Zhongze owns many enterprises and brands that have certain influence in domestic related industries: "Liaoning Machinery Research Institute" is a national high-tech enterprise; Chaozhong is a well-known enterprise in China's building materials machinery industry and won the title of "the most influential enterprise in China's cement equipment industry in 2118 and 2119"; "Three Ears Rabbit" is a famous trademark in Liaoning Province and won the title of "Top Ten Underwear Brands in China". "Zhongze Knitting" is "Top 111 Private Enterprises in Liaoning Province"; "Zhongze Chaofang" is an advanced unit of the national textile industry and an executive director unit of the textile industry; Liaoyang Hotel is a national four-star tourist hotel, the center of government and business activities in Liaoyang and the leading enterprise in hotel and catering industry. "Zhongze Real Estate", which has accumulated a lot but developed little, has entered a new period of rapid growth after years of steady development.
based on the "innovation-driven" development strategy, Zhongze has been constantly committed to developing strategic emerging industries, such as modern equipment manufacturing services, financial supply chain services, urbanization development, cultural media, etc., forming a coordinated development trend in which traditional industries are transformed and upgraded, emerging industries are in the ascendant, and industries are pulling each other.
looking forward to the future, facing the grand blueprint of China's new industrialization, informationization, urbanization and agricultural modernization, Zhongze's industrial advantages will be transformed into greater development advantages-Zhongze will build five dynamic mechanisms with "scientific and technological research and development, industrial synergy, brand operation, supply chain service and cultural media" as the core, forming a unique business model for Zhongze's own development and "production-city integration" to promote China's new urbanization construction.
Zhongze Urbanization Construction Group
The development of new urbanization is one of the strategic emerging industries in Zhongze in the future. Zhongze Urbanization Construction Group takes "China New Urbanization Construction Developer" as its core strategic positioning, and it includes Zhongze Urbanization Construction Development Co., Ltd., Zhongze Industrial Economic Development Research Center, Zhongze Architectural Planning and Design Institute and other business units.
main business:
providing full-process services of consultation, planning, design, development, construction and operation management in the construction projects at all levels, such as the construction of new industrial cities, the renovation of old urban areas, the construction of industrial parks, the construction of new urban complexes and residential parks. Special attention should be paid to the study of characteristic industries according to the local humanities, geographical characteristics, industrial base and resource conditions in the urban area, and a new characteristic industrial city with "interaction and integration of production and city" should be established.
Main research results:
China's characteristic "integration of production and city" theoretical model, characteristic town construction model database, business logistics industrial park construction model based on agile supply chain, industrial new city construction model based on five power engines, etc.
main achievements:
overall planning and construction of Liaoyang Gongchangling government affairs center and supporting residential projects, overall planning and construction of Liaoyang Zhongzecheng super-large residential real estate project, overall planning and design of Liaoyang Xiguan commercial complex project (development and construction are planned), overall planning of Shenyang Financial City CBD project, overall planning of Shenyang Tiexi New District "West Canyon Science and Technology City" project (the project is in progress), overall planning of Yingkou Zhongzecheng project, Chaoyang
Zhongze Equipment Group
Equipment manufacturing industry is one of the important basic industries in Zhongze. Zhongze Equipment Group is a modern equipment manufacturing enterprise established through integration and upgrading on the basis of the original business segment. It consists of five enterprises, including Liaoning Machinery Research Institute, Liaoning Donggong Equipment Manufacturing Co., Ltd., Chaozhong Shenyang Design Institute, Chaoyang Heavy Machinery Co., Ltd. and Liaoyang Hydraulic Parts Co., Ltd., and its main business covers the whole manufacturing industry chain such as R&D and design of mechanical equipment, parts processing, whole machine assembly, complete engineering, general contracting, engineering installation and after-sales service. The product line covers large metallurgical mine equipment, building materials machinery and equipment, environmental protection machinery and equipment, non-ferrous metallurgical finishing equipment, automobile and civil air conditioning production lines, industrial automation control systems, intelligent high-end equipment, hydraulic basic parts and so on.
Zhongze Equipment Group has a complete strategic combination from R&D and design to processing and manufacturing, from engineering design to engineering general contracting. Among them, Liaoning Machinery Research Institute is a national high-tech enterprise, Chaozhong is a long-standing large-scale enterprise in the field of building materials machinery in China, and Donggong Equipment is backed by Northeastern University, with strong technical force in the fields of hydraulic basic theory research, industrial automation and metallurgical mine engineering design. The future development orientation of Zhongze Equipment Group is to realize the transformation and upgrading from a single equipment manufacturer to an integrated service provider of engineering and equipment.
Zhongze Textile and Clothing Group
The textile and clothing business segment is one of the important basic industries in Zhongze. Zhongze Textile Clothing Group consists of four wholly-owned subsidiaries, including Shenyang Sanertu Clothing Co., Ltd., Liaoning Zhongze Group Knitting Co., Ltd., Yingkou Shu 'aide Co., Ltd. and Liaoning Zhongze Group Chaoyang Textile Co., Ltd. Over the years, based on the basic business strategy of "domestic demand-oriented, developing independent innovative brands", we have established and developed the "Three Ears Rabbit" knitted underwear brand, and established a complete "6+1" industrial chain of "R&D design-raw material procurement-warehousing and logistics-production and processing-marketing-product wholesale-terminal retail", which has formed a strong brand in China.
The core product of the textile and garment sector, "Three Ears Rabbit" knitted underwear, has won a good brand image with the inherent quality of "natural environmental protection, meticulous workmanship" and "comfort without limit", and won honorary titles such as "Liaoning Famous Brand" and "Top Ten Underwear Brands in China"; "Zhongze Knitting" has a provincial enterprise technology center, and has won many scientific and technological achievements in knitted underwear fabrics and processing technology, and has been rated as "Top 111 Private Enterprises in Liaoning Province"; "Zhongze Chaofang" is a well-known cotton textile enterprise in China, an advanced unit in the national textile industry and the executive director of China Cotton Textile Industry Association.
Zhongze Real Estate Group
The real estate business sector is the strategic fulcrum for Zhongze to develop, integrate and upgrade its value chain.
in the development process of "participating in the restructuring of state-owned enterprises", Zhongze has successively acquired more than ten large and medium-sized state-owned enterprises located in the center of the city. With the rapid development of China's economy and urban modernization, Zhongze has formed a development route with the two wheels of "technological innovation as the guide, developing the real economy" and "old city reconstruction planning and construction, promoting urban modernization" in order to achieve the "fly with me" effect of enterprise take-off and new city rise. To some extent, it is surprisingly similar to the development model of new industrial district in Tiexi, Shenyang, which is "demolishing the east and building the west". Zhongze's real estate business sector has grown in this historical opportunity of Zhongze's development.
based on Liaoning Zhongze Real Estate Co., Ltd. and relying on the advantages of human resources in Shenyang and Dalian, Zhongze Real Estate Group established and prepared Shenyang Zhongze Real Estate Co., Ltd. and Dalian Zhongze Real Estate Co., Ltd. respectively. Its core business is to carry out planning, design, development, construction and operation management of various new urban areas and real estate projects in accordance with the overall conceptual planning scheme of Zhongze Urbanization Construction Group.
Zhongze Real Estate Group is headquartered in Heping District, Shenyang. At present, it is setting up a high-quality management team with solid theoretical foundation and practical experience to meet the new future with a high attitude!
Zhongze Trading Group
Supply chain service is one of the emerging strategic industries in Zhongze. Zhongze Trading Group consists of subsidiaries such as Liaoning Cotton Industry Co., Ltd. and Yingkou Jiafeng Grain and Oil Co., Ltd., and its business scope covers cotton and other textile raw materials, grain and oil, agricultural and sideline products, hardware and minerals, energy, steel, building materials, petrochemical industry, auto parts, commercial supermarkets, import and export trade and other fields.
Zhongze Trading Group has gathered a group of outstanding managers of well-known domestic supply chain enterprises. Relying on Zhongze's strong background in the domestic investment field, it is committed to building a leading enterprise in the high-end modern logistics service industry, which integrates the industry's in-depth service supply chain, financial supply chain and information supply chain, and finally establishes a new business model with supply chain financial services as the core.
Zhongze Service Group
Service industry is one of the strategic priorities of Zhongze in the future. This business segment is mainly composed of Liaoyang Hotel, Shenyang Jiutouniu Catering Management Co., Ltd., Liaoyang Taxi Co., Ltd. and other enterprises. Among them, Liaoyang Hotel is a national four-star tourist hotel, the center of government and business activities in Liaoyang City and the leading enterprise in hotel and catering industry, and the "executive director unit" of Liaoning Hotel Industry Association. It has been commended by provincial and municipal tourist hotel associations and other relevant departments for many times, and was rated as "Silver Leaf Hotel" by the National Star Hotel Association and "Tourism Integrity Service Unit" by Liaoyang Tourism Bureau. Shenyang Jiutouniu Catering Management Co., Ltd. is a new enterprise invested by the group to operate the brand of "Jiutouniu Delicious Hot Pot". Based on the business philosophy of "basing on China's domestic demand market and revitalizing the national catering industry" and taking "high-quality service and popular consumption" as its brand positioning, the company is determined to develop more than 311 "Jiutouniu Delicious Hot Pot" chain stores in the next five years, and establish a collection of cultivation, raw material processing and technology research and development. Established in 1995, Liaoyang Taxi Co., Ltd. is a professional taxi company with the largest scale, the highest market share and brand awareness in Liaoyang. Now it has nearly 411 taxis, accounting for 1.5% of the total passenger rental market in Liaoyang.
With the transformation and upgrading of various industries in Zhongze and the birth of some brand-new business models, the connotation of the service sector will continue to undergo profound changes, and the proportion of the service industry will continue to rise. For example, Zhongze Urbanization Construction Group, which is a new type of urbanization construction and operation service provider in China, Zhongze Equipment Group, which is a general contractor of equipment manufacturing with producer services as its core, and industries such as supply chain services and cultural media will all become advanced forms of service industry.
Zhongze Media Group
Cultural media is one of the emerging strategic industries in Zhongze. Zhongze Media Group has become a new cultural media organization with great influence in Liaoning and Shenyang.
based on the development strategy of "integrating resources and integrating Lian Heng", Zhongze Media Group is approaching comprehensive content providers and media publishers, including daily newspapers, outdoor big screens, channel media, advertising planning and production companies, and radio and television column resources. In the process, according to the industrial relevance, it actively develops new industrial types such as logistics express industry and media investment industry.
at the same time, in response to the irresistible and irreversible development trend of the media age, we should cooperate with telecom operators with monopoly positions in depth, firmly grasp the popularization and popularization trend of new communication technologies and the unprecedented great opportunities it brings, and make every effort to build a one-stop urban new media publishing cluster with urban portals, urban mobile internet industries and new cultural communication industries as the main bodies.
through the successful construction of these two industrial chains, the formation of "all-information integration+all-service system+all-interaction pattern" will be realized, and the sunrise industries with great development potential, such as media industry, cultural industry, high-tech industry and innovation industry, will be strongly integrated, and Zhongze Media's all-media platform will become a large-scale integrated media organization with regional dominance, northeast plate control and national influence.