1. Why did Modern China Tea Shop only open in Shenzhen for five months? Have you ever queued there? 2. Is Modern China Tea Shop in Shenzhen true? 3. How many are there in Shenzhen, Modern China Tea Shop? 4. Modern China Tea Shop announced his farewell to Shenzhen. What is the reason for this move? Why does Modern China Tea Shop only open in Shenzhen for five months? Have you ever queued there?

Modern China Tea Shop is a brand of milk tea in Changsha, which is very popular in Changsha, especially in Modern China Tea Shop, wuyi avenue, Changsha. Because of the large flow of people, we often see many people waiting in line. Modern China Tea Shop, as a pop-up shop, settled in Shenzhen Wenheyou on April 2nd. At that time, he was also on the news. Because it was very popular, there was a long queue at the door of the store just after it opened, and it was once 41,111.

At first, Modern China Tea Shop was going to leave Shenzhen at the end of June, because this is pop-up shop, but it was only going to open for more than two months, and then the enthusiasm of consumers was postponed to September. Modern China Tea Shop, which has been open for more than five months, has become a "slow flash shop".

During the period of operating in Shenzhen, there were too many people waiting in line at the scene, so scalper purchasing appeared. Modern China Tea Shop's original intention was to make small profits but quick turnover, but the scalper got the high price in 611 yuan. Many people have been disappointed in Modern China Tea Shop because there are too many people waiting in line and the price of milk tea is too high.

After five months' trial in Shenzhen, the boss of Modern China Tea Shop felt something. He said: There is no plan to enter the front line for the time being. At present, we should mainly do a good job in the local market in Changsha and continue to open hundreds of stores in Changsha. It's not that we don't want to go out, but that we will die if we go out, "said Lv Liang, the founder of Modern China Tea Shop.

Modern China Tea Shop has always been very cautious. At present, Modern China Tea Shop is mainly concentrated in Changsha. Besides Changsha, there are only stores in Wuhan and Changde. This time, I just tried it in this way in Shenzhen, and I may try it in other second-tier cities in the future.

no: this is a typical case of brand upgrade failure. It is often very difficult for a brand to upgrade, but it will be downgraded carelessly. It is difficult for third-tier brands to hit first-tier cities.

Because no one continues to ask people to queue up for advertisements

Oh, actually, it's nothing, except that the founder Lvliang has a cautious business style.

This guy always says, don't take the bonus given by the times as your own credit, or Modern China Tea Shop will be the next online celebrity to die.

The Shenzhen market, according to this report, should have some conflicts with Wen Heyou's business philosophy. It has nothing to do with what flow is cut off and online celebrity turns black.

Even after closing time, business in Modern China Tea Shop is still very good. I'm not forced to quit.

perhaps, they have realized that this psychology of waiting in line for an hour to drink a cup of tea will bring harm to their brand, so they have taken the initiative to transform.

Last time I was in Changsha, I bought a cup of tea, and it took me about 2 minutes. Two boxes of scented tea were bought by miss clerk Amway.

Tea Pill Yuese is not a high-end product. It is not good for him to make it hard to find a cup of tea.

Like Changsha, it is everywhere. If you are in a good mood, you will queue up for a drink for ten minutes. It is a little expensive, but the atmosphere makes me feel worthwhile, which is appropriate.

Well, it belongs to a China entrepreneur's running idea of tap water.

For Changsha and Modern China Tea Shop, there are many sprayers on the Internet. I don't know where Changsha offended them. Anyway, everything related to Changsha was devalued by them, but Changsha was not good.

As soon as this question and answer comes out, I guess many people will say that Modern China Tea Shop can't go on and go out of business! I don't know how dark these people are!

In April this year, Shenzhen Wenheyou officially opened in Shenzhen. This is the first time that Wenheyou, a well-known catering brand in Hunan, has opened a shop outside the province. As a well-known tea brand in Changsha, Modern China Tea Shop decided to open a pop-up shop in Shenzhen in order to support Wenheyou to leave Changsha, and plans to close the store at the end of June. Due to the enthusiasm of Shenzhen citizens, the evacuation was postponed.

On September 5th, Modern China Tea Shop Store officially closed down, not because of poor business, but because it had successfully completed its original marketing and brand export tasks. The so-called pop-up shop is driving fast and flashing fast. At present, Modern China Tea Shop officials also say that they have no idea of entering first-tier cities for the time being.

Modern China Tea Shop, as a tea with Chinese characteristics, has a top-notch flow, and even becomes a beautiful business card in Changsha. Any trouble about Modern China Tea Shop will be immediately searched, and no matter how some people with ulterior motives belittle it, there are still long queues in front of the store in Modern China Tea Shop every day. Don't you think it's irritating? [yi tooth] [yi tooth] [yi tooth ]

because Shenzhen and Changsha, Hunan are different cities. Life in Shenzhen is fast-paced, not as leisurely as in Changsha, Hunan. Waiting in line for a cup of milk tea for two or three hours, Changsha is a typical consumer city, with many students at school and likes to join in the fun.

So Modern China Tea Shop's opening in Shenzhen is doomed to fail.

scarcity is the most valuable thing, just harvest once, and easily earn tens of millions.

Shenzhen Wenheyou went once and will never go again. It's nostalgia! Children don't like it at all. They haven't experienced that era. They prefer to go to spacious and bright places.

Wen Heyou in the movie building can't see the people in line anymore.

I never like to have that kind of fun.

Is Modern China Tea Shop in Shenzhen true?

Recently, many people on the Internet are saying that Modern China Tea Shop is coming to Shenzhen. Is this true? So, can I drink Modern China Tea Shop in Shenzhen? It is said that Modern China Tea Shop is pop-up shop, so what's the difference with ordinary shops? Let's take a look at the introduction provided by this site!

Is it true in Modern China Tea Shop?

Yes.

But it hasn't opened yet, and it's in pop-up shop for about three months. It's said that it's to support our good brothers "Wen Heyou" in Changsha. It's not always open for three months, so there is no plan to stay in Shenzhen for a long time. It's only short-lived, but in the meantime, you can punch in. I don't know how long Modern China Tea Shop will have to wait this time.

the difference between Modern China Tea Shop, Shenzhen and pop-up shop and ordinary stores

pop-up shop opened in a certain city for a period of time, and then left, which can be said to be an experience store. Modern China Tea Shop also officially announced that it was only for a flash, and it took about three months to go to Shenzhen to open pop-up shop, Modern China Tea Shop, to support writers and friends, while ordinary stores are chain stores, which are open all the time. There is still a difference between the two.

At present, besides Changsha, Modern China Tea Shop stores also have branches in Wuhan and Changde, and the other cities have not yet settled in!

Do you sell tea bags in pop-up shop, Modern China Tea Shop, Shenzhen?

I don't know yet, but if you want to drink tea, you can buy tea bags in Taobao flagship store. There are all kinds of tea bags!

Modern China Tea Shop tea bag purchase address:

Apart from gift box packaging, there are also individually packaged tea bags, so you can go to the flagship store and choose for yourself ~

There are several in Shenzhen, Modern China Tea Shop

There are two in Shenzhen, Modern China Tea Shop, but they are all closed at present. Click to learn more about joining projects

Domineering cheese grapes are Naixue's classic star products. The tea base is Jin Mudan oolong tea, and the main ingredients are grape pulp and grape juice, which are full of grape flesh. Choose the summer black grapes in season, peel the red grapes, remove the seeds and keep the big pulp, match with Jin Mudan tea with the fragrance of Langui, and sip a light and smooth cheese milk cover, which is hearty.

The first dew of Alishan, which won the first prize of China Taiwan Province Winter Tea, is the first cup of tea picked by tea farmers in Alishan every morning, with dew still shining on the tip. After 41 hours of low-temperature baking, the floral fragrance of Alishan and the mellow flavor of the original baking process will be emitted. In order to ensure the taste of the tea soup, Naixuemen Tea Soup is strictly re-brewed every 4 hours, regardless of the cost of raw materials, but also to ensure the high quality of the products.

I recommend that you choose Modern China Tea Shop to join us. Modern China Tea Shop milk tea products are sourced from all over the world, and its milk tea products are made of fresh pure milk and probiotic yogurt. There are 28 categories of milk tea series, including original black tea/green tea, smoothie series, health-preserving series tea, fresh milk tea, Modern China Tea Shop milk tea special coffee, special fruit flavor, and lots of health. Dessert Modern China Tea Shop milk tea has Hong Kong-style cake formula, optimized technology, formulated fermentation and baking standards, innovated the art of decorating flowers, and sold many kinds of west point desserts such as cheesecake, fruit chocolate cake and mousse. Modern China Tea Shop milk tea, a Taiwanese Chinese food, adheres to the Chinese rice set meal, inherits and carries forward the traditional Chinese cuisine, and develops mushroom-fried chicken, Italian-stewed beef brisket, Taichung-cooked pork, sauteed beef with sauce, and curry chicken leg meat rice with various Taiwan Province characteristics.

Modern China Tea Shop announced his farewell to Shenzhen. What is the reason?

Modern China Tea Shop can be said to be a landmark brand in Changsha, and many people will punch in Modern China Tea Shop when they arrive in Changsha. Therefore, if Modern China Tea Shop wants to maintain such a popular landmark status, he must withdraw from Shenzhen. What's more, Modern China Tea Shop has always adopted the method of hunger marketing, which is only opened in Changsha, and has gradually become a landmark drink in Changsha, and its fame and sales have gradually increased. In this situation, the market actually does not allow Modern China Tea Shop to open up in other places. If there is Modern China Tea Shop all over the country, one of its great advantages will be lost.

So Modern China Tea Shop's move to Shenzhen can actually be regarded as an advertisement. But it's not advertising for yourself, but for Wen Heyou. Wenheyou is also a well-known food brand, which forms a relatively independent and special marketing model by excavating local special food. Wen Heyou in Changsha is very popular, so he naturally needs to make a publicity when he goes to Shenzhen, so he opened the market through a short stay in Modern China Tea Shop.

Therefore, Modern China Tea Shop's move in was originally short-lived. In the plan, Modern China Tea Shop would withdraw from Shenzhen in July, but it was postponed to September. But in the final analysis, it is impossible for Modern China Tea Shop to stay in a certain place for a long time. The reason why a large number of people choose Modern China Tea Shop is that it only opens in Changsha, and things are scarce. Many people will go to punch in specially. And it is not the first time to advertise through a short stay. There are many shops, and they will cooperate with Modern China Tea Shop to open their own markets. This is a relatively normal marketing method.

I think it is not easy to make a brand a landmark brand, and it is worth learning and using for reference. Facts have proved that such brand marketing will make the brand last longer and have a better reputation. Although the market is limited to a certain place, it can also be very open.