This mainly depends on your personal positioning. There are too many pits to join now, but if you have the ability to open a store, try not to join. The cost of opening a franchise store is far greater than that of opening the same store, and many aspects are still restricted, such as purchase and decoration. However, if you don't have any experience in opening a store, it is still necessary to join in the early stage, but you must inspect and choose a good brand. You must go to an offline store to see the operating conditions, geographical location, see more stores, and talk to the operators of offline stores to see what links you should pay attention to in joining.

It is said that the catering industry has a low threshold and makes money quickly, so it has become the favorite object of many entrepreneurs. But many entrepreneurs have little experience, and there are too many factors to consider when creating their own brands. Therefore, most entrepreneurs will choose to join catering brands as a starting point. But joining is not easy. Many people have made difficulties in the first step. Facing the mixed and varied joining projects in the market, I really don't know how to choose. I am worried that I will be cheated by joining, and I am worried that my hard-earned money will hit Shui Piao. So how do you choose a reliable franchise brand and what should you pay attention to when joining?

if you grope all by yourself, it will be risky. The experience of someone who has been there may be helpful to us. 1. Choose the "enduring" category. Just starting a business, try to bypass phenomenal catering. What is phenomenal catering?

are those well-known catering brands that suddenly become popular in a short time. Most of these brands are fired because of some social hot spots, and their products may not have much advantages and characteristics. Generally, the fire will be forgotten by consumers for a while, and it is difficult to maintain long-term development. Therefore, we should choose a truly distinctive and vital category to join. In addition, choose a popular category, such as hot pot. The larger the audience, the more profit points you will make. 2. When choosing a brand to join, entrepreneurs must comprehensively consider their own capital investment, and can set up an acceptable cost range to be targeted. If you have limited funds, you can consider starting from snacks, with low risk, less investment and higher success. However, it is not necessary to choose only low-priced brands in order to save costs. We should know that "cheap goods are not good", and some low-priced brands may only provide entrepreneurs with the most basic and uncharacteristic technology, and they cannot provide all-round store management training. 3. When choosing to join a brand based on per capita consumption, you should combine your operational ability with the attributes of the surrounding consumer groups to ensure that the selected brand can be controlled in the future. For example, you are in a third-and fourth-tier city, but you choose a high-end brand with a per capita consumption of several hundred. Then you must not live long. In addition, combined with empirical analysis, it is found that "brands with average customer price between 71 yuan and 81 yuan are the best." 4. Investigate the brand's support for franchisees. The so-called back against the big tree is good for enjoying the cool, but the key is how the big tree treats you. Therefore, the issue of "headquarters support" should be particularly emphasized here. Some brands have almost no after-sales service after joining. You pay the joining fee and just teach you something, regardless of whether you can gain a foothold in the future. He won't care if you encounter problems, leaving you to fend for yourself. Therefore, when choosing a brand to join, we should examine the support of the brand to the franchisee. Good and mature brands will provide all-round support services to the franchisee, from store location, training, personnel management, event planning to standardization and so on. Instead of leaving you alone after paying the initial fee. 5. Investigate the product research and development ability of the brand. Whether a catering brand is worth your half-life savings investment depends on whether the brand has the product research and development ability. The headquarters of good brands have the ability to research and develop products, to develop core raw material formulas and production methods with market competitiveness, and to standardize the production of products. We can continue to develop new products. The formula of core raw materials is uniformly provided by the headquarters manufacturers, so as to ensure the stability of product quality, and at the same time, it is conducive to the unification of taste and management. 6. Precautions about the franchise agreement When you choose a brand, you should also pay attention when signing the franchise agreement, and constrain all the risks that can be avoided in the agreement in advance. Many entrepreneurs lost their lives after joining because they fell into someone else's pit when signing the contract. 1. Recognize the qualifications and be careful to fall into the trap. Before signing the franchise agreement, you must make sure that the other party has the qualification to franchise and see if he has the qualification to open a franchise store, whether the qualification is forged, and so on. According to the law, a brand must meet the conditions of "having at least 2 direct stores and operating for more than 1 years" if it wants to join in the open market;

if the franchisor does not meet the conditions of "two stores and one year", the contract will not be invalid, but it is not conducive to the franchise stores to obtain various support from the headquarters in the subsequent operation. 2. Clarify the franchise scope and area. When signing the contract, we must make clear the joining method of the headquarters and the authorized franchise area. Joining methods are generally divided into single-store joining and regional joining. Single-store joining means that only one store can be opened within a franchise area. The regional joining is in the licensed area, and multiple stores can be opened. The specific number is agreed by both parties. If you don't know clearly, you signed up for the regional franchise and mistakenly thought that you were a single store. As a result, one day there will be another "competitor with the same brand" in the nearby area, and you can't tell it. 3. Clearly defining the charging items and calculation methods is an important matter related to "money". Of course, we can't neglect it. The initial fee is a one-time authorization fee paid by franchisees to the headquarters. The franchise fee is high or low, which generally depends on the brand's popularity, market influence and cooperation period. Franchisees should pay attention to the market price of the product or service to avoid being cheated. In addition, other expenses may include: training fees, marketing and advertising fees, equipment fees, raw materials fees, store design and construction fees, etc. If there are any such expenses, they must be clearly stipulated in the contract to prevent the franchisor from charging fees.

asking this question shows that you may have talked about some brands, and you feel that the strength of the company is not too great, so you want to find powerful companies and brands. There are so many brands in the market that it is really difficult to distinguish friends who have never done it. I am a food and beverage packaging company, and I have cooperated with many food and beverage companies. I can reflect some problems from the number of boxes ordered. In recent years, the catering industry has developed rapidly, and many brands and categories have been derived. Generally, online celebrity products make quick money, and their life span is about 2-3 years. If you want to do this industry for a long time, it is recommended to choose a category that can develop for a long time. The product category is determined, and the next step is to find a catering company. This is crucial. Be sure to go to the company to inspect which brands have been successfully operated, which reflects the company's operation and management capabilities. Judging from the current shipment rate of catering packaging, the baking industry is not bad this year. If you are interested, you can search for it. Wish you success!

First, look at which industry you are going to join, and then pay attention to the relevant official website for the industry you want to join. If you don't want to bother, go directly to the relevant agency.

If it's Xiaobai, many advertisements will come from the Internet or a certain tone or other kinds of advertisements, but in the current environment, the Internet is too unreliable. How to avoid it? I believe many people have said it, but in the final analysis, we still need to get in touch with it, so let's focus on how to investigate and understand the brand. Simply speaking, the investigation can be divided into two sections. First, it is needless to say that the product and the store are products to be operated in the future. It is very important to try the taste of the product yourself. Of course, not only the taste, but also the raw materials of the whole product, including the mode of supply, need to be understood more or less. At the same time, you should also visit the next store in private to see the actual situation. After all, some brands will "act". Store decoration, online situation, on-site situation, meal frequency, etc., pay attention to your first impression when you see the store, because consumers will go to your store at that time, and the first impression will be the same. Then there is the company situation. This is what many people ignore. In fact, joining brands is not reliable, and the company is very important. You need to know the structure of the company, such as the division of departments, which department is responsible for? After joining, which department should I find to connect with? Mature companies, the organizational structure is relatively perfect, basically do their own jobs

Small companies and brands may not be able to do it, but they can do it, and there must be two brushes. . If the brand has its own factory and supply chain, it can also be asked to go to the field factory to understand. If it has its own factory brand, it is more reliable to some extent. Of course, we need to know about the company in combination with enterprise investigation, etc. As for licenses and certificates, we should also know more or less. Then, judging by the content and experience of communication, there are some who are unreliable, but this kind of affirmation is not Xiaobai. If Xiaobai inspects, it is still recommended to pay more attention to the above two aspects.

Nowadays, Sichuan snacks are more and more popular with everyone, and many tongue-tip party cooperative stores will be full of people outside, which shows that Sichuan snacks are very popular in the market and are a good choice for opening stores. Tongue tip party is a very good cooperative project with unique brand products and diversified tastes, and multi-line revenue of in-house food and take-away.

for snack cooperation, what needs to be done is to choose a good brand suitable for you to cooperate, do a good job in the early stage, and inspect products, headquarters strength, raw materials and other aspects, so as to achieve good development in the later stage of opening a store. If you choose to cooperate with the tip of the tongue party, the headquarters will provide all-round assistance policies, including store location, store decoration, technical teaching, store management, store promotion activities, etc., which will make it easier and more worry-free for entrepreneurs to open stores.

Tongue-tip party-Sichuan snack cooperation has obvious advantages. Opening such a traditional and modern snack cooperative store can have more markets, and partners from all over the world are always welcome to visit!

delicious, clean and hygienic is king, and it doesn't matter whether the product is brand or not.