First, there must be special features, now people like to be new and different, like to taste fresh, to try those things they have not tried, so there must be their own things, is not other hotels, if you are doing the hotel industry that you should be very clear. It doesn't matter if you get a gimmick out of it.

Second, do not let the general public feel that the hotel's food and beverage unattainable, because I do not know how your hotel's position is, do not dare to comment, but in my experience, unless you are a high profile high-end hotels, in order to brand can not be lowered outside of the price, you can take the pro-people route, such as the launch of a special event every month, the main focus of a special offer to attract customers of food concessions, for example this month is the special price of papaya stewed clams, next month is the special price of spaghetti, or to a theme centered on the launch of the catering activities, such as what women's month, party week or something, which is mainly rely on your hotel's sales department to come up with ideas.

Third, publicity. Publicity of this thing is essential, now is also afraid of the deep alley, not publicity, in such a competitive environment and then good things will be drowned, so do not skimp on that a little publicity fee, but to find the right market, timely publicity of their own hotels and catering activities, it will help.

This is a little bit of my personal experience in doing the hotel's shallow experience, even if the owner does not give points I have said so much, I hope that really help you.