(Project Unit does not fill in the above items)
Business Plan
(Preparation of reference)
Project Name
Project Unit (stamp)
Address
Telephone number
Fax
Contact Person
Confidentiality commitment
The contents of this business plan are only for the purpose of investment.
Contact Person
Confidentiality Commitment
The content of this business plan involves the Company's trade secrets, and will only be disclosed to investors with investment intentions. The Company requires the project manager of the investment company to make the following commitments upon receipt of this business plan:
Keep this business plan in a safe place, and do not disclose to a third party the Company's trade secrets involved in this business plan without the Company's consent.
Signature of Project Manager:
Date of Acceptance: _______ ____ ____
Summary
Description: Complete this summary in two pages.
Summary content reference
2. Company profile (Company profile; major shareholders, shareholding ratio; main business and development objectives, etc.).
3. Company management (basic information about the company's management, major experience and business performance; employee composition; management mode and incentive mechanism.)
4. Products/Services (Introduction of products/services; product characteristics.)
5. Research and development (existing technical achievements and technical level; technical level of R&D team.)
6. Industry and Market (Industry history and prospects, industry competitors and our company's competitive advantages, market sales forecast for the next 3 years.)
7. Risk control (the possible risks of project implementation and the proposed control measures.)
8. Financial status (past and next 3 years' sales revenue, profit, net assets, etc.).
9. Description of financing (amount of capital required, plan of use, shares to be offered, investors' rights, and mode of exit.)
Table of Contents
Summary 2
Table of Contents Error! Bookmark not defined.
Part I Company Overview 4
Part II Company Management 6
Part III Products/Services 10
Part IV Research and Development 12
Part V Industry and Market Conditions 13
Part VI Risk Control Error! Bookmark not defined.
Part VII Financials 17
Part VIII Financing Notes 18
Part IX Miscellaneous 21
Afterword 22
Part I Company Overview
Company Name ________________________________________ Date of Establishment ____________
Registered capital ____________________________ Actual capital in place ____________________
Of which cash in place ________________________ Intangible assets to share ratio ____________%
Registered office _____________________________________________________________
Company nature: (please fill in the nature of the company, such as: limited company, limited liability company, partnership, sole proprietorship) etc., and state the proportion of state-owned component, the proportion of private component and the proportion of foreign investment therein)
_____________________________________________________________________
Corporate history: (state the changes in the basic situation of the company's main business, shareholding and registered capital since its establishment, and explain the reasons for the changes. reasons.)
_____________________________________________________________________
_____________________________________________________________________
Current major shareholders of the company: (List the names of current shareholders and their capital contributions.)
Name of shareholders Amount of capital contribution Form of capital contribution Percentage of shares
Currently, the Company's wholly-owned, controlled, and participated companies, as well as unincorporated organizations: (Graphically, e.g.)
The Company currently operates ______________________ and ______________________,
____________________, ______________________, ______________________.
The main business is _________________________________________________________.
The company's recent and the next 3 ~ 5 years to achieve the goal (industry position, sales revenue, market share, product brand and the company's stock listing, etc.) ___________________________________________
_____________________________________________________________________
Part II Company Management
The current management mode of the company and the setup of internal departments of the company: (Represented by organization chart.)
Is there any problem of affiliated operation and family management in the company, if so, please explain _____________________
_____________________________________________________________________ p>
_____________________________________________________________________
_____________________________________________________________________
_____________________________________________________________________
List of members of the Board of Directors
Serial No. Title Surname Work Unit Contact No.
1 Chairman of the Board
2 Vice Chairman
3 Director
4 Director
5 Director
6 Director
7 Director
8 Director
9 Director
10 Director
Brief introduction of the main personnel of the company
Chairman
Name _____________ Gender _____________ Age _____________ Place of origin ______________
Education _____________Degree ____________Major studied __________Title ______________
Graduate school ____________________ Hukou location ____________ Contact phone number ___________
Key experience and performance: focus on describing the technical and management experience and success stories in this industry.
_____________________________________________________________________
_____________________________________________________________________
_____________________________________________________________________
General Manager
Name _____________ Gender _____________ Age _____________ Place of origin ______________
Education _____________Degree ____________Major studied __________Title ______________
Graduation institution ____________________Hukou Location ____________Contact phone number ___________
Key experience and performance: focus on describing the technical and management experience and success stories in this industry.
_____________________________________________________________________
_____________________________________________________________________
_____________________________________________________________________
Technology Development Leader
Name _____________ Gender _____________ Age _____________ Place of origin ______________
Education _____________Degree ____________Major studied __________Title ______________
Graduation institution ____________________Hukou Location____________Contact phone ___________
Key experience and performance: focus on describing the technical level, experience and success stories in the industry.
_____________________________________________________________________
_____________________________________________________________________
Head of Marketing
Name _____________Gender _____________Age _____________ Place of origin ______________
Education _____________Degree ____________Major studied ____________________________
Graduate school ____________________Hukou Location____________Contact phone ___________
Key experience and performance: focus on describing the marketing experience and success stories in this industry.
_____________________________________________________________________
The person in charge of finance
Name _____________Gender _____________Age _____________ Place of origin ______________
Education _____________Degree ____________Major studied ____________________________
Graduate school ____________________Hukou Location ____________Contact phone number ___________
Key experience and performance: focus on describing the background, experience and performance in finance, finance, fundraising and investment.
_____________________________________________________________________
_____________________________________________________________________
Other persons who have important responsibilities for the development of the company (may add additional attached pages)
Name _____________Gender _____________ Age _____________ Place of origin ______________
Education _____________ Degree ____________ Major studied ____________________________
Graduate school ____________________ Place of Residence ____________ Contact Number ___________
Key Experience and Performance: Depending on the needs of the company, to describe the expertise of different people in specific areas.
_____________________________________________________________________
The company's current employee situation:
E.g.: has employees ________, of which the college degree or above are ________, accounting for ________% of the total number of employees, bachelor's degree or above, accounting for _________% of the total number of employees, master's degree (including intermediate titles) or above, accounting for _________% of the total number of employees, doctoral degree (including senior titles) or above, accounting for _________% of the ___________________________
_____________________________________________________________________
_____________________________________________________________________
Whether the company is considering the issue of employee stock ownership, please explain _____________________________________< /p>
_____________________________________________________________________
Part III Products/Services
Description of Products/Services and Business Models (Here we mainly introduce the background of the products/services to be invested, current stage of development, comparison with similar products/services of other companies in the same industry, novelty, advancement and uniqueness of the Company's products/services, such as owned know-how, copyrights, formulas, brands, sales network, licenses, franchises, concessions, etc.).
_____________________________________________________________________
Detailed description of the competitive advantages of our products/services (including performance, price, service, etc.) _______
_____________________________________________________________________
Company's existing and pending intellectual property rights (patents, trademarks, copyrights, etc.) ___________________
_____________________________________________________________________
_____________________________________________________________________
_____________________________________________________________________
Target market: here the kind of users for whom the product is intended should be described in detail.
_______________________, ______________________, _____________________
_______________________, ______________________, _____________________
Product production and manufacturing methods (the company builds its own factory to produce products, or commissioned production, or other ways, please explain why) _____________________________________________________________
Product replacement cycle: (The determination of replacement cycle needs to be a source of information.)
_____________________________________________________________________
Please explain, the company's protection measures for intellectual property rights, technical secrets and trade secrets _________________
_____________________________________________________________________
Part IV Research and Development
The company's past research and development achievements and their technological sophistication (including the status of technology appraisal, winning international, national, provincial and municipal and relevant departments and organizations). provincial, municipal and relevant departments and organizations) ____________________________________
_____________________________________________________________________< /p>
The company's participation in the formulation of product or technology industry standards and quality testing standards ___________________
_____________________________________________________________________
Domestic and international situation, the company's domestic and international competitors (5) in technology and product development, and the measures the company intends to take to improve its competitiveness.
_____________________________________________________________________
_____________________________________________________________________
What is the company's total capital investment in technology development so far ______________________
_____________________________________________________________________
The company's plan for the next 3 ~ 5 years in the R & D capital investment and personnel investment ($ million)
Year No. 1 Year No. 2 Year No. 3 Year No. 4 Year No. 5
Capital investment
Personnel (person)
Please explain the company's development direction, development focus and technologies and products being developed in the future in order to ensure product quality, product upgrading and maintaining the advanced level of technology ________________________________
_____________________________________________________________________
Part V Industry and Market Conditions
Industry conditions (industry development history and trends, which industry changes have a greater impact on product profits, profitability. Technical barriers, trade barriers, policy restrictions to enter the industry, industry market outlook analysis and forecast)
_____________________________________________________________________
_____________________________________________________________________
_____________________________________________________________________
Total industry-wide sales for each of the past 3 ~ 5 years: (Be sure to list the source.)
(million yuan)
Year First 5 years First 4 years First 3 years First 2 years First 1 year
Sales revenue
Sales growth rate
Forecasts of industry-wide sales revenue for each of the next 3 ~ 5 years: (Be sure to list sources.)
($ million)
Year Year 1 Year 2 Year 3 Year 4 Year 5
Sales Revenue
Comparison of the Company with five major competitors in the industry: (Describe competitors primarily in major sales markets.)
Competitors Market Share Competitive Advantage Competitive Disadvantage
The Company
Market sales with or without industry regulation, and analysis of the difficulty of entering the market for the Company's products _____________________
_____________________________________________________________________
_____________________________________________________________________
_____________________________________________________________________
If the product has already formed a competitive advantage in the market, please explain what factors are related to (e.g., the same cost but low sales price, low cost to form a sales price advantage, and product performance, brand, sales channels are superior to competitors' products, etc.)
_____________________________________________________________________
_____________________________________________________________________
_____________________________________________________________________
_____________________________________________________________________
_____________________________________________________________________
Company's sales revenue forecast for the next 3 ~ 5 years (in case of unsuccessful financing)
($ million)
Year Year 1 Year 2 Year 3 Year 4 Year 5
Sales Revenue
Market Share
Forecast of the Company's Sales Revenue in the Next 3 ~ 5 Years (in case of Successful Financing)
(Million Yuan)
Year Share Year 1 Year 2 Year 3 Year 4 Year 5
Sales Revenue
Market Share
Part VI Risks Control
Please describe in detail the risks that may be encountered during the implementation of the project (including policy risk, technology development risk, business management risk, market development risk, production risk, financial risk, exchange rate risk, investment risk, stock risk, risk of dependence on the company's key personnel, etc.). (The above risks, if applicable, each to be described separately control and preventive measures)
First of all, the choice of geographic location may become a big problem in the future, if the choice is poor, the source of customers is not sufficient, will become a great obstacle to the further development of the hotel, so at the outset, you have to choose a good address, so as to lay a good foundation for the future of the development of its opening! Furthermore, it is the capital problem, it will be a big problem throughout, no matter in which stage, the capital problem, will be a tricky problem, Gu have to find a good source of funds, do a good job of financing problems. The relationship between shareholders is also likely to be a problem, so it has to be everyone has a full sense of belonging to the team. Employees are also noteworthy, they are a strong guarantee of the hotel's operation, to increase their interest, so that they love the work!
Part VII Financials
Previous three years' financial history: (list description)
(Unit: million yuan)
Items Current year Previous year Previous year Previous year Previous year Previous year Previous year Previous year Previous year
Sales Revenue 500 100 300 500
Gross Profit 400 80 200 400
Net Profit 120 50 150 120
Total assets 800 150 450 800
Total liabilities 100 0 50 100
Net assets 700 150 400 700
Financial planning for the next three years: (Listed)
(Unit: 10,000 yuan)
Items Current year Next year Next two years Next three years
Sales revenue 500 100 300 500
Gross profit 400 80 200 400
Net profit 120 p>
Sales revenue 500 600 700 800
Gross profit 400 500 600 700
Net profit 120 200 250 350
Gross assets 800 900 950 1050
Gross debt 100 100 150 100
Net assets 700 800 700 950
Part VIII Financing Explanation
In order to ensure the implementation of the project, the need for additional investment is how much: 500,000
In the new investment, the need for investors to invest: 300,000, external borrowing: 100,000
Company's own investment: 100,000. If there is external borrowing, what are the collateral or security measures?
You can use your own existing assets and trustworthy people or companies for external lending, collateral or guarantee measures!
Please state the purpose of the investment and the plan of use: the funds are mainly used for the construction of the hotel, management, publicity, as well as the restaurant's cuisine and so on.
It is hoped that the investor to participate in the company or with the investor to set up a new company, please explain the reasons: can to a certain extent to reduce the burden of the company, is the company has more security measures, for the company to bring more broad space for capital, and greater business opportunities!
How much interest is proposed to be ceded to the investor? What is the basis of calculation?
The proposed 40% interest to the investors is calculated based on their investment and participation in the management of the company.
What is the expected average annual return on net assets for the next 3 to 5 years?
One hundred and fifty percent!
What supervisory and managerial powers can the investor enjoy:
The funders of the enterprise have to make decisions on the enterprise's financing, especially the stock financing; in order to protect the safety of the funders' property, the owner must carry out the financial supervision on the enterprise's accounting information and asset status; in order to protect the rights and interests of the investors from loss, the funders have to intervene in the enterprise's foreign investment, especially the investment of the nature of the right of control. In order to protect the property interests of the contributors, the contributors must make a decision on the financial issues involving capital changes of the enterprise merger, separation, withdrawal, liquidation, etc.; In order to pursue capital appreciation, the contributors must make a decision on the distribution of the interests of the enterprise. Contributors to decide on the distribution of earnings policy should take into account both the immediate and long-term interests of the enterprise, but also to take into account the interests of the enterprise employees, operators, in order to maintain the sustainable development of the enterprise.
In addition, the enterprise should establish a sound and effective financial management mechanism, clarify the division of responsibilities, regulate economic behavior, rationally divide the interests, strengthen the constraints, and ensure that the capital preservation of the premise of continuous value-added, so that the legitimate interests of the contributors in the enterprise to be effectively guaranteed and shared. The object of the financial supervision of the contributors, specifically can be divided into two parts: one is through the supervision of changes in accounting information to achieve the control of capital operations; the second is through the supervision of corporate behavior to implement the control of the operator's behavior. The financial supervision of enterprise funders is different from the operator's financial supervision, but mainly a high-level strategic decision-making supervision, the means of supervision is key to grasp the key aspects of the decision-making, approval and grasp the assessment aspects of the audit and rewards and penalties.
If the company did not realize the project development plan, the company and management to the investor to assume what responsibility?
A detailed report on the past investment, and submit the corresponding investment report, give the reasons for failure, and meet some reasonable requirements of the investor!
The investor in what way to recover the investment, the specific way and implementation time:
The investor to the hotel near net profit to recover the investment, increase the rotation of the hotel, improve the service, to attract a large number of customers, is expected to be five years of time!
Taxes and tax rates related to the company's business, what preferential policies provided by the government the company enjoys and what is likely to happen in the future, especially in terms of market access, tax breaks and exemptions:
Taxes have been reduced or exempted to a certain extent, the company has received commendations from the government, it has received better publicity, and the government has provided the hotel with a better environment for development!
Other information that needs to be explained to the investor:
The hotel's operational direction, mode; the hotel's capital of the specific spending, the person in charge; the hotel's future development plans, the future is expected to be able to achieve the level; the specifics of the participation in the shares; the hotel's financial expenditures and revenues; the regular business conditions;
Part IX Other