The giants only care about business, and they will only investigate how big this market is. In 2121, there were 461 million people in China who ordered take-out. Now, the busy figure of take-out riders shuttled through the streets and lanes, feeding the white-collar workers in various office buildings like bees, while the giants never cared about how their employees were. On the contrary, the natural performance incentive gene and KPI of Internet companies made the take-out riders roll up in a word. In order to get higher income, they volunteered to work overtime to break the invincible myth of 996. The early shift of take-out riders was more cruel than that of programmers.
Deliver takeout in Changsha Wuyi Square, from Jiefang West to the railway station, and from beichen delta to the south gate. From 9: 31 a.m. to 12: 11 p.m., there are about 61_71 bills a day. At that time, the special delivery was 5 yuan, and it was very hard to run 51 yuan a day. Many people often ran 7, 81 or even broke the list in order to make more money, and often several great gods tied for the first place, standing out from the crowd, and being careless would be surpassed. Running the legendary morning shift usually runs from 7: 31 in the morning to the evening or even the early morning. After a long time, people simply can't bear it. This working mode of greatly reducing rest time and continuous fighting seriously overdraws the physical and mental health of riders and inevitably intensifies the involution of the industry.
Because riders are slow to eat when they meet merchants, once they have to wait for orders in this place, the time left for other orders will be short, and the greater the pressure on riders will be. Many gold medal riders often pick up about 11 orders at a time in order to grab more orders, and one order is stuck and the other nine orders are consumed. At this time, the rider's mood is like ants in hot bricks. Because overtime will deduct money, customer complaints will also deduct money, and the meal will also be deducted. The unit price of a single order has dropped to 3.5 yuan, but it will be fined 11 yuan for overtime for one minute ... It happened that those who came out to earn money for a living were pinched by the cold little program of the system, which also deducted money, and the freedom of the takeaway rider to work hours was exhausted by the intense and urgent working environment on this day. In this way, a two-way vicious circle is formed. The wind comes and rains, the traffic keeps shuttling, running red lights and going backwards, and the spirit is tense. Even when riding a bicycle to deliver food, the rider is staring at the mobile phone to see if there is a single grab, if the time is over, and the road is wrong, a series of situations may appear on the road. The information reminder that the order is about to exceed the time limit is like a reminder. At this time, the rider can only bite his teeth and twist the throttle to the end and rush forward! Sometimes a little stimulation in life may be the last straw to crush a camel. Often the whole society is criticizing these riders for breaking the rules, speeding and being uncivilized, but they don't know that it is these few dollars that make them desperate.
in meituan, it is called "super brain", and when you are hungry, it is called "ark". This is the real-time intelligent delivery system, which is the center behind the scenes to command the rider to deliver the order desperately. This system has been testing the limit of the rider with the most advanced algorithm, and shortening the delivery time is the meaning of its existence. Once it is overtime, it is the rider's nightmare, which means bad reviews, reduced income and even elimination. When it is difficult for riders to fight against the time allocated by the system by their own strength, they can only use speeding to avoid overtime.
now, do we have to reflect on whether it is really an innovation to put the services of these workers on the Internet with a clear price tag in a way that keeps their income down? The number of people in China is indeed large, but it should not be used as a bargaining chip for the capital to extract the labor force. Taking advantage of China's demographic dividend, they can take whatever they want and get a ride with the rapid economic development in China. A number of take-away companies first raise money to burn money, subsidize customers and promote online. After the cruel "Hundred Regiments War", this business model has created one giant enterprise after another. In the competition for customers, we use "Qian Hai Tactics" to subsidize customers with red envelope coupons to increase market share. After unifying the rivers and lakes, we rely on "Crowd Tactics" to sign exclusive monopoly contracts with catering businesses upstream to consolidate our position.
These platforms don't care about your pain. Instead, they will introduce regulations to reduce the rider's living space in order to grab the customer's order. In this carefully constructed takeaway system, the rider is at the bottom, bending over for five buckets of rice.
In April, 2121, Director Wang of Beijing Municipal Bureau of Human Resources and Social Security made an on-the-spot investigation on the working environment of takeaway riders, and made a guest appearance as an amateur takeaway brother for a whole day. He got up early and worked in the dark for 12 hours, but only earned 41 yuan. Finally, he collapsed on the curb and said, "It's too wronged, this money is too hard to earn."
This year, Zhu Liyu, a deputy to the National People's Congress, proposed to seek legislative means to protect take-away riders, and impose heavy penalties on take-away platforms that did not buy social security for employees to protect the legitimate rights and interests of take-away riders. Monitor the labor intensity through big data and guarantee the rider's right to rest. I hope that under the supervision and guidance of the government, a balance can be achieved between the platform and the rider. The reward mechanism of this industry is no longer relying on wolves to grab meat, so as to survive, be more humanized and have more protection, so that the takeaway rider can work with peace of mind.