Los Angeles*** has 160 hotels, about 100 four- and five-star hotels, with an annual occupancy rate of 75% and an average annual room rate of $700 for five-star hotels. There are 200 hotels in the San Francisco metropolitan area, with 57% budget hotels, 88% annual occupancy, and average room rates for four- and five-star hotels 10% higher than in Los Angeles. 85% of Las Vegas hotels have an annual occupancy rate, and the largest hotel is the MGM (MGM) Grand Hotel, which opened in 1993 and **** has 5,034 rooms. Oahu, Hawaii has over 100 hotels, with 70% three and four star hotels, 90% annual occupancy, and the largest hotel, the Hilton, *** with 4,000 rooms.
The four cities have different characteristics, Los Angeles and San Francisco are business-tourism-oriented cities, Las Vegas is a gambling city, dominated by the gaming industry, Hawaii is a resort. But their hotels are all in good operating condition, from the above occupancy rate, average room rate can reflect the market supply and demand balance. This article is very important.
Reasonable product mix. Large rooms, small food and beverage is the hotel **** the same characteristics. The Westin Los Angeles, with 1,358 rooms, has three restaurants, an all-day dining restaurant, a Western restaurant, and a lobby bar that also functions as a bar. The newly opened InterContinental, the city's tallest building, has 900 rooms, 3 restaurants, 1 bar, and 1 lobby bar. Sheraton Hotel 500 rooms, 1 restaurant, 1 bar.
The 1,025-room Hilton San Francisco, 2 restaurants. Grand Hyatt 685 rooms, 1 restaurant. Fairmont Hotel 613 rooms, 2 restaurants.
Las Vegas MGM 5,034 rooms, 27 restaurants, 5 pools, 8,000 employees. Rooms account for 50 percent of total revenue, casino revenue 30 percent and food and beverage revenue 20 percent. Caesars Palace Nobu 4,000 rooms, 15 restaurants. Bellagio Resort Hotel 3,933 rooms, 13 restaurants. Hotel Paris 2,960 rooms, 10 restaurants. The Wynn Hotel is the most luxurious, *** with 4,000 rooms and 19 restaurants. All of the hotels of this size have a major share of room revenue and a very small share of food and beverage.
Hyatt Regency Hawaii 426 rooms, only 1 all-day dining restaurant, 1 lobby bar, room revenue accounted for 80% of total revenue. Royal Hawaiian Select Resort 528 rooms, 2 restaurants. The Westin Moana Surf Hotel Waikiki 791 rooms, 1 restaurant, 2 bars. Marriott Spa Resort & Spa 1,310 rooms, 5 restaurants.
The hotel with the largest number of rooms in the above four cities is the MGM Grand Las Vegas. Las Vegas hotels are basically 3,000 rooms or more, and the relatively small hotels are luxury brand hotels with small rooms and high room rates. Supporting projects are auxiliary, selling rooms, selling alcohol is a significant **** the same characteristics. However, regardless of the size of the room volume, the revenue share of hotel rooms and food and beverage, are rooms accounted for the absolute advantage. Room revenue are more than 60% or more. Among them, the Hyatt Regency Hawaii room revenue accounted for 80% of total revenue, the Westin Los Angeles room revenue accounted for 70% of total revenue, and most of the hotel room revenue accounted for more than 68%. This revenue structure is very good, the revenue structure is good, relying on the product mix. The same revenue, rooms and food and beverage revenue quality is very different, directly affecting the GOP.
Core products are excellent. The U.S. hotel industry started early, on the luxury degree of hardware facilities, has been significantly behind our country. But from the core products, are better. For example, guest room mattresses, fabric supplies are of high quality. Another example, the water pressure in the shower room, adequate pressure (appropriate), the drain is smooth. Hairdryer quality is very good, power 1875W, the 34 hotels studied, equipped with hair dryers are 1875W, two American brands. For environmental factors, the room is not equipped with slippers, toothpaste, toothbrush, but the quality of shampoo and body wash are generally good. In-room air conditioning fresh air supply in place, temperature control effect is good, the room practicality and comfort is fully guaranteed.