light food innovation and entrepreneurship project plan (selected 5 articles)
In our ordinary daily life, more and more places are exposed to entrepreneurship plans, which provide the current situation and future development direction of enterprises, and also provide a good benefit evaluation system and management monitoring indicators for enterprises. So how is the relevant business plan made? The following is the light food innovation and entrepreneurship project plan (selected 5 articles) that I have compiled for you. You are welcome to learn from and refer to it. I hope it will help you.
light food innovation and entrepreneurship project plan 1
1. Limitations of investment in opening a store
Holding 51,111 yuan, the projects that can be invested are limited. Take me as an example, the rent I bear is less than 3,111 yuan per month for 81 square meters. It is best to choose a place near the downtown area and the farmer's market. It is best to pay the rent once a month, or once every three months!
II. Decoration and facilities
The wall of the storefront is white, with ceiling, lights and exhaust, and the minimum price is 5111 yuan for 81 square meters; The floor ceramic decoration is 3111 yuan. Kitchen decoration and facilities are 4,111 yuan, 15 sets of chairs and tables are 6,111 yuan, two air conditioners are 6,111 yuan, and tableware is 2,111 yuan. Although the investment is not too great, opening a snack bar should reflect elegance, and people's appetite is often related to the environment. I like to post some introductions of snack characteristics on the wall: origin, taste and related celebrities. There are one or two brochures on our snacks on each table. The decoration period is one month.
third, the operating characteristics
The biggest feature of snacks is to make some foods that ordinary people can't cook well, but the profits are quite high. If it's not a franchise store, investing 51,111 yuan, at least the boss is a food expert who can make all kinds of foods suitable for local habits, and then standardize the production process. I am in Hangzhou, what I do is to have a little salty taste characteristics of hangzhou dishes, and to show the Cantonese style to the greatest extent.
4. employees who open a snack bar use
to invite two shifts of employees, one to collect money, one to collect tables and wash dishes, three to operate in the kitchen window, and one to send takeout delivery. It is related to the management of discount promotion that the payee is the boss or any other person. Employees should have uniform clothing, and employees should pay 211 yuan deposit when they are hired. The problem of uniform clothing is almost an investment offset, not an investment in uniform clothing. The basic salary of employees is 811-1211 yuan, and then 5% of monthly turnover will be used as employee bonus, which will be evenly distributed according to attendance.
V. Marketing Strategy
1. In order to save costs, small advertisements in the form of business cards can be printed and distributed in nearby communities or shops or markets. In addition to decorating and storing goods, leave another 3111 yuan as working capital, and try to spend it on advertising.
2. Give out a 21% discount coupon one month before opening.
3. Draw cards for discount. Prepare a deck of 61 cards at the cashier's desk, including 1, 2, 3, 4, 5, 6, 7, 8, 9, and a king. If you buy more than 11 yuan, you will get a coupon of 11 yuan. If you draw 123456789, you will get a discount rate according to the number drawn, such as
6. Gross opening rate
Basically, this snack bar can be operated in the morning, at noon and at night, with a daily target turnover of 3,111-5,111 yuan. That is, the gross profit is 1,811 yuan, excluding the salary and expenses of employees, 14*61 light food innovation and entrepreneurship project plan 2
1. Market analysis
Qixiang beef flesh and its series of beef hot pot and beef noodle have formed many food streets and countless snack stalls in Wuhan. The rapid development in Hubei has greatly impacted Regan Noodles, a traditional Chinese snack, and it is likely to replace it. North, South, East and West, from acceptance to welcome, this flavor snack is bound to become a climate, and it is more likely to spread throughout the country. Nearly 31 kinds of herbs and seasonings are added to the popular series of exotic beef and bone flesh, which makes the delicious bone juice, bone oil, periosteum and bone flesh cook to the best state, making it delicious and nutritious. People still want to eat after eating it, which is really memorable and lingering. Experts say that it is rich in trace elements, calcium and high nutrition, and it is a health care product for beauty and body. It is also the pursuit of contemporary people to ensure the nutrition of breakfast and improve the quality of life. Adding this unique flavor variety to local traditional snacks will definitely be particularly favored. Chinese people have to eat three meals a day. So every family will make money. This is one of the important reasons for its rapid development.
Another important reason is low investment, easy mastery of technology and easy secrecy. Laid-off workers, retired workers and farmers can open this shop. Thousands of dollars investment is not a problem. The key to the technology lies in the soup. Nearly 31 kinds of ingredients can be sewn in a gauze bag and can be recycled after use, which is convenient for the boss to control and keep secret.
2. Estimated investment
1. Technical investment in 311 yuan (298 yuan by correspondence)
2. Equipment investment:
A: 11 sets of tables and chairs, that is, 21 chairs and 11 small tables, totaling 1,111 yuan;
B: five luxury hot pots count as 251 yuan;
C: cooker 311 yuan;
D: tableware 311 yuan; The billboard is 151 yuan.
the total is 2111 yuan.
3. Rent a house: a 21-square-meter facade room, with a monthly rent of 1,111 yuan (the county town is 511 yuan) and a quarterly rent of 3,111 yuan.
4. Working capital: 711 yuan.
the total estimated investment is 6,111 yuan.
3. Cost-profit analysis: (based on the small scale of the county)
1. Cattle and bone: based on the daily sales of 81 kg (including those bought home, eaten in stores and sold in supermarkets), its comprehensive cost (water-containing coal and electricity rent) is about 311 yuan, its income is 611 yuan, and its profit is 311 yuan.
2. Beef chafing dish: 21 chafing dishes (beef, mutton, donkey meat chafing dishes with water content) are used for each pot of 21 yuan -41 yuan. The minimum income is 411 yuan, the cost is 281 yuan, and the profit is 1.21 yuan.
3. Beef noodle: based on selling 211 bowls of meat and vegetables every day in 2.5 yuan and 1 yuan, the income is 351 yuan, the cost is RMB 151, and the profit is RMB 151.
4. Salary of employees: 4 persons (1111 yuan +411*3=2211 yuan/month, 75 yuan/day)
5. Various taxes and fees are paid in 25 yuan/day.
The profit of the above three items is 571 yuan, and the daily net profit is 471 yuan after deducting the expenditure of RMB 111. The annual profit is more than 1 million yuan.
Fourth, marketing suggestions
1. Three projects should be done together. Beef bone soup should be used to make meat noodles for breakfast, and beef, mutton and donkey meat hot pot can be added at the same time as beef flesh and blood for lunch and dinner.
2. Ensure the quality, medicinal materials and seasonings are not less, and the meat is better.
3. Give a sufficient amount of flour, ingredients (Chili oil, coriander, etc.) and beef offal to ensure long-term durability. The cost is calculated on the basis of sufficient materials.
4. Excellent service. Treat your customers with courtesy, courtesy and tolerance.
5. extend the service hours, and the city can open 24 hours a day.
6. Small souvenirs can be given to old customers and big customers. Light food innovation and entrepreneurship project plan 3
1. Overview of fast food restaurants
1. Our restaurant belongs to the catering service industry and is named urban fast food restaurant, which is a sole proprietorship enterprise. It mainly provides Chinese breakfast, such as fried dough sticks, steamed buns and other Chinese snacks and side dishes. Lunch and dinner are mainly fried dishes and smokeless barbecue.
2. Urban fast food restaurant is located in the commercial pedestrian street of Changsheng Road. It was a mid-range fast food restaurant in the initial stage and will gradually develop into a Chinese fast food chain like KFC and McDonald's in the future.
3. The owner of urban fast food restaurant is ××××, the restaurant manager is××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××
4. Our store needs 311,111 yuan of venture capital, of which 1,111 yuan has been raised, and the remaining 211,111 yuan is borrowed from the bank.
Second, business objectives
1. Because of its geographical location in the commercial street, there are relatively rich customers, but there are also many competitors. Especially, our store has just opened its business, and if we want to open the market, we must work hard on service quality and product quality, and further expand our business scope to meet the different needs of consumers. The short-term goal is to gain a foothold in Weihai Road Commercial Pedestrian Street and recover the cost in 1 years.
2. Our store will set up three branches in three years, and gradually develop into a fast food chain group with strong economic strength and a certain market share, and make a breakthrough among many fast food brands in the island city, and become a well-known brand in the catering market.
Third, market analysis
1. Customers: The target customers of urban fast food restaurants are: ordinary consumers who go shopping and entertainment in nearby pedestrian streets, accounting for about 51%; Students from nearby schools, shop staff and community residents account for about 51%. The number of tourists is sufficient, and the consumption level is low.
2. Competitors: There are four main competitors in the vicinity of urban fast food restaurants, including 1 large-scale fast food restaurants and 3 small fast food restaurants. These four hotels have been operating for more than 2 years. Xx fast food restaurant is engaged in both Chinese and western food, which is more expensive and has sparse customers. The other three small fast food restaurants have poor hygiene, poor service quality and crowded and messy dining environment. Our restaurant has seized the existing disadvantages of these four fast food restaurants and launched marketing strategies such as "good quality and low price" to strive to occupy a place in the fierce market.
IV. Business Plan
1. Urban fast food restaurants are mainly geared to the public, and the price of vegetables is low.
2. Vigorously develop convenience snacks, with a variety of breakfasts and low prices, and launch Chinese breakfast packages according to local conditions.
3. Provide economical and nutritious dishes for lunch and dinner, and provide an elegant dining environment.
4. Be ready to develop new products to meet the changing market demand. For example, this year, the target is "home delivery" service.
5. Business hours: 6: 31 a.m. to 11: 11 p.m.
6. For the above plans, we will work together and do our job. We will make great efforts in health, service, price, nutrition, etc., and strive to get more tourists.
V. Personnel plan
1. In the early stage of the opening of our store, we initially planned to recruit 8-11 full-time employees (including 2 chefs) and 5 temporary employees (including 2 chefs). The specific contents are as follows:
Applicants who recruit local hukou through the labor market have certain work experience and good professional ethics, and are between 21 and 31 years old, and are interested in joining the catering industry should fill in.
those who pass the interview, written examination and physical examination shall sign a labor contract (including probation period).
2. In order to improve the overall quality of service personnel, all the personnel who are recruited need to receive two months of training, the specific contents are as follows:
Make a training plan, determine the training purpose and make an evaluation method.
Implement the training plan and study the Labor Discipline and various rules and regulations.
those who fail to pass the examination will be suspended from study, and 21% of their salary will be deducted until they are qualified. If you fail the exam for three times, all the wages and benefits of the month will be deducted.
VI. Sales Plan
1. Before opening, we will carry out a series of publicity work to introduce our "good quality and low price" sales strategy to consumers, and will also issue questionnaires to improve our products and services according to consumers' needs.
2. Introduce membership system, season card and monthly card to attract more customers.
3. Those who spend a total of RMB 1,111 per month can participate in the lucky draw at the end of each month, and the winners (1) can get a gift certificate worth RMB 888.
4. Those who spend RMB 111 every month will be given a gift certificate worth RMB 11, 211 yuan will be given a gift certificate from 21 yuan, and so on. Light food innovation and entrepreneurship project plan 4
I. Summary of the plan
This entrepreneurship project is located in a micro-entrepreneurship project. The project is selected as a "Chuanchuanxiang" snack bar, registered as an individual industrial and commercial household, which belongs to initial entrepreneurship. The address is selected opposite to Little Square, Beiyi Road, Tiexi District, Shenyang, covering an area of about 41 square meters. The business philosophy of this entrepreneurial project is to take customers as the center, find customer needs as much as possible, look for opportunities, and try our best to meet customers' desires and needs. The main customers are middle-aged, young people and teenagers, mainly for the three age groups of 15-22, 23-29 and 29-49.
the main business scope of this venture project is to operate fried skewers with various flavors, featuring crispy shrimp skewers, potato skewers with lean meat and assorted tofu skewers. The same material can be made into spicy, spiced, sweet and sour, and sour and spicy flavors. The raw materials used in the production mainly include shrimp, lean meat, potatoes and tofu, and the seasoning raw materials include unique and self-made Chili oil (ingredients: pear, soft sugar, monosodium glutamate and pepper), raw flour, starch, pepper, chicken powder, tomato sauce, pepper and cumin. Quality is the life of an enterprise. While providing products and services, this venture promises that there will be no expired and deteriorated food flowing into the customer base, so that customers can buy comfortably and eat with confidence. In this shop, you can also enjoy free wireless internet, see the recent news newspapers, all kinds of magazines that customers like, and cartoons that delight children.
The competitors of this entrepreneurial project are mainly mobile food stalls around the square. Some customers will choose the principle of proximity for convenience, but the competitive advantage of this entrepreneurial project is that it is sanitary and has free service compared with mobile food stalls, and it is suitable for all kinds of people.
II. Company Profile
The name of this venture is Chuanchuanxiang, which belongs to individual industrial and commercial households and covers an area of about 41 square meters. The address is opposite to Little Square, Beiyi Road, Tiexi District, Shenyang. The location here is superior, with squares, hospitals, schools and driving schools in the west, 65147 troops in the south, commercial streets in the east and residential buildings in the north. It is estimated that the daily customer flow will be around 31 people. The storefront of this entrepreneurial project will give people a refreshing feeling, with a striking sign "Chuanchuanxiang", and the interior decoration is mainly warm, fresh and elegant. Although the entrepreneurial project covers a small area, it is equipped with comfortable tables and chairs and seats for children and the elderly, so that more people can feel comfortable environment and delicious food.
nowadays, some people like to enjoy the scenery while walking on the road, and some people choose to stay on luxury goods, but some people still have a special liking for the delicious food that is full of praise. All kinds of snacks on the street attract many pedestrians coming and going, especially the boiled skewers and fried skewers on the street, which especially attract consumers. Then, this entrepreneurial project is to understand the needs of customers, proceed from reality, take into account the different tastes and preferences of men, women and children, and make fried skewers with different tastes, so as to meet the needs and desires of customers.
How can we make the food industry recognized by customers? First of all, there are qualified products; next