Favorable factors:

1. Since Premier Li Keqiang put forward the concept of "entrepreneurship for all and innovation for all" in 2116, the state has successively issued a series of entrepreneurship assistance policies, such as tax reduction and exemption for college students' entrepreneurship, interest-free loans, etc.

2. With the popularization of Internet technology, the threshold for online entrepreneurship is getting lower and lower, and the risk is less.

3. After China's entry into WTO, the market competition is becoming increasingly international, the government management tends to be transparent, the laws are more perfect, and the competitive environment is more relaxed and fair, all of which lower the threshold for starting a business and are very suitable for civilian entrepreneurs to enter.

Disadvantages:

1. Due to the low threshold for starting a business, the market order is mixed and the competition pressure is great.

2. In recent years, the Chinese government has introduced many policies to reduce the cost of starting a business, including reforming the company's registered capital registration system, lowering the entry threshold, and reducing or exempting tax for new enterprises. But even so, the high cost of starting a business has not been fundamentally changed. This has not only higher and higher labor costs, rental costs, but also the "long-standing problem" that loans are difficult to finance.

3. Lack of entrepreneurship education leads to a lack of entrepreneurial awareness and entrepreneurial talents. At present, the whole education system in China has not got rid of the framework of exam-oriented education. Generally speaking, entrepreneurship education in Chinese universities is still in the primary stage. Most schools not only lack a rational understanding of entrepreneurship education, but also have not integrated entrepreneurship education into the overall system of talent training in colleges and universities.

Extended information

Entrepreneurial project selection:

1. Choose a project with few people who are interested in, good at or engaged in;

2. Choose items with frequent market consumption or high purchase frequency;

3. Choose projects with lower investment cost;

4. Choose projects with less risk;

5. Select projects with high customer awareness;

6. You can choose to start a business online (open a shop for free) and then enter a physical business project.

7. Choose people's livelihood industries to start businesses, such as playing cotton;

8. Choose the education industry to start a business, such as coding teaching;

9. Choose to join the project, such as the environmental protection paint project 3A;

11. Choose emerging blue ocean projects, such as projects in the fields of mobile Internet, games, cultural creativity and environmental protection.

reference source: Baidu encyclopedia? start a business