how to write the tourism survey report? Let's take a look at Xiaobian's sharing today.

the tourism survey report can be described from three aspects. First, it can describe the purpose of the survey report; second, it can describe the specific process and data of the survey; third, it should describe the results and analysis of the survey report.

Tourism Survey Report

Abstract: Hongkou Township, located in Dujiangyan City, has a superior geographical position and beautiful landscape, and is the first choice for summer vacation. At present, some development work has been started here, but the tourism brand has not been well established. Therefore, highlighting local characteristics, strengthening the construction of tourism infrastructure and standardizing tourism order have become the main tasks at present. At the same time, environmental protection in the development process can not be ignored.

Keywords: popular summer resort, Hongkou, tourism resources development, farmhouse music, publicity, tourism order, environmental protection, drifting in Hongkou, tourism brand

I have long heard that Hongkou Township is also engaged in tourism resources development in recent years, and I finally got the opportunity to stay for two days this summer vacation.

it's only an hour's drive from Dujiangyan city. The scenery along the way is really refreshing and pleasant for city people who suffer from the heat every day. On the right side of the highway is a hill covered with a thick and solid green coat, and on the left is a small canyon. At the bottom of the canyon is the Baisha River. Isn't that crystal clear water and grotesque stone the flash of nature's aura?

It's really a good place to enjoy nature and let go of my mood, and I'm beginning to feel relaxed.

However, after living here for two days, I'm a little disappointed, not with the scenery here, but with the development status of this tourism resource. First of all, the food and accommodation provided here are all farmhouses, and the scale is very small. What you see along the way is that a family surrounds a yard and hangs a signboard. According to the owner of "Nongjiale" here, they usually rely on relationships and acquaintances to maintain their business. Therefore, it is more difficult for families with remote locations and less social relations to maintain. Secondly, the entertainment activities are monotonous, but there is an attractive "Hongkou drifting", but the price is on the high side (141 yuan/person), which is not what the average working class is willing to spend. Other activities are only playing mahjong. In addition, the order is not standardized. For example, the roadside stalls in Shengxigou area are very messy and the sanitary conditions are worrying.

Nowadays, the tourism industry is developing very rapidly, and various tourist attractions emerge one after another. How can we stand out from the crowd, attract tourists and keep it lasting for a long time?

I think it is very important to suit local conditions, highlight our own characteristics and build a tourism brand. Personally, I think Hongkou should build a brand of "popular summer resort". The main reasons are as follows:

First of all, the geographical position here is very superior. It is far from the world cultural heritage &; mdash; & mdash; Dujiangyan is less than an hour's drive, and Dujiangyan is connected with a megacity like Chengdu by expressway, and the surrounding cities are densely populated. For office workers in urban areas, it is unrealistic to go to some big scenic spots such as Jiuzhaigou on weekends after a busy week. First, it costs a lot, and second, it is a long journey. Therefore, a convenient and comfortable place like Hongkou has become an ideal place for a weekend.

secondly, the natural scenery here is pure and beautiful. Small and delicate green hills, gentle and naughty green water, fresh and humid air, and cool mountain breeze blow against my face. Isn't this the environment that many people yearn for to return to nature now?

So it is not only a good place for office workers to relax and get rid of fatigue, but also a good place for the elderly who yearn for a natural and peaceful life to spend the summer and enjoy their lives.

Thirdly, through the development in recent years, Hongkou has gained some influence in the surrounding areas as a summer resort. Drivers joke that in summer, no provincial highway is as busy as the highway to Hongkou. According to statistics, in the midsummer season, the number of tourists can reach more than 41 thousand a week. This not only lays a good foundation for further development, but also shows that the development of Hongkou will have great potential.

Therefore, I think it is entirely possible to build Hongkou into such a popular summer resort brand.

on the other hand, because it is a mountainous area, the policy of returning farmland to forests has been implemented in order to protect forest resources, so farmers here have no farmland and no source of livelihood. At present, they rely on government subsidies for living expenses to make a living, so it is difficult to improve their living standards greatly. If tourism resources can be further developed, farmers here will have a new way to get rich, which will not only greatly improve their economic income, but also save expenses for the government and create profits and taxes. Therefore, the development of Hongkou is also economically feasible.

Based on the geographical conditions and development status here, I think the main measures can be considered from the following aspects:

First, strengthen the construction of tourism infrastructure and form a number of large-scale farmhouse music that integrates accommodation, catering and entertainment. There should be levels in the price, but mainly in the middle price, mainly for the working class.

Especially for tourists who come here for long-term summer vacation, they should be given excellent service and reasonable price.

second, road traffic has been further improved. At present, although roads have been connected to most places here, they are relatively narrow, so most of the means of transportation people use here now are minibuses. And from Dujiangyan to here, if you take the bus, you have to transfer once, which is more troublesome. So can we consider opening a special tourist line here to provide a more convenient and comfortable environment?

Third, relying on the unique natural conditions, increase some interesting and tasteful entertainment activities, such as swimming, mountain climbing, fishing, ecological investigation, bonfire parties and so on, and set up some associations, so that people can better enjoy the customs of nature. At the same time, the existing characteristic activity "Hongkou Drifting" should be further improved and publicized, and the price should be appropriately lowered to be accepted by more people.

Fourth, we should also launch an offensive in external publicity, especially highlighting the theme of a summer resort for the general public. Not long ago, the county magistrate of Dayi County personally led a team to Chongqing for a three-day tourism promotion activity, which displayed the signboard of "Green and Healthy Tour of Dayi" and displayed unique summer vacation packages such as gliding, grass skiing and riding horses on the grassland, and achieved good publicity results. Therefore, Hongkou can also engage in some publicity activities in Chengdu and surrounding counties to comprehensively introduce its location and characteristics, so as to improve its popularity.

Fifthly, efforts should be made to standardize the tourism order, because the shaping of a tourism brand depends not only on the natural landscape, but also on high-quality services. Especially for roadside vendors, standardized management should be carried out to eliminate health and safety hazards and prevent accidents. At the same time, we should avoid driving up prices. High prices in tourist areas are a common phenomenon, but they should be moderate. For example, in Shengxigou, because the current speed is slow and the water is not too deep this morning, there are many people swimming here. To my surprise, someone surrounded a simple dressing room with iron sheets and hung a sign "One yuan per person at a time".

Sixth, we should pay great attention to the protection of the natural environment, and we can't develop one and destroy the other. In Hongkou; I have seen a lot of shocking rubbish, especially plastic bags, by some clear rivers. In the long run, the water here will no longer be clear and the mountains will no longer be lush, but will become stinking ditches and garbage dumps. Then such development is meaningless. I believe no one wants to see such a thing happen. In addition to the disposal of garbage, the protection of animal and plant species should also be paid great attention to. In Hongkou, there are many precious plants, and there are many precious Chinese herbal medicines, such as Eucommia ulmoides Oliv. and Magnolia officinalis, and there are many kinds of animals. In the early stage of tourism resources development, we should take these problems into consideration and formulate effective measures. Only in this way can we realize the sustainable development of tourism resources development. At the same time, these Chinese herbal medicines are another great wealth besides tourism resources. In the off-season of tourism, they have become another great income for farmers here.

Tourism survey report

With the development of China's reform practice, the positive part of Buddhist culture plays an increasingly prominent role and significance in the construction of advanced socialist culture, and is increasingly recognized by people. & times; & times; As an important birthplace of Zen Buddhism, its position in the development and evolution of Zen Buddhism in China is self-evident. Six ancestors, Hui Neng, Mazu Daoyi and Baizhang Huaihaidu, were left here because of Zen. Today, when building a well-off society in an all-round way, Zen culture plays an important role in promoting &; times; & times; The rapid and sound development of tourism, economy and society is of great significance.

1. Zen culture is&; times; & times; Unique tourism cultural resources

Two famous sayings of China's Zen Buddhism, which have been circulating for a long time and have epoch-making significance, originated from & times; & times; .

"Mazu prospers the jungle", Mazu is in&; times; & times; 11 counties and urban areas have left footprints of opening ceremonies to talk about Zen, and their relics are buried in Baofeng Temple, Jing 'an, and Mazu Tating is a provincial key cultural relics protection unit; Master Huaihai advocated the idea of "combining Zen with agriculture" in Baizhang Temple in Fengxin, and was famous at home and abroad for his pioneering Buddhist precepts. "Mazu prospers the jungle" and "a hundred zhangs establish clear rules" are both major events in the development of Buddhism.

Three of the five Zen Buddhism cases in China have ancestral families & times; & times; . & times; & times; There are outstanding people in the city, and there are many eminent monks. The three ancestral halls in the Zen Buddhism "One bloom and Five Leaves" are&; times; & times; . Hui Ji Zen Master founded Luyang Sect in Yangshan, Yuanzhou, Xi Yun Zen Master founded Linji Sect in Huangbai Mountain, Yifeng, and Liang Jia Zen Master founded Cao Dongzong in Dongshan Mountain, Yifeng. Up to now, there are many sites of Zen ancestral court, and the scattered Zen cultural entities are rare in the country.

& times; & times; With Baofeng Temple as the core, there are a number of exploitable tourism resources such as ancient temples and pagodas. Jing 'an Baofeng Temple was built in Tianbao period of Tang Dynasty, which is the dead place of Mazu Daoyi, a monk and Zen Buddhism in Tang Dynasty, and its relics are treasured in the depths of Mazu Pagoda Pavilion behind the temple. The temples in the temple stand tall, the Zen building is comb-shaped, the ancient cypresses are towering and lush, which makes people really feel the ancient, distant, majestic and mysterious of this famous temple in the south of the Yangtze River. Master Shi Yicheng, the abbot of Jing 'an Baofeng Temple, was elected as the president of the Chinese Buddhist Association in September 2112 and became a Buddhist in China. Dongshan Puli Temple, Fengxin Baizhang Temple, Shanggaomo Mountain Temple and Yuanzhou Qiyin Temple are also being restored. Zenrinji Tower is widely distributed in our city, which shows that &; times; & times; The prosperity of Zen Buddhism.

overview & times; & times; Zen trace, numerous ancestral halls, flourishing Zen style and numerous monks were the ZUI of China in the Tang and Song Dynasties, which not only has unique humanistic advantages in today's Zen culture, but also & times; & times; An important resource for the development of tourism.

Second, revitalize the Zen culture as the main line &; times; & times; Tourism resources

Zen temples are used as a platform to attract sightseeing. Zen temple tourism is a tourism activity that relies on Zen temples and takes Zen culture as a communication platform. Ancient Zen temple tourism is mainly based on religious pilgrimage, with less sightseeing. Temple fairs, spring outing, pilgrimages, etc. have more or less elements of festivals and folk customs. Modern Zen Secrets Chowder Network Temple tourism pursues facing the tourism market on the basis of Zen culture, and achieves a win-win situation for the development of Zen culture and tourism market. Jing 'an County has become a popular tourist destination in our city. After the opening of Baofeng Temple, the number of tourists has greatly increased. Jiangxi Buddhist College is located here and has trained many Buddhist disciples. It has become one of the centers of Buddhist culture in Jiangxi, and it has also become a Buddhist Dojo and a tourist attraction.

Take Zen culture as the carrier to explore the overseas tourism market. & times; & times; The influence of Zen style spread all over the country and abroad. From the late Tang Dynasty to the Song Dynasty, Zen not only in China, but also in East Asia and Southeast Asia was closely related to & times; & times; About the Zen forest demeanor. At & times; & times; This place, full of the charm of Zen forest, is rich in the historical remains of Zen culture. There are nearly 21 Zen ancestral halls in the territory, such as Huangbai Mountain, Yangshan Mountain, Dongshan Mountain, Jiufeng Mountain and Moshan Mountain, which constitute & times; & times; 511 Li Zen resort. Tang Xuanzong, Liu Gongquan, Huang Tingjian, Su Dongpo, Zheng Gu, Zeng Yi, Lu Xisheng and other famous Confucian and Gao Shi Gengshi &; times; & times; Zen culture is famous far and wide. The followers of Zen Buddhism spread all over Japan, South Korea, Southeast Asia, Hongkong, Macau and Taiwan Province, and there are also a large number of believers in mainland China. Zen culture has become & times; & times; A big brand of tourism going international. In the future, we should do a good job in the production and development of the main products and marginal products of this brand, form the core competitiveness and realize the profitability of Zen tourism.

Take pilgrims in temples as tourists and experience the traditional culture of China. China's Zen Buddhism has been passed down from generation to generation. It not only comes from Buddhism, but also blends with China culture and becomes an inseparable part of China's traditional culture. At the same time, this spirit spread from China, affecting many countries in the world, making the spirit of Zen become the spirit of the world and the cultural heritage of the world. As a sect of Buddhism in China, Zen originated in India and developed and flourished in China. For thousands of years, Chinese intellectuals have creatively developed Zen through their understanding and thinking about it, making it a school of Buddhism with far-reaching influence on ZUI in China and bearing a considerable part of China's excellent cultural traditions. If tourists are willing to browse quietly, they can appreciate the profoundness of Zen culture and understand its deep thoughts from the boundless book of Zen temple tourism almost everywhere and all the time.

based on the landscape around the temple, open up tourist routes. On the overall layout, Yuan Zhou admired Zong Zuting &; mdash; & mdash; Relying on Qiyin Temple and Cihua Temple, combining the beautiful natural scenery of Mingyue Mountain and the medical recuperation of hot springs in the National Forest Park, and combining the advantages of mountains, water, forests and temples, we should do a good job in combining Zen with leisure and recuperation. Jing 'an relies on the advantages of Baofeng Temple's large scale, high grade and great influence, gives full play to the advantages of celebrities in contemporary Buddhism, tries its best to expand its influence in Buddhism at home and abroad, and combines the characteristics of "Three Claws Lun" with beautiful mountains and beautiful water, natural oxygen bar and breathtaking drifting to do an eco-tourism article combining transcendental Zen with leisure vacation. Depending on Baizhang Temple, Fengxin highlights the clear rules of Zen Buddhism, combines the ancient farming culture display of Song Yingxing's Heavenly Creations, and experiences the Zen style of "not doing anything for a day, not eating for a day". Combining Fengxin's ten thousand mu kiwifruit base and ten thousand mu flower seedling base, it is a good article to combine Zen Buddhism with characteristic agricultural tourism. Yifeng relies on phellodendron amurense.