How to write the description of the target customer?

The description of the target customer needs to cover the following aspects:

1. Demographic characteristics: including age, gender, income, education level, geographical location, etc.

2. Behavioral characteristics: including buying habits, buying frequency, buying channels, decision-making process, etc.

3. Demand characteristics: including the needs, preferences and values of the target customers.

4. Purchasing motivation: including the reasons why the target customers buy products or services.

5. Brand awareness: including brand awareness and brand image of target customers.

6. Competitors: including the target customers' cognition of competitors, their advantages and disadvantages, etc.