The general name of merchants or merchant groups in the old Huizhou government. Also known as "Xin 'an Merchants", commonly known as "Hui Gang". Huizhou merchants were born in the Eastern Jin Dynasty, grew up in the Tang and Song Dynasties, flourished in the Ming Dynasty and declined in the late Qing Dynasty. Huizhou merchants refer to the merchants and merchant groups that did business in Huizhou Prefecture in the south of Anhui Province after the partition of jiangnan province and jiangnan province in Ming and Qing Dynasties, instead of all Anhui merchants. The loose individual merchants in Anhui Province outside Huizhou Prefecture are generally called "Anhui merchants", which corresponds to Huizhou merchants.

Huizhou, now Huangshan City, Anhui Province, Jixi County, Xuancheng City, Wuyuan County, Jiangxi Province, and the six counties of Huizhou refer to Yun, Yi, Xiuning, Jixi, Wuyuan (which was included in Jiangxi after the founding of the People's Republic of China in 1949) and Qimen.

According to the Book of Jin, Huizhou people are fond of parting and often go out to do business. During the Qi and Liang Dynasties, Cao Lao, a native of Xiuning, often traveled between rivers and lakes and worked as a dealer in Jia. During the Tang and Song Dynasties, in addition to the transportation and marketing of local products such as bamboo, wood, porcelain clay and raw lacquer, the advent of commercial tea, inkstone, Hui ink, Chengxin Tang paper and Wang Boli pen further promoted the development of Huizhou merchants.