Beijing 798 Art Zone is located in the Dashanzi area of Jiuxianqiao, Chaoyang District, Beijing. It is situated in the 718 Compound owned by Beijing Seven Stars Huadian Science and Technology Group Limited Company (Seven Stars Group for short), with a total construction area of 230,000 square meters. It is a collection of galleries, design studios, art exhibition spaces, artists' studios, fashion stores, restaurants and bars, and many other cultural and artistic elements. As of January 2008, more than 400 galleries, individual artists' studios, and various cultural organizations such as animation, film and media, publishing, design consulting, etc., from France, Italy, the United Kingdom, the Netherlands, Belgium, Germany, Japan, Australia, South Korea, China, Taiwan and Hong Kong, etc., are located in Beijing 798 Art Zone. Edit |Back to topBeijing 798 Art Zone-History Beijing 798 Art Zone is located in the place, is the former GDR assistance in the construction of the "Beijing North China radio joint equipment factory", that is, the 718 joint factory. 718 joint factory in 1952 began to prepare for the construction of the 1954 civil construction began in October 1957, the production began. The factory started production in October 1957.
718 Joint Factory is a construction agency in Dessau, Germany, responsible for the architectural design, construction, this construction agency and the Bauhaus school in the same city, the two in the spirit of the building on the level of **** common. Its main features are: focus on meeting practical requirements; play the technical performance and aesthetic performance of new materials and new structures; simple modeling, flexible and diverse composition. This school was later called the Bauhaus school.
In April 1964, the higher authorities abolished the establishment of 718 Joint Factory and set up 706 Factory, 707 Factory, 718 Factory, 797 Factory, 798 Factory and 751 Factory. in December 2000, the original 700 Factory, 706 Factory, 707 Factory, 718 Factory, 797 Factory, 798 Factory and other six units were integrated and reorganized into Beijing Seven Stars Huadian Science and Technology Group Co. Ltd. In order to cooperate with the planning and renovation of Dashanzi area, Seven Stars Group moved some of its industries out of the park. In order to effectively utilize the spare factories moved out of the industries, Seven Stars Group rented out this part of unused factories. Because of the park's orderly planning, convenient transportation, unique style of Bauhaus architecture and other advantages, it attracted many art organizations and artists to rent unused factory buildings and carry out renovation, and gradually formed a multicultural space integrating art galleries, art studios, cultural companies, and fashion stores. Since the earliest area where art organizations and artists moved in was located in the former 798 factory, it was named Beijing 798 Art District. Edit this section|Back to topBeijing 798 Art District-Institutional Settings Bar Restaurant
Individual Studios
Galleries
Fashion Shops
Bookstores
Art Spaces
Companies
798 Art CenterEdit this section |Back to topBeijing 798 Art District-The Current Situation of 798 Beijing 798 The art zone often hosts important international art exhibitions, art activities and fashion events, attracting many world political dignitaries, film stars and celebrities to visit 798. since 2004, the Prime Minister of Sweden, the Prime Minister of Switzerland, the Chancellor of Germany (Gerhard Schr?der), the Chancellor of Austria, the President of the European Union (Barroso), the Princess of Belgium, Mrs. Annan, the President of France Mrs. Jacques Chirac, Mrs. Norwegian Prime Minister, the Belgian Crown Prince, French President (Sarkozy), IOC President Rogge, etc. have visited 798 Art Zone.
In 2003, Beijing 798 Art District was named one of the 22 most culturally iconic urban art centers in the world by Time Magazine. In the same year, the U.S. "Newsweek" will be the annual selection of the world's Top 12, for the first time to Beijing, China, one of the reasons is that the existence and development of the 798 Art District, proved the ability of Beijing as the world's capital and the future potential of the city. 2004 Beijing was included in the annual selection of the U.S. "Fortune" magazine in the world's twelve cities with the development of the selected one of the reasons for the selection is 798. 798. The building's renovation program was one of twelve exhibitions of outstanding Chinese architecture in Venice, and was a key exhibit in the 2004 Beijing Bi-Decade of Excellence in Architecture exhibition. Edit |Back to topBeijing 798 Art District-798's future In 2006, Beijing 798 Art District was respectively listed as one of the first cultural and creative industry clusters by Chaoyang District and Beijing Municipal Government, and was named Zhongguancun Electronic City Cultural and Creative Industry Base by Zhongguancun Management Committee, and the atmosphere of 798 is taking shape as a "creative area and famous cultural park". The atmosphere of 798 as a "creative area and famous cultural park" is taking shape. In order to accelerate the prosperity and development of the art district, the Chaoyang District Government and the Seven Stars Group*** have set up the Beijing 798 Art District Construction Management Office, with the aim of "coordinating, servicing, guiding and managing", to promote the development of contemporary art and cultural and creative industries in the art district.
Beijing 798 Art Zone Construction Management Office will further provide perfect services for the zone through the construction of service centers, exhibition and display centers and public **** service platforms, etc., and provide effective protection for the core area of the 798 Art Zone and the original art in accordance with the guideline of "Protection, Development, Stabilization, and Development", and strengthen the protection of the art zone. Effective protection of the core area of the 798 Art Zone, original art, strengthen the publicity and promotion of the Art Zone, further attracting many famous artists and art organizations at home and abroad, creating a platform for exhibition and display of works of art in the Park, trading and auctioning, and promoting the industrial upgrading of the Park, so as to display the charm of the Art Zone, create the brand of the 798 Art Zone, and build the 798 Art Zone into the most distinctive and influential cultural and creative industry base of Beijing and the world-famous cultural and creative industrial park. The 798 Art Zone will become the most characteristic and influential cultural and creative industry base in Beijing and a world-famous cultural and creative industry park. Edit this section|Back to topBeijing 798 Art Zone-Art Events On average, there are several art exhibitions opening every day in the art zone, and at the same time, in order to promote the concept of 798 Art Zone and contemporary art, and on the basis of maintaining the purity and academics of art, to innovate and promote the diversified forms of art in cooperation with the artists, to expand the vitality and influence of the 798 Art Zone as a gathering area of cultural and creative industries, and to promote the development and prosperity of the 798 Art Zone, the Art Zone has been developing and prospering since the beginning of the year. In order to promote the development and prosperity of 798 Art Zone, 798 Art Zone has been organizing "798 Art Festival" every year since 2006.
On April 28, 2007, the "2007 Beijing 798 Art Festival", organized by Beijing 798 Art Zone Construction Management Office, with the participation of many park art institutions***, kicked off in the 798 Art Zone, and the two-week-long activities of the festival included the opening ceremony, thematic exhibitions, independent exhibitions, art forums, allied exhibitions, park exhibitions and other events.
The two-week festival included opening ceremonies, theme exhibitions, independent unit exhibitions, art forums, allied exhibitions, exhibitions and activities organized by the park institutions, and closing appreciation receptions and other seven parts of nearly 110 activities, attracting nearly 190,000 domestic and foreign tourists to 798, the official website of the festival in one month, the number of visits to more than 38,000, and as of May 8 **** there are nearly 100 domestic and foreign news media to do reports on the festival.
As one of the gathering areas of cultural and creative industries, Beijing 798 Art District is home to a large number of art and cultural celebrities, numerous art organizations and fashion enterprises. Beijing 798 Creative Culture Festival aims to promote the development of cultural and creative industries in 798 Art District, 798 Art District every day through different forms of art to the world to show the unique artistic atmosphere of 798, major international brands such as Sony, Motorola, France, France, Italy, DIOR, Omega, BMW, China Yahoo! The brand of 798 Art Zone has been formed, and it has become the first choice of fashionable businessmen. World-renowned artists and art organizations are welcome to attend and **** with the creation of this event. Edit | Back to top Beijing 798 Art Zone - Center Introduction 798 Art Center is located in the internationally renowned Beijing 798 Art Zone, is currently the largest sawtooth-shaped plant in the park, with a floor area of 4,600 square meters, high space, large column spacing, the entire building's architecture is fully retained when the initial construction of the German Bauhaus unique artistic style, highlighting its focus on the practical, simple and large-scale design concepts. Since it was put into use, 798 Art Center has provided high-quality activity space for many international famous consumer brand activities, such as new product releases of HugoBoss and Meiduo watch, Zhang Zhaoda's "Yellow River" large-scale clothing show, and hair show of Aesthetic 2008 International Fashion and Art Festival, etc.; it was also the activity venue for the Year of Italian Tourism Promotion, and the activity venue for the World Gold Association's "World Gold Association". It was also the venue for the Italian Tourism Promotion Year, and the "Gold Thinking" Gold Jewelry Design Competition organized by the World Gold Council also took 798 Art Center as its own fashion landmark; movie premiere exhibitions, China Design Fancy Fashion Show, China Yahoo! 798 Art Center aims to provide a unique venue for domestic and international contemporary art exhibitions and exchanges, as well as large-scale activities of cultural, art and commercial organizations, such as exhibitions, exchanges, public relations, gatherings, press releases, and other large-scale activities. Art & Culture ActivitiesContemporary art exhibitions, displays, exchanges, cultural and art lectures, multi-media art screenings, experimental theater performances, modern dance performances, pioneering design exhibitions, large-scale cultural evenings, and so on. High-end commercial activities such as fashion shows, product promotions, press conferences, social gatherings, large-scale conferences, various public relations parties, large-scale concerts, and so on. Edit this section|Back to topBeijing 798 Art Zone - Functional Distribution Internal Exhibition and Display Area: Unique gray arched ceiling design with northward sloping skylights ensures even and constant indoor lighting throughout the day; both sides of the plant are also equipped with ventilation fan devices to maintain good indoor air circulation at all times. The indoor space can reach 8.6 meters at the highest point and 4.5 meters at the lowest point. The wide-open showroom and the high-architecture interior design provide users with enough free and high space. The huge vermillion banners on the ceiling, which have become increasingly stained, bear witness to the passionate years of the people who worked here in the 1960s and 1970s. Glass Room Work Area: Located in the square space in the southeast corner of the interior of the exhibition area, the transparent and bright inner room with complete office facilities, network cable, power sockets, etc., can be used as a VIP reception area, catering area, as well as large-scale performances of the temporary preparation area, backstage operation area, etc., and also in the exhibition period as a safe and convenient temporary storage of works of art and other functions.