But for merchants, store decoration is very important. If the brand's own store is unique and attracts people's eyes, repeat customers will increase. Next, Xiaobian introduces the design requirements of storefront decoration and the precautions for storefront decoration in Chengdu.
Basic requirements for facade decoration
1. The facade modeling of the storefront should be basically unified with the forms and styles of the surrounding buildings: the facade modeling of the storefront should be unified with the surrounding architectural styles, while the combination of various forms of facade decoration should be focused, clear from master to slave, and full of rhythm and sense of change.
2. The entrance and the window are the key parts of the store: the layout and design of the location and size can be determined according to the specific conditions such as the store form, the location environment and the width of the store, and the size of the entrance, advertisements and signs of the store is appropriate and has obvious recognition and guidance.
3. Make full use of and organize the edge space of the store: the edge of the store can be fully used to make the envelope expand outward, which is the intermediary space between the internal and external environment of the mall, and is the node of the pedestrian gathering, detention and pedestrian walkway system in the block. This space is open, flexible, convenient for shopping and can be used for people to have a rest and enjoy.
4. color treatment of storefront decoration: color difference and contrast should be fully applied to strengthen artistic modeling characteristics, enrich modeling effects and create visual charm. The color tone of the facade should be bright and warm, highlighting structural components or key parts, and matching with corresponding contrast colors in the architectural form and indoor space organization that reflects regional culture.
5. There are many kinds of materials suitable for storefront decoration in the market: they should be correctly applied to the texture, natural texture and color of the materials, and the facade decoration should be the same as the exterior wall and roof decoration of buildings, and it should also be considered that the size is firm and durable, and it can resist wind and rain and has certain exposure, freezing and corrosion resistance.
Precautions for facade design
1. Layout pattern: A reasonable facade decoration design should be able to make consumers feel more comfortable, which can narrow the distance between them and customers. The layout of the exhibition area should be based on the comfort of customers, and the layout on the facade should not be messy, and there will be too many storefront decorations, and there will be clear priorities.
2. Color selection: We also pay attention to the color selection of the facade. Bright colors can stimulate people's nerves and make them excited, thus making consumers want to buy. We should pay attention to the harmony of colors in the facade decoration, enrich the modeling effect and achieve high visual appeal.
3. Style coordination: the facade decoration style should be consistent with the surrounding buildings in appearance, and the facade window should be designed. Its characteristic is that the layout size design and layout design method can be determined according to the width of the storefront and the location environment.