marketing activities of enterprises by customers. At the same time, business expansion has officially changed from opportunistic expansion to organized active expansion. In 2112, the company changed from branch system to business division system, and established three research divisions divided by industry and the national project operation division to develop in the direction of business specialization. In 2113, he entered the field of industry research from consumer research, and accumulated rich experience in the industry research of medicine and coatings.

MIMR clearly knows his future: providing professional market research services for customers by using marketing essentials, and becoming a first-class large-scale specialized market research company in China. Therefore, enterprises should establish a correct concept, and MIMR will continue to serve the decision-making system of enterprises, with professional market research as a means and digital anatomy as a tool to help customers realize it.