as a way of enterprise management, corporate culture has rich contents and forms of expression, and its unique functions and values. Efforts to build corporate culture are aimed at transforming it into productive forces and economic and social benefits, which is the most powerful guarantee for the long-term sustainable development of enterprises.

Keywords corporate culture; System composition; Function and value; Sustainable development

With the deepening of the historical process of China's reform and opening-up, it has become a realistic topic for enterprises to forge ahead in an invincible position in the fierce competition by further promoting the construction of corporate culture.

1. Corporate culture is the product of the survival and development of the enterprise itself

Culture includes material culture and intangible culture, which is a unique phenomenon of human society. Farms, cities, factories, canals, railways, gorgeous costumes, delicious food, etc., all belong to material cultural forms; However, people's psychological concepts, customs, emotions, knowledge systems and so on formed in long-term social life belong to intangible cultural forms. The emergence and progress of culture stems from the needs of human survival and development. People's survival and development are faced with many challenges, such as external natural threats and oppression, such as disasters, earthquakes and fires; There are also competitive conflicts from human society itself. People should not only get as much resources as possible from the external natural and social systems to meet their own needs for survival and development, but also prevent possible violations to the maximum extent. This requires two aspects of transformation, namely, the transformation of the external world and the transformation of human beings themselves and human society. After generations of exploration, practice and thinking, people constantly sum up experiences and lessons, constantly revise their own behavior and adjust their own survival trajectory, and gradually create a rich system of means of production and means of subsistence, the so-called material civilization system; At the same time, it also created a broad spiritual system, including various cognitive achievements, survival norms, behavior patterns, activity procedures, literature and art, etc., which is the so-called spiritual civilization system. As the genetic factors of human society, the elements of material civilization and spiritual civilization have been continuously passed down, constantly updated, perfected and stabilized, thus forming a rich and colorful cultural phenomenon in human society.

human culture is formed and developed in this way. As a part of the overall human culture, corporate culture also comes from the needs of the survival and development of enterprises themselves. It is gradually formed and developed by enterprises in their own production and business activities, in the process of external competition and internal management. Once the corporate culture is formed, it has a positive and dynamic reaction to the business management of enterprises and has become an important way of business management.

second, the system composition of corporate culture

corporate culture has rich contents and rich forms of expression.

(a) the content and form of corporate culture

from the extension, corporate culture includes four levels.

1. Material culture composed of all kinds of physical facilities and products of enterprises. Such as factory environment, production and living buildings, production technology and equipment, product specifications, quality, identification and so on. These material things not only show the actual production and operation ability and state of the enterprise, but also show the image of the enterprise, and also show the feelings and attitudes of the employees to work and life, and show the spiritual level and pursuit of the enterprise people.

2. The behavior culture produced by employees in production, operation, life and study includes the cultural phenomena expressed by enterprises in organization and coordination, working status, receiving people and treating things, and entertainment and sports activities. It is the dynamic embodiment of enterprise management style, spiritual outlook and interpersonal relationship, and also the reflection of enterprise image, enterprise spirit and enterprise values. An enterprise that pays attention to honesty, cares for employees, is strict in discipline, resolute and vigorous, and has harmonious and natural interpersonal relationships, and an enterprise that is mercenary, lax in team and lax in discipline, gives people a completely different cultural impact.

3. Institutional culture composed of various rules and regulations of the enterprise. Enterprise system is a set of rules or regulations formulated by enterprises, which play a role in regulating and ensuring the production, operation and management. Enterprise system is the intermediary and combination of people and things, people and people, ideas and behaviors, internal and external enterprises, a direct embodiment of enterprise management will and values, a normative culture that restricts the behavior of enterprises and employees, and has mandatory binding force. System plays a key role in the formation of enterprise culture, especially employee behavior culture, which makes the enterprise in a benign and stable state in a complex and changeable social environment with fierce competition, thus ensuring the realization of enterprise goals.

4. the spiritual culture of an enterprise refers to the spiritual achievements that are gradually formed and tend to be stereotyped in the process of production and operation, including enterprise spirit, enterprise management philosophy, enterprise ethics, enterprise values and so on. Spiritual culture is a deeper cultural phenomenon, which is the sublimation of enterprise material culture, behavior culture and system culture. It is at the core of the whole enterprise culture system and is the superstructure of the enterprise.

(II) Basic elements of corporate culture

In terms of connotation, culture includes two basic elements, namely, concept and behavior. In this sense, the so-called corporate culture is the integration and unification of the mainstream ideas and mainstream behaviors of an enterprise. What is the "mainstream" is what enterprises advocate, which is generally accepted and pursued by employees. It embodies the unity of the will of corporate and the will of natural persons of employees. For example, the enterprise's value proposition about employee's rights and obligations, the distribution of enterprise's interests, and the strategic objectives formulated by the enterprise have become the mainstream ideas after being generally accepted and pursued by employees. Behavior mode is the attitude and practice mode that should be taken to implement the concept, including the attitude tendency and specific behavior process of employees, and it is the performance of implementing the concept in specific behavior. The code of conduct formulated by enterprises, such as "obeying rules and disciplines" and "unity and cooperation", has been widely recognized and practiced by employees and has become the mainstream behavior mode. The unification of mainstream ideas and mainstream behavior forms the psychological and behavioral basis of corporate culture.

(III) Essence and Phenomenon of Corporate Culture

The operating system of corporate culture can be divided into the essence system and the phenomenon system of corporate culture.

the essential system of corporate culture includes the management philosophy, corporate mission, mode of thinking, core values, corporate spirit, corporate ethics, corporate style, corporate aesthetics and management purposes of corporate decision makers, which is the soul part of corporate culture. The essence of corporate culture is deeply hidden in phenomena and needs to be expressed through phenomena. The phenomenon system of corporate culture is the carrier part of corporate culture, including corporate environment, corporate image, employee behavior, corporate organizational model positioning, cultural facilities and activities, model stories, corporate logos and product logos, corporate internal propaganda slogans and external advertising terms, etc. They interact, and * * * shows the essence of corporate culture. Therefore, in the process of corporate culture construction, we should not only pay attention to the design and sublimation of ideas, but also pay attention to the selection and construction of carriers.