Beginners will hear someone say that you can open a flower shop by learning to wrap flowers, plant flowers and arrange flowers. This is your idea that you don't have a flower shop yet. When you open a flower shop, you will know that a flower shop is not just a simple job of wrapping flowers and arranging flowers. We should not only know about plants and flowers, but also know about the conservation of flowers. More importantly, you should know how to run a flower shop well.

In this way, we must learn the knowledge of floral art, master the supply time of various flowers in different seasons, learn the knowledge and skills of flower conservation, understand the price of raw materials of various flowers, and understand the material characteristics of flowers themselves when buying flowers.

Second, the choice of flower shop location:

The location of our novice flower shop is also very important, and it has certain advantages in densely populated residential areas or near hospitals and schools. Take my flower shop as an example. My flower shop is near the university, five to ten minutes away from the school. When students want flowers, they can walk directly to my flower shop. You can also learn about your own flower shop when you go shopping. Sometimes college students come on purpose. When they go to the flower shop and see their favorite flowers, they will also place an order.

Third, the flower shop customer base analysis:

We should analyze the customer groups. We should design potted plants and bouquets suitable for them. At the same time, you should also position your own flower shop. Our flower shop is near the university, so we can quickly locate that our main customers are teachers and students, including residents in the community.

In festivals, such as Spring Festival, Teacher's Day, Mother's Day, Father's Day, Christmas, Valentine's Day and so on. We need to store more flowers. Everyone knows that students are romantic. At the same time, some small green potted plants, together, are also very popular with college students, such as succulents.

Fourth, the analysis of the business circle around the flower shop:

The types of flower arrangement industry circle are also very diverse. Entrepreneurs need to have a full understanding of the flower arrangement business circle in order to make their flower shops suitable for the flower arrangement business circle. In addition to understanding the external industry situation, we should also investigate the actual needs of customers in a timely manner. This is the management situation of flower shops, the competition in the same industry, the geographical conditions of flower shops and relevant laws and regulations, which are all important factors affecting the competitiveness of flower shops in wreaths.