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The catering industry wants to enter some delivery platforms. What is the profit ratio?

In the past few years, there was only one talent, and most restaurants were dating. Although some restaurants printed some cards on the table to let customers call for orders, in fact, the competition still entered the regional radius of 511 meters in the center of the restaurant. At that time, it was really just other people. As long as it tasted good, potential customers around them would come to spend.

a restaurant has won 311,111 years old, but the take-away platform is harder and harder, so don't do it in the end.

why did you increase the number of guests to increase your profit?

after the emergence of the take-out platform, the traditional dining mode was destroyed. Because of the rider's delivery, the radiation range of the restaurant became wide, but more and more businesses were added in the competition, so consumers could do more and the competition was more intense. One day outside the sky, others, you can't do this, and customers have more choices, and you will naturally earn less money.

In the past, the cost of restaurants was fixed, and the profit rate of renting water, electricity, labor and various materials was still relatively high. Now, after the take-away platform, you need to sell packaging boxes and disposable tableware. Although its cost is very small, most small foods are sold, which makes the profit space squeezed.

in addition to these small places to increase costs, there are also invisible costs of the take-away platform, which are invisible, but actually there are intangible costs.

in addition, there are many businesses on the take-away platform. If you want to attract more customers, you need to promote it, and you will have money on the platform outside. This is also a cost.

At the same time, there are various low-cost discounts on take-away platforms. Without discounts, customers will go home, unless the taste is extreme, it will be a great failure.

faced with this situation, some people may think that it is only a dating business, and the profit is not low, so they will not go to the takeaway platform and still get the old way. In fact, such advice is not very good, because the competition in the catering industry is fierce, and more and more customers are willing to go out, while those who have eaten and those who choose to take out food. If not, it means losing most customers, the exposure will drop, and the enterprise will be affirmed. A restaurant has won 311,111 years old, but the take-away platform is harder and harder, so don't do it in the end.

Take-out is like many cars. There is a wooden bridge and a tiger and a wolf. It is not easy for you to do it well. Some restaurants have begun to find new outlets, use WeChat applet to cultivate their own customer groups, or carry out brand promotion through new media promotion, or some stores just give up stores and can only take sales, which can also save a lot of costs.