The rise of the convenience store is due to the large supermarkets and suburbanization, supermarkets change in distance, time, merchandise, service and many other aspects: such as away from the shopper's residential area, you need to drive to the car; store area is huge, a wide variety of commodities consume a lot of shoppers' time and energy.

Checkout also have to endure a "long line" waiting for the pain, the above makes those who want to buy a small amount of goods or to meet the immediate needs of shoppers feel y inconvenienced. So people need a small supermarket that can meet the needs of convenience store purchases to fill the gap.

Product strategy

1, to improve the utilization of the store's merchandise display

Commodity selection and display is a learning process, if done well will bring convenience to consumers, and have excellent promotional effect. In terms of product strategy, convenience store operators should pay attention to the following issues

Some convenience store stores store merchandise quantity and display space utilization rate there is a serious shortage of phenomena, its product sales have a very large negative impact.

2, the correct selection of types of goods

Convenience store's main products should be frozen food, beverages and daily necessities, these products do not seek more, all, but should seek to refine, that is, to choose the best-selling, high-quality, affordable products on the shelves.

In the convenience store should be avoided in the whole tie sales or large packages of products, since the positioning of the convenience store is for emergency needs, the volume of packaged goods does not belong to the convenience store sales range, the convenience store sales of goods is not the choice of "Han Xin point of view, the more the better".

3, to avoid the existence of large empty shelves

Large empty shelves is the store's temporary shortage of goods or other problems, but this phenomenon reflects the results are: distribution center distribution of goods in a timely manner, the Ministry of Purchasing merchandise purchases of insufficient varieties of goods, stocking staff replenishment in a timely manner. These three problems caused by this consequence is bound to affect the store sales and image.

For convenience stores, different from the supermarket business ideas, convenience stores to pay attention to guerrilla warfare, small and beautiful, do not need to have everything, but as far as possible to meet the daily needs of consumers. Want to know more about the process and conditions of opening a convenience store, you can click on their own to open a convenience store as a boss.