Current location - Recipe Complete Network - Catering franchise - Can the pure takeaway business still be done?
Can the pure takeaway business still be done?
Not recommended. The cost structure of the pure takeaway business model itself is not good, and the success of the takeaway business depends on whether the takeaway platform can make the business profitable.

For physical store catering, the rent, energy consumption and manpower are all based on the configuration of service to customers in the store. Takeaway is only a pure incremental business, and it can operate normally even if it is meager.

However, compared with physical store catering, there is no other way to share the cost of pure takeaway. In addition, traffic and transactions are highly dependent on two take-away platforms, which requires high platform commissions, promotion fees, comprehensive reduction and exemption of marketing, freight subsidies and packaging transaction fees. How to make money?

For customers, if they don't see it, they don't spend it, which means that every order needs to spend money, which is useful when it is spent, but once the traffic stops, it will drop, forming a vicious circle and finally closing down.

In addition, because there is no stock, it can't make blood, and it is easily subject to the platform. The mode of take-out is traffic or internet sales mode, and the cost structure is very different from traditional catering. In the current situation of platform monopoly, it is easy to be kidnapped by the platform.