There are many employees in each hotel. While the marketing department of the hotel strives to make all the marketers work actively and improve the competitiveness of the hotel, it is necessary to formulate relevant marketing plans. The following model of hotel marketing assessment scheme can be used for reference.

in order to improve the sales awareness of the marketing department, give full play to the role of the department, actively explore and maintain the tourist market, improve the competitiveness of the hotel, and increase the operating performance of the hotel and the income of employees, the performance appraisal methods of this marketing department are formulated:

1. Checkers: all marketing staff except the sales director, artists and clerks

2. Monthly checking indicators of guest rooms: net room fee income

Net room fee income includes That is, net room rate income = room rate income except for individual customers (including early)-receivables are received and taken over (discounted according to the receiving and taking-over period)

III. Personnel and welfare policies: all kinds of holidays are implemented according to the relevant regulations of the hotel and enjoy the same benefits for hotel employees; All kinds of violations of discipline and discipline shall be punished according to hotel regulations.

iv. this scheme implements the basic salary check, and the salary (reward) is accrued according to the completion of the net room fee income; After the implementation of this scheme, the marketing department will no longer enjoy other rewards of the hotel in principle.

5, check the reward essentials

(1) room rate check

a. The basic salary of the salesperson is 1411-1811 yuan per person.

B. New employees must reach a turnover of 51,111 yuan per person per month. If they fail to do so, they will be deducted from the basic salary by multiplying the insufficient part by 21% (referring to the first three months of new employees, which is above commission).

C. after three months, each person must reach a monthly turnover of RMB 1,111,111. If the shortfall is not multiplied by 11%, it will be deducted from the basic salary, and if it exceeds 511,111, it will be deducted by 2%, and if it exceeds 511,111, it will be deducted by 3% (excluding the turnover of RMB 1,111).

(II) Check of meal expenses

A. Commission for catering: 1% commission for catering consumption (excluding the preferential portion); Guest room and other commission: 2% commission.

B. Western restaurants (buffet coupons are rewarded with 3 yuan's commission according to one promotion) and lobby bars are not allowed to make commission.

C. the performance of the wedding banquet and the consumption of the municipal government will not be checked.

D. in principle, the salesperson must notify the clerk in advance to place an order at the cashier's desk of the restaurant. In case of meeting, he can call first, and make up the order within half a day afterwards. The cashier will make the business link of the salesperson according to the order, and list the actual consumption amount of food, drinks and other things on the booking form after the actual business happens, so as to make statistics and summary in the financial background.

VI. Salesperson expenses

A. Monthly communication expenses Salesperson subsidizes 211 yuan/person.

B. The local transportation salesman will subsidize each person in 211 yuan, and no car will be sent within 5 kilometers of the urban area, which will be charged to the sales expenses;

C. the business trip standard shall be implemented according to the established standards of the hotel.

VII. Distribution of Personal Salary Rewards of Marketing Department

Before 11 of the following month, the Finance Department will calculate the salary rewards of the Marketing Department and the salesmen last month according to this audit method, and inform the Marketing Department and the Human Resources Department of the audit results in time. The audited distribution plan is approved by the general manager. After approval, the salaries of other employees in the hotel will be paid simultaneously on the 5th of each month. VIII. Violation of discipline and other statements:

A. If the marketing personnel act in violation of discipline and discipline in their work, causing complaints from guests and causing economic or other losses to the hotel, they will cancel the performance check of this order, deduct 211-511 yuan for each time as appropriate, and will be transferred to other posts for punishment if they are found more than three times a month;

B. If the marketer takes over the business that does not belong to him through improper means, regardless of the amount, it will be considered as a serious violation once, and the bonus for the current month will be cancelled, and if the circumstances are serious, it will be dismissed;

C. The daily work actions of marketing personnel shall be checked according to the Employee Manual, and the punishment and deduction shall be carried out according to the basic information.

IX. About AR accounts:

1. In principle, all AR accounts must be recovered within 2 months after the accounts are generated. See the attached table for the royalty plan beyond 2 months.

the project will be recovered in 2- 3 months, 3-4 months and 4-6 months within 2 months

The performance base should be checked. 2. If the period of receiving and taking over the consumption funds of special units needs to be relaxed, the sales department will file a declaration, and the discount rate of receiving and taking over the funds will be implemented after being approved by the chief financial officer and the chairman.

3. In case of bad debt loss during the dunning process, the marketing personnel will take full responsibility.

11. If it is necessary to modify the terms of this scheme or there are other unfinished matters, the hotel leadership team will discuss and decide at the meeting of management personnel.