First of all, say "the price is too expensive and the atmosphere is deserted". There is no denying that some branches have few customers, but the opening of any store has been analyzed in detail, and the business will not be opened until it makes money. In terms of price, what you can afford is naturally not expensive.
Besides, upstairs.
Coffee is a foreign culture to China, and anything foreign needs to be learned and adapted. At present, in China, it seems that people have adapted well. But one thing is consistent, that is, the quality of machinery and raw materials is very high, and most of them are imported. I don't know whether you regard this as a weakness or an advantage. As for the expenses you mentioned, I don't think it's convenient to disclose them.
From my own point of view, Starbucks' current opportunity is that I need to continue to strengthen the "implementation" of the company's corporate culture.