In the midst of the epidemic, Vienna, which used to be crowded and crowded with people, is now cold and depressed. It's during these special times that street art plays a unique role. The city of Vienna has a strong tradition of street art, and the once bustling Danube Canal is a gathering place for graffiti. On the walls along the riverbanks, artists are constantly improvising and spray-painting a variety of designs to reflect social life, describe current events or express their feelings, such as the new graffiti that appeared during the epidemic, many of which depicted viruses, mocked the hoarding of supplies and reminded people to wash their hands, wear masks and keep smiling.

The Hilger Gallery began working on roll-up doors a few years ago, inviting artists from several countries to Vienna to design and display their own ? Rolling Door Art?

These international artists' graffiti can still be found on the roll-up doors of numerous stores in Vienna's locally famous Naschmarkt, for example.

Before the epidemic, Vienna was a truly cosmopolitan city, with tourists from all over the world and bustling streets. Stores were usually open from early morning and closed at night, so few people noticed the roller shutters that came down after closing time. Until Vienna was shut down due to the epidemic, the doors of stores, restaurants, and bars were locked in the empty, cold streets, and the heavy, gray roll-up doors were left down for weeks or even months. Some shopkeepers, on a whim, decided to do some landscaping on the exterior of their stores, and their unassuming roll-up doors could just as well serve as a large canvas for artistic creativity.

Café Mobel is located in Vienna's Castle Lane in the first district, the owner has long been planning to make an artistic transformation of the roller shutter door, the epidemic shutdown this period of time just to put this idea into practice.

The spirit of the whole of Europe collides and intersects here, and Vienna is undoubtedly the European? heart? The city's characteristics should be highlighted through the re-examination of art and innovative excavation, and through the creation and authorized operation of cultural IP. Cultural IP refers to cultural assets characterized by *** enjoyable values, *** emotional storytelling, distinctive sense of image, diversified interpretation and clear target audience. Creating cultural IP is inseparable from the construction of artistic symbols.

Artistic symbols can be lines, elements, images, etc. created to express village culture through art exhibition, creative design and fine art creation.

During the epidemic, the roll-up doors of street-front stores were no longer closed during the day, so people could see the graffiti works on them as they passed by, and more and more related photos and short stories were posted on social media. These street art style works not only play a signboard and advertising role, but also for the citizens of the monotonous life to bring life and fun, and even the Austrian national television made a special issue about ? Roller shutter art? The program.

These urban street graffiti usually only lasts for a short time before being covered over with new paintings. But it's through this simple and intuitive platform that a number of street artists have showcased their talents and been recognized by a wider audience. For example, a fashion store owner named Sandra was taking a walk when she noticed a painting by the pseudonym? Ms. Issa? s female artist, and then invited the female artist to make her store's roll-up door a work of art as well.