Since it is a project introduction, you can't blindly write it out of thin air. It is necessary to get to know this project in practice and understand the market atmosphere and current situation around this project. We must put it into practice and enter this industry, and we must have real experience and investigation.
when writing, make a good outline according to the actual situation. You can start with the market situation around the location of food and beverage outlets, the positioning of the customer groups of this project, which kinds of food products this project focuses on entering the market, possible risks and preventive measures, and how to establish the management system of the project itself.
Precautions for catering business:
1. Accurate positioning is the premise
Catering industry is one of the most competitive industries. Entrepreneurs should grasp the principle of dislocation competition and seek business characteristics. Constantly introduce new styles, new varieties, new services and new features.
2. Correct location is the key
The location selection plays a special role in the operation of restaurants. Restaurants should be selected in shopping centers, downtown areas, business offices, large residential areas and other areas with high consumption concentration, and bus stations, subway stations and subway lines are also good choices.
3. Clever marketing is the key factor
Running the catering industry requires quite clever marketing art, turning the best idea into a stunt, and trying to achieve "no one has me, and people have me".
4. Good service helps
Customers will always be the parents of food and clothing. They can bring good market reputation and have a snowball effect. Therefore, providing customers with quality services, such as providing take-away and reservation services and extending business hours, can attract some old customers.