One, signboard decoration

1, the general storefront can be set up on a strip storefront signboard, conspicuously displaying the name of the store and the sale of goods. In the busy business district, consumers often first browse the large and small, a variety of store signs, looking for the realization of their purchasing goals or commercial services worth visiting the place. Therefore, with a high degree of generalization and strong attraction of the store sign, the visual stimulation of consumers and psychological impact is very important.

2, storefront signboard materials used in our country for a long time is wood and cement. Wood can not withstand long wind and rain, easy to crack, paint is easy to peel off, need frequent maintenance. Cement signboard construction is convenient, durable, inexpensive, but the form of old-fashioned, rough quality, can only be used as a low-grade store sign spleen. In order to respond to the new trend of the times, today's storefront exterior decorative materials are not limited to wood and cement, but the use of thin slices of marble, granite, metal stainless steel plate, thin color-coated aluminum alloy plate, etc.. Stone facade appears thick, stable, noble, solemn; metal material facade appears bright, light, rich in the sense of the times. Sometimes, with the change of seasons, can also be placed on the facade of various types of sunshade foil frame, which will make the facade fresh, lively, and communicate the store inside and outside the functional links, invariably expanding the commercial area.

3, storefront signage in the import function plays an indispensable role and value, it should be the most eye-catching place, so, to use a variety of decorative methods to make it stand out. There are many techniques, such as neon lights, spotlights, colored lights, reflectors, light boxes, etc. to enhance the effect, or use ribbons, flags, flowers, etc. to set off. In short, elegant and fresh tone, the technique is often one of the keys to success.

Store signage decoration is increasingly important for businessmen, some of the slogans and slogans, affiliation and the number of words combined into an artistic, three-dimensional and advertising decoration of the store signboards continue to emerge.

Two, store door decoration

1, it is obvious that the role of the store door is to induce people's line of sight, and interest, stimulate the desire to go in to take a look at the sense of participation. How to go in, from where to go in, it is necessary to correctly import, tell the customer, so that the customer at a glance.

2, in the store decoration, the customer in and out of the door is an important part of the decoration. The store door will be placed in the center of the store, or the left or right, depending on the specific flow of people: generally large shopping malls can be placed in the center of the door, small store in and out of the part placed in the center is inappropriate, because of the store is small, directly affecting the actual use of the area of the store and the free flow of customers. The entrance and exit door of the small store is either located on the left side or the right side, which is more reasonable. From a commercial point of view, the store door should be open, so the decoration should take into account not to let the customer produce "claustrophobic", "dark" and other bad psychology, so as to refuse customers out of the door. Therefore, the bright, smooth, echoing effect of the door profile is the best decoration.

3, store door decoration, should also consider whether the road in front of the door is flat, level or slope; whether the front side of the block and affect the image of the store front objects or buildings; lighting conditions, noise impact and sunlight exposure orientation, etc., the store door of the material used in the past is the use of more rigid wood, wood, can also be wrapped around the exterior of the iron or aluminum skin, production is easier. In recent years, China has also begun to use aluminum alloy material to produce store door, because it is light, durable, beautiful, safe, rich in modernity, so there is a trend of popularity, the whole glass door without frame belongs to the luxury door profile, because of this door is good light transmission, gorgeous shape so commonly used in high-grade jewelry stores, electrical appliances stores, fashion stores, cosmetics stores and so on.