how to write the opening leaflets, how to do the opening leaflets well and how to attract customers are the most concerned things for merchants at present. Based on years of distribution experience and summary, Shanghai leaflet distribution company provides customers with unique ideas and solutions. It is best to print a number of leaflets and distribute them effectively when opening, which has three major advantages: first, to quickly enhance the visibility of the store, second, to attract more new customers, and third, to increase turnover and create good results. In today's society, whether you are a large-scale restaurant or a newly opened beauty salon in the community, you must quickly improve the visibility and influence of the enterprise and let more customers know about you! There should also be some attractive measures in the opening leaflet, such as discounts when opening, so as to attract guests to spend at home by satisfying their greed and cheapness. How to Write a Leaflet Many people like to search the sample of the opening leaflet or the model of the leaflet through Baidu when planning to print the leaflet. In fact, there are very few samples (models) that can be searched on the Internet. If you want to make a good leaflet, you can actually grasp several aspects. First of all, write a copy according to the planning scheme (the text content of the leaflet advertisement). The first thing in the text content is the headline, which can also be said to be the theme. Remember that this does not mean your store name. You should have a very attractive theme or headline. The headline is eye-catching and suspenseful, attracting everyone to look closely at the content of the advertisement. There are many ways to write a title, such as creating suspense, sensational, gentle and caring and so on. The next step is distribution. How to make the publicity reach consumers' homes or hands effectively, and of course, professional distribution is the most important. Shanghai leaflet distribution company can generally provide professional distribution personnel, which can effectively distribute leaflets to households. When a leaflet is sent to consumers, the prominent and eye-catching title attracts him, so that he will not throw away the leaflet but read the detailed content and text with great interest. Then the content and words on this advertisement must make consumers who see the leaflet have the desire to spend in the store. Explain your products or services in detail, and use sensational language to make consumers have a strong desire to come to your store for consumption. Then please remember to be concise when describing the written content of your product or service in detail. According to sheet-fed printing Net's experience in designing and printing leaflets for many years, many bosses make several mistakes when setting the contents of leaflets. First, the contents are too simple. Some bosses have a lot to say and there are many attractive products in the store, but he doesn't know how to express them. As a result, the contents written on leaflets are few and far between. No matter how little, at least the products and services should be introduced clearly, right? Look at the officials! Second, the content is too complicated. The boss of this kind of leaflet always has a lot to say, and he is afraid that he can't make it clear, so he seems to say everything in the end and can't make it clear. I. Basic Concepts and Elements of Planning 1. Basic Elements Planning generally consists of four basic elements: planner, planning target, planning object and planning scheme. Planner is the creative subject of hotel planning activities and hotel planning system, and occupies the primary position in several elements of hotel planning; Planning goal is the motive force and guide of hotel planning, and its purpose is to clarify such issues as "what to plan", "to what extent to plan" and "what kind of planning effect to achieve". The planning object can be a hotel organization, a department, a product or a thing; Planning scheme is a kind of materialization of planning thought, but because of the different angles of planning activities, planning level and standard, planning scheme will have different styles. In any case, planning is a complex system engineering, not a simple accumulation of several elements. Therefore, it is very important to organically coordinate and optimize the integration of related elements in planning activities. 2. The basic concept "Planning is strategy and planning. It is a creative operational process of systematically and comprehensively conceiving and planning a future work or event on the basis of investigating and analyzing relevant materials, formulating and selecting feasible implementation plans, planning countermeasures, and modifying and adjusting the plans according to the target requirements and environmental changes." From this, it can be considered that hotel planning refers to the operational process that hotel planners creatively design and plan hotel business plans, plan business countermeasures and then put them into practice in order to achieve the objectives of hotel organization through investigation, analysis and demonstration of hotel market and hotel environment. In short, hotel management planning is an operational process of planning and conceiving a hotel organization or hotel products. 3. How to tap the existing resources, inject new vitality, create new selling points and create new economic growth points for hotels with relatively stable case management is a subject that modern hotels must consider and study in order to remain invincible in the fierce market competition. This plan is aimed at the specific market environment of a four-star hotel in Yongkang City, China Hardware City, using the theory of large-scale marketing, using the resources of hardware products all over the world, hardware merchants gathered in Yongkang, and the national four-class Fangyan scenic spot to carry out integrated operation, so as to turn the hotel into a "business home, tourist shop" with distinctive characteristics that the market needs. In the process of providing targeted services and products for enterprises, merchants and scenic spots, hotels have also shared a wealth of tourists and rapidly growing social and economic benefits. 4. Basic Procedures of Opening Ceremony How to make the opening ceremony serve for marketing, and make the activities before and after the opening ceremony become an excellent opportunity for large-scale marketing activities, so that the opening ceremony is not only a symbol of opening, but also a carrier of publicity and marketing. The planning of this case highlights two points: one is the slogan that brings auspicious and bright prospects to the guests-"Step into the East and have a brilliant life." I would like to ask: Who doesn't want to spend and enjoy in a place that can make his life brilliant? This slogan is not only concise and catchy, but also gives people who enter the East a kind of spiritual pleasure and enjoyment, which makes the guests have an affinity for the hotel, shortens the distance between the guests and the hotel, and will also enhance their loyalty to the hotel. Second, make full use of the government's policy of attaching importance to attracting foreign investment and actively encourage foreign investment. By using joint venture projects, we can justifiably invite local government leaders to attend the opening ceremony, because this is not an ordinary enterprise behavior, but involves the government's policy orientation, which has certain political significance. Therefore, such an opening ceremony can generally invite local leaders. Since all the local leaders attended, what other departments and business leaders are unwilling to attend the opening ceremony? What's more, our marketing work has already been done. Now that the heads of government have come, the news media will naturally come uninvited and try their best to help make free publicity reports. Therefore, this kind of opening ceremony and this kind of planning is actually not limited to the opening ceremony activities at the general level, but an excellent concrete operation of the big marketing concept. Therefore, after the opening of the hotel, it is natural for guests to be crowded. Later, the facts proved this point. In the first year, the turnover jumped to the top of the local industry and was rated as a three-star hotel by the Provincial Tourism Bureau. Second, how to make a beautiful leaflet layout and then talk about pictures. A good picture is worth a thousand words! However, when some enterprises design leaflets, they always try their best to put a lot of pictures on them. In fact, it is enough to highlight the key points. What you have to do is to attract your guests to your home through the small advertisement of leaflets or to highlight your products or services. There is no focus, only a bunch of words and pictures, so what can be left in the brain after reading it? ! When printing leaflets or coupons, beauty salons and hair salons might as well put some pictures about the store. For example, your appearance is beautiful and easy for people to remember at a glance, so you can put a picture of the appearance of the store or some pictures of the shop and the work of beauticians and hairdressers. So as to deepen the impression of consumers. Key points of leaflet design and printing: The opening leaflet should highlight the festive atmosphere of the opening ceremony, and at the same time, some preferential measures should be used to effectively attract guests to school leaflets, enrollment leaflets such as kindergarten enrollment leaflets, school enrollment leaflets and tutor leaflets, and attention should be paid to being steady and not too fancy. Kindergarten enrollment leaflets should have the feeling of childlike innocence and fun. At the same time, please note that the leaflets are for parents to see. Therefore, in addition to the introduction of the park and teaching instructions, parents must have a sense of security and identity. Design appreciation of hotel leaflets, hotel leaflets and hotel opening leaflets welcome to visit sheet-fed printing. The season and theme of activities should be grasped in the design appreciation of photo studio leaflets, photo studio leaflets, wedding photo studio leaflets, photo studio opening leaflets and the latest photo studio leaflets. The paper used for leaflets must be high-grade, and different papers should be matched with different advertising themes to attract new people. Methods and procedures of hotel management planning 3. How to publicize the leaflet 1. Determine the image advertising language and positioning advertising language: "Step into the East, life is brilliant"; "Oriental Hotel, noble but not expensive". 2. Create news hotspots (project characteristics, typical good deeds in preparation, social welfare activities, the significance of opening to the city, etc.), actively provide news clues, and strive for legal free advertising; 3. Before and one month after the opening of the business, we will distribute leaflets to the surrounding communities through the Shanghai leaflet distribution company. 4, before and after the opening of the two weeks in the main streets of the city hanging street advertising banners; 5. A week before the opening of the business, in an ingenious way, the progressive related suspense advertisements (abbreviated in content) were continuously published in the local daily newspaper, and the opening ceremony was announced; 6. In order to spread the influence to the surrounding areas, a week before the opening, floats will be used to drive in the main streets of five counties and two districts to publicize the hotel situation (the production and content composition of floats are briefly introduced); 7. One month before the opening of the business, design and print advertising leaflets and subcontract them to Shanghai leaflet distribution company for wide distribution and mailing at main street corners; 8. Make small souvenirs with hotel logo and give them away in marketing activities and operations. 9, advertising design time, six months to three months before the opening III, conclusion 1, management depends on wisdom, success depends on planning. Planning is an indispensable ability and method for managers to successfully manage modern hotels. 2, systematic and scientific planning, so that the operation does not fight unprepared; And targeted planning and management can achieve unexpected results in conventional management. 3. Several matters that must be paid attention to in planning: 4. Before planning, the internal and external market environment of the planned object must be comprehensively investigated. 5. No matter how good the planning is, it is difficult to implement without the understanding and support of superiors and the masses. Therefore, planning must win the understanding and support from top to bottom before implementation, and in the process of implementation, it should be carried out in a planned, step-by-step and organized manner. 6, successful business planning, we must use the concept of modern marketing, all-round thinking, make full use of and tap social resources, refine, process and create a theme of high concern to the society. How to write a slogan for opening a children's clothing store in a circle of friends? To open a children's clothing store in a circle of friends, you must first have an eye-catching title.

Since you want to advertise, there is a simple principle, that is, what to do and never think about anything. The same is true for sending friends. If I only think about how I can send it out for people to buy, then this advertisement will definitely not be sent well. When sending friends circle advertisements, we must not simply think about the audience accepting information, but arouse their interest or desire.

The simplest thing is the title party. For example, you want to expand your circle of friends in the micro-business, so the title is very attractive, which will make your performance tenfold.

the title has aroused your interest. Of course, there is no distinction between the title and the main body of the article in the circle of friends, so it is very simple. The first line is the title. The first 7~15 words are the key points to stimulate the audience's interest. Be sure to think carefully, so that others will have the impulse to open their eyes.

three or six cards can be sent at the same time. There are too few 1~2 pictures, so I don't want to open them. In quantity, as many as possible for layout. The second is the question of what to send.

If you want to advertise a product in soft text, don't just send photos of the product. Anyone who reads it every day will get tired of it. Send some photos in use, after use, customer feedback and so on. Of course, there are some photos of life scenes, selfies, parties and so on. How to publicize the opening of a new store

How to publicize the opening of a new store

How to publicize the opening of a new store? Many stores will publicize it when they first open their stores, which is also for the sake of their own popularity and attracts a large number of people. I have compiled relevant information on how to publicize the opening of a new store for everyone. Let's take a look. How to publicize the opening of a new store? Create momentum for the opening by promotion:

Due to a long-term habit, customers will not adapt to the opening without some promotion. In fact, it is not required that the goods sold are of great value, nor that they must make profits; 2. Make use of the weekend to create momentum for opening:

You don't have to believe in any auspicious days, but the choice of opening time is very important. You should try to attract as many customers as possible and cause a sensation. Generally speaking, it is best to open on Friday and Saturday, because these two days are the two days in a week when people have the most shopping feeling and the most people flow. Customers have herd mentality, like excitement and crowds. 3. Create momentum for opening by decoration:

During the decoration period, the promotion of many stores is blank. During the ten-day decoration period, people come and go at the door of the store, which is wasted. In fact, at this time, you can make a conspicuous large-scale inkjet, a temporary advertisement, and the advertising content can be the brand image promotion of the upcoming opening, or a little disclosure of the opening promotion. Another way to save money is to pull a banner that says, "How much is left before the opening of a certain store?" In addition, making exquisite job advertisements is also a good opportunity to promote the brand. Many stores simply write a word or a few job requirements. Because opening a shop is bound to involve the recruitment of shopping guides, exquisite job advertisements sometimes have far more significance than the recruitment itself and play a good publicity role. In fact, we have seen some companies show their strength through full-page job advertisements in newspapers before, and the reason is the same as this. How to publicize the opening of a new store? Step 2: Promote the opening through decoration.

Promote the opening from the beginning of store decoration, causing customers' expectation and curiosity, and promoting the opening soon. You can make a conspicuous large-scale spray painting as a temporary advertisement, the content of which is the brand image promotion of the upcoming opening, and you can reveal some contents of the store opening promotion activities.

The promotion of many tea shops during the renovation period is blank. Renovation means renovation. People come and go at the door of the shop, and they have never thought of making publicity in advance, which is a waste. Step 2, use the weekend to create momentum for the opening

To say that the best time for the opening of a tea shop must be several weekends, Friday and Saturday are considered to be the two days with the most consumer demand and the most traffic (Sunday is preparing for Monday).

It is very important to choose the opening time, so as to attract as many customers as possible, which will have a sensational effect. Step 3: Use leaflets to promote the opening of the business.

Generally, opening the business requires some preferential activities, some measures to reward guests for opening the business, etc. Of course, it also needs to cooperate with some publicity work, such as distributing leaflets to nearby streets with large traffic, coupled with propaganda words to attract the week.