"Easy convenience" Zijinhuayuan community store near the main traffic artery, the geographical location is superior. It is surrounded by high-end neighborhoods and has a stable customer base. Previously, the company's non-oil management personnel in-depth study, full research, from geographic location to the commodity configuration of the item-by-item analysis, and ultimately established the "Ease of convenience" Zijinhuayuan community store, the use of "one store, one policy" marketing strategy, the sale of close to the community residents living in various types of commodities, such as food, oil, oil and other products, such as food, oil and other products. The store adopts the marketing strategy of "one store, one policy" and sells various kinds of commodities close to the life of community residents, such as grain, oil, Zhuo Ma spring water, Ningxia wolfberries, Fen wine and other key commodities.
On the first day of opening, the company organized its staff to distribute promotional folders of key commodities to the community residents, and enhanced the customer experience through tasting and other marketing methods to promote the store's commodities, so that customers from the site staff's attentive service to the "EasyJet" brand has a deeper understanding.
The company has been exploring and experimenting with non-oil products, and has always adhered to the business policy of "increasing stores, increasing varieties, and increasing the types of business" to find a non-oil sales path that suits the company's situation. Next, we will continue to vigorously implement the "EasyJet" convenience stores into the community, into schools and other work to expand the influence of the EasyJet brand, and explore the development of non-oil products through multiple channels. Thank you for adopting this article.