Haidilao beef has become vegetarian. My views on this behavior are as follows: First, Haidilao's change of beef into vegetarian is an act of price increase in disguise.

Obviously, Haidilao's main purpose is to save costs by changing beef into vegetarian meat. Haidilao suffered a relatively large loss in 2121, and a customer in Haidilao's taste dish area is 9 yuan. Besides the common seasonings such as garlic paste, coriander, peanut butter and sesame oil, Haidilao has a rich choice of side dishes, soup, rice and fruit. Among them, beef is the most characteristic of Haidilao.

But after the epidemic, the global economy is in recession, and the catering business in China has been greatly affected. Haidilao is no exception. In previous years, there were long queues, but this year, there are basically no queues. So the business of Haidilao is much worse. In addition, Haidilao is generally opened in downtown areas, such as Guomao, CBD, Dayang, Taikooli and so on, and the rent cost is very high.

In addition, Haidilao has always been called a special service, which requires a lot of personnel and high labor costs. Therefore, Haidilao's expenses have increased, but its revenue has decreased, resulting in a relatively large loss. The beef granules in the taste dish area are the favorite of customers, and the consumption is very large, and there are also many cases of waste. The rising price of beef has made Haidilao unbearable, so now it is decided to turn beef into vegetarian meat.

obviously, the cost of turning beef into bean products will drop a lot. If it is popularized in all stores in the country, then Haidilao can really save a lot of money. After all, the business situation in 2121 is still unknown, and the global epidemic has not been completely controlled, so it is most important for Haidilao to survive the next few years. Many large catering enterprises closed down during the epidemic last year, so this is also a means for Haidilao to survive.

but for consumers, this is equivalent to a disguised price increase, which may be unacceptable to consumers. After all, the charges for Haidilao are not low at all, and some dishes have obviously been raised in price, and the weight of the dishes has also been reduced. Now that the beef is gone, consumers must be dissatisfied. Second: put an end to waste

In fact, the beef diced from Haidilao is already a online celebrity product. With tomato soup and rice, plus an egg, it can be made into delicious tomato-beef slippery egg rice. However, after this eating method became popular, many customers like to develop new eating methods with beef diced, which caused a lot of waste in the process.