Tik Tok can really make money by displaying goods in the window. After all, many Tik Tok and online celebrities have opened the window function. On the one hand, they can sell their goods through the window. Secondly, they can also post videos to add other people's goods for sale or sell goods through live broadcast. As long as you can sell it, you can make money.
Do a good job of carrying goods
1. Prepare the field sales strategy.
Before the live broadcast, we should plan the preferential activities of the live broadcast. For example, just after the broadcast, there will be a lottery, what preferential policies can be given to the goods to make the customers feel valuable, or what the audience who missed the discount will lose in the end, so that the customers who have already bought it will feel that they have earned it.
If you want to make a second repurchase among customers who have already bought goods, you can say in the live broadcast room that if you buy the same goods or other goods in the store, you can get other stronger discounts and specify the preferential date. If customers think the goods in the store are of good quality, they will place an order again soon.
2. Content output
After locating Tik Tok, first look for a Tik Tok account of the same category as yourself in Tik Tok. In the early stage, you may wish to benchmark first and then imitate. There are many Taobao merchants doing Tik Tok accounts. The first video is about how good their masks are. Send dozens of videos every day and make several accounts at a time. As a result, none of them can be made.
Tik Tok is not a platform for quantity accumulation, but a platform for point explosion. On the platform, users value the quality of video more than the quantity. This problem must be clarified. Without good content output in the early stage, you can't make accounts in the later stage.
3. Create the reputation of the store.
The anchor sells a product during the live broadcast. It can be said that his live broadcast today is only for marketing promotion, and the profit is not high. If the customer thinks the product is good, he can help recommend it to his relatives and friends. If people around customers really have shopping needs, customers will naturally think of you, which also realizes word-of-mouth marketing and increases sales.