In fact, the truth and you are just enough paper, but after all, many people can't find a way to expose him.
Now I will tell you the real difference between the rich and the poor.
What's the difference between people with 100 million yuan in their pockets and people with 10 yuan in their pockets? Actually, it lies in the way of thinking.
Different modes of thinking determine different modes and horizons.
Many people's thinking patterns limit their development-products should be found by themselves, copywriting should be written by themselves, customer service should be done by themselves, and products should be distributed by themselves. ...
In fact, you just need to learn the basic conversion skills.
This is the other side of the rich gold digger-the truth that many people can't see or think of.
You can go as far as you want.
Knowing how to change your mind makes you see things more penetrating.
Some people are doing all kinds of charity, giving and giving. Do they really have that kind of heart and feelings?
I have observed many people around me, from billionaires to ordinary people, and there are many smart people, but it is not those smart people who are comfortable in real life, but those who look stupid.
But I know that these seemingly stupid people are actually wise people. They are good at giving, being grateful and willing.
In fact, it is such a person who has a very rich life and a good interpersonal relationship.
To put it bluntly, these people are people who know how to change their minds. They may not believe in God, but they believe in the result of their conversion and clearly know that their efforts can bring more and greater returns. They don't have to wait for the afterlife, but for the world.
Including those fools you see in the business world who don't make money on the surface, are actually masters who know how to change their minds. The front end doesn't make money, the back end makes money, they start to suffer, and then make a lot of money.
There is an article circulating in the circle of WeChat friends, "Take only six points: the highest level of shrewdness is kindness". You can Baidu, the general idea is as follows:
Bankrupt businessman. In just a few years, his assets have soared to 1 100 million yuan, creating a business myth.
Many reporters asked him the secret of his comeback, but he only revealed four words: he only got six points.
Over the past few years, his assets have become bigger and bigger, reaching10 billion yuan. His core secret is: seven points is reasonable, eight points is ok, then I only get six points.
This builder is Lin, chairman of Taipei Quansheng Real Estate Development Company. He said that this is the starting point of10 billion.
This joke is widely circulated, but is the reason for his real business success really kindness? If it is really that simple, everyone who has seen it can do it according to this kind spirit. Why can't most people do it?
To put it bluntly, he just can't calculate and convert. If he really understands, don't say he is kind, don't say he is miserable, and he will take the initiative to do it himself. This is the driving force behind the transformation.
Basically, 95% of people in this world are studying how to make money, but they just can't make money.
In this world, less than 1% people are studying how to lose money. Study the people who lose money, know how to change their thinking and humanity, and see through the front-end and back-end architecture. As a result, it is these people who really make a lot of money.
JD.COM, taxis are the same.
The loss-making marketing model needs to change its thinking, otherwise it will not play at all and will not dare to play this advanced marketing model.
Liu, like him, is a person who knows how to change his mind. He spent hundreds of dollars in front to get a client, as long as he could make a bill. The more they pay, the more they sell. The happier they are.
Why? Because the more transactions they make, the higher the market value of their listed companies.
For all marketers, the most difficult thing in the world is to sell products. Rack one's brains for this, fierce competition, fierce fighting in the Red Sea.
But for the master who knows how to change his mind, what they think can only be flat books or sell them at a loss.
Because for them, they only need to get the hardest part, which is selling goods. Even if you don't make money. Or put some money in it. They are all happy because they can play so many cards at the back end.
This is the core of transforming thinking. If you can understand the above sentence, it is worth 654.38+0 million.
When 360 antivirus comes out for free, it is also an action that can only be made by knowing how to change thinking.
If you were Zhou, would you have the courage? If you don't understand, you will think it is courage. Understand how long the cycle of this chess game is and how clever it is to make money.
Many profitable businesses, you can't see how he makes money at all. When you clearly see that he doesn't make money in this business, he makes money, which makes you unable to see through and understand.
Because such a master makes money by running several companies, some companies are to attract cash flow, some companies are to build influence, some companies are to be popular, some companies are to incite funds, and several companies cooperate to do a business, so you don't know which company he is making money in.
A master who knows how to change his mind is best at layout. He can make a flat profit through one company, or he can sell it at a loss, and dig out the customer data of his peers and import it into another company to make money. Several companies support each other, making his business impenetrable and incomprehensible to others.
In front of the master who knows how to change his mind, you have no competitiveness at all, you will be squeezed and there will be no profit space.
This is the layout of the company chain carried out by experts who know how to change their thinking.
Once you master transformational thinking, you will understand any business model. What back-end thinking, reverse thinking and gift-giving thinking are all based on transformational thinking.
The first core of transforming thinking is "calculation". Only when you understand, will you have the confidence and courage to "change" and trade, and there will be a so-called big hand.
The "calculation" in changing thinking means that computing ability is the most basic ability for a person to do business.
Knowing how to change thinking is a secret weapon in business, not a business lesson in books.
The application of transforming thinking in life.
Mr. Xu, a famous island friend, shared the case of his friend.
A friend of xu teacher learned the essence of switching thinking very early. He can always switch from different angles, so he looks at the problem from a completely different angle from others. Because he has many ideas, his friends call him Ghost Six.
He started to cook his own food and bought it from others as a barbecue shop, which was cold and unpopular.
After he took over, it began to flourish within a month. He didn't advertise, but it was full every night, often opening until three or four in the middle of the night.
One of Ghost Six's tricks is that as long as well-dressed people come to have a barbecue, he often gives away the food, so some influential local people are exempted.
Many people who are free of charge are embarrassed and often bring people to join.
Ghost six is to give all advertising fees to these influential people for free, which is n times stronger than advertising directly in the evening paper.
Less than three months after its opening, it was too hot, which caused the jealousy of the barbecue colleagues nearby, and specially invited a local hooligan to make trouble.
Ghost six also knows many social people, but he didn't find anyone and he wasn't angry. Instead, he gave a very formal letter of appointment, hired the rogue as a "consultant" of the barbecue shop, and promised that all customers brought by the rogue would give him a 20% commission.
As soon as the hooligans heard that there was such a good thing, they brought their friends to dinner every once in a while. Guiliu added the price to the drinks and vegetables they ordered, but the hooligan knew and didn't say anything, because the higher the price, the more commission he got.
Later, the sales director of a big company found Ghost Six and advised him to work in the company. After several times of communication, Ghost Six was tempted.
Six months later, Ghost Six handed over the barbecue shop to his cousin, and he officially joined this big company to do first-line sales.
In the first week of work, I will run for my clients after training. Other salesmen crowded the bus by subway, but he took a taxi.
Other salesmen can see two or three customers every day, and he can see five or six customers every day. He converted the daily taxi fare into the time and efficiency of customers, and the number of customers he developed was two or three times that of other salesmen. This is the gap that appeared from the beginning.
Just two months into the company, he was sent to other places to explore the market. The reimbursement standard of the company's first-line business is a three-star hotel, and some salesmen stay in some private hotels with lower fees in order to save accommodation expenses.
But Ghost Six stays in a five-star hotel every time he goes on a business trip. Other salesmen think Ghost Six must have a background. In their eyes, five-star hotels are very expensive, and staying for one night costs more than 1000 yuan.
Ghost six has a membership card, and five-star hotels spend hundreds of dollars every night, sometimes lower than three-star hotels.
Ghost six contacts different people in high-end hotels, giving customers different feelings, and customers have more confidence in his strength. This is because people who know how to change their thinking have different perspectives.
He used transformational thinking more harshly in his business development, which enabled him to enter a big company and make his mark from the beginning.
Ghost six replaced all the previous profit commission with equivalent prizes and gifts to give back to customers. Gifts are to impress customers, and prizes are to encourage customers to recommend them. Seven months later, Ghost Six became the company's gold medal seller, and she never worried about customers again.
Later, the trouble was that there were many disputes, because customers who had been followed by other salesmen for a long time placed orders from Ghost Six. This kind of thing is very common in most companies. If it happens to others, it will be troublesome.
However, this kind of trouble is too naive for a person who knows how to change his mind like Ghost Six.
As long as the customers of other salesmen buy from him, the percentage of commission will be returned to that salesman in full, and only that salesman will bear part of the expenses of prizes and gifts for customers.
As a result of this conversion, colleagues' evaluation of Ghost Six is atmospheric, and the result of direct feedback is high popularity. In less than two years, I was promoted to regional sales manager.
There are no weak people under the strong. After his indoctrination, Ghost Six's men all know the essence of changing thinking, just like Li Yunlong's independent group in the TV series "Bright Sword". His fighting capacity can be imagined and his future is immeasurable.
Where does this thinking come from? To understand and infer from the results, you must first be sensitive to numbers and be able to work out your conclusions. This doesn't necessarily require you to be good at math. Sometimes, a college student with a math score of 100 is worse than a businessman who hasn't graduated from primary school.
If you don't know how to change your mind, money will never be enough.
If you think that earning 1W a day is deceptive, please stay in a five-star hotel for a few days and attend a training for thousands or tens of thousands of people in Liu Yimiao. After the promotion, you will see what it means to earn a million dollars a day.
People don't touch such circles, and they simply don't know what is the pattern and what is the momentum. Those who don't know how to transform and don't want to spend money are finally trapped by money!
You have heard the story that is widely circulated on the Internet. The story of two boys chasing girls who have no money reveals two kinds of people in reality: those who can get along with each other with little or no money, and those who are trapped by money.
A guy A bought his sister a Samsung mobile phone for 2000 yuan, including 1500 yuan, who stayed in 500 yuan for dinner and checked in, and rode a battery car to find his sister. Sister said, you are a good man, but we are really not suitable.
A young man B also had 2000 yuan, rented a BMW for 700 yuan, and then bought 99 roses at the wholesale market for 300 yuan. He told his sister that he likes to go to those romantic snack bars hand in hand 100 yuan, leaving 900 yuan with a sea view room of a five-star hotel. My sister slept with him that night because of love. . . .
In this paragraph, regardless of the education, looks and family conditions of Guy A and Guy B, we have different views on the difference between height and height from the perspective of changing thinking.
The function of wealth is to bring happiness. How to invest is a master, and the criterion for judging is: what kind of income will be obtained from the investment.
Total investment: 2000 yuan (the funds of two boys are the same)
Main goal: win the hearts of girls, establish a long-term cooperative relationship and end the single state.
Secondary goal: Have a pleasant and satisfying evening.
Investment restrictions: short-term investment, quick results. Acceptable high risk.
Boy A, more honest, conventional investment strategy, how much money I have to spend. I didn't pay attention to the primary and secondary goals and wasted money on long-term effective fixed assets (mobile phones), but the return on fixed assets was not directly related to the young man's primary and secondary goals, which was obviously a failed investment.
Boy B, has a change of thinking and knows how to make full use of limited funds. First of all, under the condition of insufficient funds, he used expensive BMW by leasing. Secondly, he knows how to buy 99 roses in the wholesale market (not 1 or 12, because for girls, 1 and 12 may have received 99 roses. But because of wholesale, the marginal cost is decreasing, and only 300 yuan is needed. )
Next, for the non-main goal-eating, the young man only spent 100 yuan (reducing investment in places that have little impact on the investment results). But for the secondary goal, the guy spent the remaining 900 yuan (key goal, key investment) on a pleasant and satisfying night.
In any field, funds are always insufficient. Knowing how to mobilize more funds for your own use is king. Your thinking mode is the key to the success or failure of the project, not the capital and cost. Do you find it hard to believe?
I can't express the importance of changing thinking with you in concrete language.
Because the core of reverse thinking, gift-giving thinking, undercover thinking, layout and strategy is transformational thinking, which is the most original force point, we need to spend more time to understand the connotation of transformational thinking from different angles.
Next, let's share the idiomatic methods and gift-giving thinking of the best players in the world. This is absolutely an open secret, but only a few people know the essence.
Whether a person has a change of thinking can be reflected in daily gift giving.
There is one characteristic of human nature. If you don't know the reason and motivation of a thing, you won't carry it out. Even if I give you the "Nine Yin Zhen Jing", it is just an old book in your eyes, and you have no interest in reading it again.
Then, gift-giving thinking is a transformation form of transformation thinking. If you can understand it thoroughly, it is a nine-yin true sutra with quick martial arts.
Gifts are more profitable than usury.
Only those who know how to change their thinking can deeply understand that gift-giving is the art of investment. Giving gifts is much more profound than making money. Without careful study, you can't see the mystery at all. ...
Presidents, you must have a creed:
What you lack is all over the world. All the resources you lack are in other people's places. Those resources may not be owned by you, but they can be used by you.
People who lack money lack not money, but the ability and thinking to make money.
It doesn't matter what you lack, the key is who owns what you lack, and exchange the resources you lack through changing thinking or buy back at a low price.
A person who understands the essence of giving gifts, no matter what he does, no matter whether he has money or no education at that time, is habitually dependent on giving gifts.
Who are the bosses and chairmen who make a fortune in society now? How many are there in Peking University and Tsinghua? It is normal for junior high school students to lead doctoral subordinates.
But after careful analysis, we will find that except for the first generation who are hereditary and entrepreneurial, most of them have low academic qualifications, and some of them are "made up" the day after tomorrow. Without exception, they are all people with social survival wisdom. Doesn't that explain the problem?
Why are some people successful in official career and others down and out? In this world, talented "poor people" abound. They have received a good education in terms of talents, and even have the ability to be down-to-earth, but why did they end up poor and accomplish nothing?
And many people without any talent can succeed and be proud of the spring breeze? We all shoulder heavy responsibilities. Why are our lives so different?
Society is not absolutely fair; This university won't wait for you to grow up! It won't teach you anything like you did at school. Jianghu, no textbooks, no theory, everything depends on understanding and example.
Lai Changxing, the protagonist of the Xiamen Yuan Hua case, said: "I am afraid that leaders have principles, but I am afraid that leaders have no hobbies." This is the understanding of the old society, and I know how to prescribe the right medicine.
No matter how complicated this society is, it is always like this. There is also the most basic, that is, treat guests and give gifts. The so-called goal is to make him owe himself a favor, owe himself a favor. The following is simple.
This is the secret of all politicians, rich people and successful people you know, and that is giving gifts.
Learned the art of giving gifts, making money than usury, with the highest return on investment. You will doubt this sentence, right? You will believe it when you learn all the contents of gift-giving thinking. This is the research achievement of this university in society, which can't be found in any first-class university.
Gift-giving is not only technology, but also art more often. If you don't have certain ambition and courage, don't try it easily, and you will become addicted if you try it. ...
Truth: All the people who receive gifts are working for the giver.
Social reality tells us an absurd law: if you are poor, you have to spend more money to survive than those who are not poor.
The same social framework determines that people living at the bottom of society need to master more abilities and take more actions, while people at the top often can achieve their goals only by their own thinking!
People who work hard, don't have much money, have low status, have many injuries, have no way out before, have no backers after, have a confused future and lack goals basically don't know how to give gifts.
If you understand the true meaning of this gift-giving thinking, even if your ability is poor at first, there is still great hope for you to come out and mix, because as long as you master this unique skill, you will be able to usher in a turning point in your destiny sooner or later.
If a person does not have a good family background, there is no need to be pessimistic, let alone envy the person who receives the gift.
If you really know how to change thinking, mode thinking and reverse thinking, you can understand a truth: high-level gift recipients are all working for the giver, but most people don't realize it.
The people who receive gifts above are all working for the giver, which is worth 100 thousand!
People who can understand this sentence will certainly create millions and tens of millions of wealth.
After a long time in society, I gradually understand what human feelings are like and what gifts are like. In fact, the "gift" is 502 glue, which can stick two unrelated people together.
If the other person is much taller than you, giving gifts can narrow the gap and let the other person work for you.
For example, you will understand that the boss of an industry takes two people out for a drink at the same time. A subordinate, gushing during the dinner. He said that following the boss, he learned a lot of knowledge, wealth and freedom, and his wife and children were there. I'd like to propose a toast to my boss to show my gratitude. The boss nodded slightly, indicating that he would make persistent efforts.
B, a subordinate who entered the company half a year later than A, said that he didn't spend much time with his boss and learned a lot. He prepared a small gift, which was worthless and gave it to his boss, but he didn't want it. B quietly told the boss that this gift was for my sister-in-law. The boss has to accept it.
After returning home, the boss opened the gift bag and saw a watch and LV bag, plus a thank-you note.
In the future, when the boss comes out for a drink, he will naturally call B. Every time B makes an excuse to leave the table, he pays the bill and the boss reimburses him, but he doesn't want it.
In order not to let B spend any more money, the boss later asked B to pay the bill directly when eating.
A year later, his boss opened up a new regional market and took B to open up that market with an annual income of more than 3 million.
B the money for giving gifts to the boss is less than 654.38 million.
He just kept giving gifts to his boss for a year and followed him all the time, earning 3 million yuan in just one year.
He also offered 70% of his annual income to his boss.
A is still in the company, with an annual income of about 200,000 yuan, less than one tenth of B's, but he looks satisfied, a little higher than his peers and graduates.
B earns 3 million yuan a year, gives 70% to the boss, and leaves 900 thousand.
In the second year of the new regional market, B's income exceeded 5 million, and he became the most valued and trusted person by the boss, and the boss's resources were free for him to use.
The boss spent 10 years in business and marketing, and earned10 million a year.
Now B earns more money through his boss than through ten years of exploration.
Actually, the boss works for B.
Presidents, do you understand this now?
You just need to understand who is giving money to whom. This is the real core! Who is what? Who is it? Why? Who is it? See:
The boss gives A money and A works for the boss.
B gives money to the boss, and the boss works for B.
Who gives money to whom is the core.
People who do projects with their hearts are not terrible, but those who give gifts with their hearts are terrible. Doing projects with your heart is to support yourself; The gift is for the white wolf with empty gloves.
But don't really think that you can play karate with a little abacus. The other person is much taller than you, otherwise you wouldn't use the other person. The mode of giving gifts is the mode of being a man!
I want to give it in advance, I want to send it in advance.
No matter what industry you do, you can't fight alone, you will need a lot of help.
When others help us, remember to learn to pay the bill and learn to be worth it.
Maybe you only paid 1000 yuan, but you know a friend who can help you. Since this friend can help you this time, he can help you next time, learn to be grateful and learn to pay the bill, especially since you have made money, you must divide it. This is the principle of dividing money in advance and tipping in advance.
In foreign countries, tipping at the end of a meal is a fashion. Good or bad service is a thing of the past, but if you tip first, the waiter will work harder.
The same is true with friends. Pay benefits first, give gifts in advance. Give gifts 1 time, and you will accumulate 1 good friends. If you give gifts 100 times, you will have 100 friends. Are you still afraid that some things can't be done?
The more, the better. Jiangshan is not typed, it is sent out.
If you don't send it in advance and cram for it temporarily, the other party will not only be ungrateful, but also take it for granted that there is no emotional factor.