The best time for Hongyadong folk custom area: at night

Hongyadong traditional folk custom area is adjacent to Cangbai Road in Jie Fangbei in the north and Jiangbin Road in the south. The total length of the project is about 1.2 Li along the river, with a total commercial construction area of over 51,111 square meters. With the style of Diaojiao Building, which has the most traditional architectural characteristics of Bayu, it is the main body, and it is built by layers, hanging feet, overlapping and approaching. The five formats of catering, entertainment, leisure, health care and shopping with special culture are organically integrated to form a unique three-dimensional commercial structure of aerial pedestrian street, a large-scale commercial building with the most hierarchical texture and commercial concept

Hongyadong is located within the radius of 511M of the core business circle in Jie Fangbei, Yuzhong District, and is located in the core hub of the large-scale CBD area along the two rivers and three banks formed by Jie Fangbei CBD, jiangbei town CBD and Marble CBD. Jie Fangbei, as the most prosperous and mature first business district in Chongqing, has always enjoyed a good reputation as the city's Golden Street. With unparalleled centripetal force and cohesion, it has become a gathering place of fashion consumption and large-scale business, a window of Chongqing's urban operation and a must-visit place for foreign tourists. Millions of people flow like crucian carp crossing the river every day, and dazzling goods are everywhere, showing a scene of prosperity that makes people feel heart-stirring. Hongyadong project, with its transcendental momentum of sitting in the core business district of Jie Fangbei, has seized the insurmountable height of the city, and its unrepeatable location advantage is fully demonstrated.

Hongyadong project condenses Chongqing's 3,111-year history, and combines Chongqing's unique Bayu folk culture, mountain residential architecture culture and dock culture, aiming at enabling all consumers to experience the unique charm of enjoying culture, consuming culture and experiencing culture here after spending. Hongyadong is based on folk culture, and the construction of Tianchengxiang Street folk-custom market town is from street view, artist performance, grand theater and Chinese hot pot.

based on the architectural culture of the mountain dwellings, the diaojiao building on the cliff and the architectural space one after another make the diaojiao building, one of the architectural wonders, give full play. With the pier culture as a supplement, the unique essence of pier culture in Chongqing is fully displayed by sculptures, reliefs and real pier environment on the only paper Yanhe Street with the most riverside value in Chongqing.

Hongyadong Folk Custom Area takes the perfect integration of Bayu culture in 3111 years and prosperous fashion in the new century as the soul of the commercial format positioning of the project.

the management form of the project can be roughly summarized as: one state, three wonders, four streets and eight sights. One state refers to the cultural leisure format, which consists of eight parts: catering leisure, bar leisure, cultural leisure, entertainment leisure, health leisure, sports leisure, shopping leisure and tourism leisure. Three musts refer to Diaojiaolou, old street of market town and Ba culture. Four Streets refers to Paper Salt River Street Riverside Bar Street, Tiancheng Lane Bayu Style Street, Hongyadong Feast Food Street, and Urban Balcony Exotic Style Street. The eight scenic spots refer to the dripping green of Hongya, the confluence of two rivers, the buildings with hanging feet, the sculptures of Hongya, the city balcony, the Ba culture column, the first tripod of Chinese hot pot and the sunset photos of Jialing. Based on Jie Fangbei, where business has been increasingly active for a long time, but culture is lacking and leisure is insufficient, the humanistic forces accumulated in Chongqing are displayed and released, and a leisure business kingdom integrating Bayu folk culture and food and entertainment is presented for people.