First of all, the menu design has a learning curve, the process of customer consumption is divided into pre-dinner, dining and post-dinner, it is not difficult to find throughout. A seafood store and the customer's effective communication lies in the display of the menu. First, the menu as rich as possible, often change, but do not be redundant. Fixed menu, circular menu, special menu, food festival menu and so on, according to the season, festivals can be designed different menus, so that customers feel at home. Second, the menu does not have to stick to one form. Can be the store's electronic display screen, can be a paper menu, you can also scan the code to order, the electronic display screen is best accompanied by the production of the video, which material sauce, which production process is more attractive to the customer's taste buds. Third, the color of the menu design. This involves the theory of visual marketing, such as red, orange, pink and other warm colors can promote appetite, while blue, purple and other cold colors can suppress the appetite, green as vegetables or fruits will give people the feeling that the ingredients are very fresh.

The model advantage of the sand fish bay juice small seafood is introduced: first, the whole finished product distribution, high reproducibility. The model of the catering market the more simple things the easier it is to achieve significant development, and the field of small seafood with juice is more need for this simple mode of operation. Sandfish Bay directly hit the industry pain points, invested huge R & D funds and time, to create a small seafood with juice all finished product mode, cold chain distribution, directly to the terminal stores, to ensure the safety and standardization of the product, to the development of the store to provide a strong follow-up power. Second, the new retail model helps terminal sales sustained power. Liao juice small seafood belongs to the new retail mode of emerging products, if Liao juice small seafood brand still follow the traditional catering sales model, then the ultimate power of the brand's development will one day appear to be depleted, so that the brand is facing a difficult to sustain the point. Sandfish Bay fish juice small seafood brand positioning terminal new retail, with the new retail model advantage to create a real fish juice small seafood quality sales model brand. Third, to create net red attribute, help brand communication power. Network information is highly released in the modern society, any industry must embrace the Internet in order to obtain a sustainable source of power for development. Sandfish Bay salted juice small seafood brand has a very strong new retail operations team, the network popularity factors into the product sales activities, with the help of hot events to create the brand Netflix attribute, help brand communication power.